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Cultivating the spirit of hospitality

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Cultivating the spirit of hospitality

2024-07-28 11:15 Last Updated At:11:15

When it comes to customer service, what kind of an attitude do customers value?

Exceeding expectations: Steven Kwong, a retail specialist, learns watch repair skills to better assist the customers. Source: news.gov.hk

Exceeding expectations: Steven Kwong, a retail specialist, learns watch repair skills to better assist the customers. Source: news.gov.hk

Steven Kwong, who has been in the retail industry for over a decade, was the Gold awardee of the Outstanding Quality Tourism Services Merchant Service Staff Award 2022 (Frontline staff) (Jewellery & Watches).

People-first culture

He offered his perspective on the topic, saying: "These days, having a people-first attitude that exceeds the customers' expectations is a matter of utmost importance."

While presenting watches to customers with his professional knowledge of timepieces, apart from focusing on sales, Mr Kwong explained that he went the extra mile by learning watch-repairing skills.

Revised criteria: Tourism Board Deputy Executive Director Becky Ip explains the move of revising the criteria of the Quality Tourism Services Scheme reflects the increasing importance of customer service. Source: news.gov.hk

Revised criteria: Tourism Board Deputy Executive Director Becky Ip explains the move of revising the criteria of the Quality Tourism Services Scheme reflects the increasing importance of customer service. Source: news.gov.hk

"In the past, we had watchmakers in our shops, but many have retired. Since there are different watch brands, there are many ways to adjust watch straps and many techniques on changing the batteries. I have taught myself relevant skills to assist the customers," he said.

Suet Chiu, who has worked in a fast-food chain for over a decade, was the Gold awardee of the Outstanding Quality Tourism Services Merchant Service Staff Award 2022 (Supervisory Staff) (Western Cuisine). She pointed out that she learnt a lot by putting herself in her customer’s shoes.

"These days, in order to achieve a positive service attitude, we have to see things from the customers' perspective."

Despite the fast pace in fast-food restaurants, Ms Chiu explained that she was able to connect with the customers by attentively observing their needs.

Attentive observation: In her decade of experience working in a fast-food chain, Suet Chiu says she enjoys anticipating the customers’ needs, via carefully observing them, and conveying the kind of warmth they can feel. Source: news.gov.hk

Attentive observation: In her decade of experience working in a fast-food chain, Suet Chiu says she enjoys anticipating the customers’ needs, via carefully observing them, and conveying the kind of warmth they can feel. Source: news.gov.hk

"If we just say "Hi" and "Bye" as waitstaff, it lacks warmth. We need to observe the customers first-hand to anticipate their needs.

“We go the extra mile by showing our customers that we care, such as handing them a tissue or a glass of water when they cough. It is all about conveying warmth and ensuring that the customers can feel it." 

Revised criteria

Currently nearly 8,000 outlets across Hong Kong are accredited by the Quality Tourism Services (QTS) Scheme. The figure is an increase of over 300 outlets compared to last year.

The Tourism Board has amended the assessment criteria for the scheme this year, including “enhancements in service levels through technology,” such as the ticketing platforms and electronic payment methods provided by merchants, and "integration of customer feedback channels," which covers the merchants’ use of social media and offline platforms to gather customer opinions.

The Tourism Board has also adjusted the overall scoring and increased the weighting of service quality such as staff appearance, customer service attitude and staff training.

Welcoming attitude: Under Secretary for Culture, Sports & Tourism Raistlin Lau encourages citizens to regard visitors as friends and make them feel at home. Source: news.gov.hk

Welcoming attitude: Under Secretary for Culture, Sports & Tourism Raistlin Lau encourages citizens to regard visitors as friends and make them feel at home. Source: news.gov.hk

Deputy Executive Director Becky Ip noted that the feedback from the industry was positive.

"Previously, more emphasis would be on the accuracy of pricing and selling no fake items and merchandise. We have increased the weighting of service quality by 50 marks, from 350 to 400, particularly on the service standards for merchants to be assessed or to be credited as QTS merchants," she said.

Ms Ip further stated that while Hong Kong people tend to be direct in their speech, they should consider how to make the tourists feel welcome by providing excellent customer service professionally.

Extra effort

Under Secretary for Culture, Sports & Tourism Raistlin Lau emphasised that nowadays, while visitors prefer in-depth visits to different parts of the city and enjoy befriending local people, residents can also embrace the concept of "Tourism is everywhere in Hong Kong" by going the extra mile to foster hospitality.

"We should get ready to properly receive our visitors, offer them warm regards, welcome them, and offer help to them whenever possible. The most important thing is that you should regard the visitors as your friends and make them feel at home.”

He added that the recent launch of the Hospitality Campaign by the Government was not meant as a critique of citizens' attitude, but rather a simple reminder to show kindness to visitors to help the city maintain its positive image.

On a scorching day in June 2013, the Grand Canyon discouraged hikers from making a long trek to the bottom because there would be no potable water. A set of historic cabins and bunks also would be closed overnight because of a water pipeline break.

The incident was one of more than 85 breaks that the 12.5-mile (20-kilometer) long Transcanyon Waterline, which supplies potable water to the Grand Canyon's South Rim and inner canyon, has experienced since 2010. Finished in 1970, the pipeline has long exceeded its 30-year design life, disrupting operations at one of the most popular U.S. national parks.

The pipeline has remained a leaky, flimsy albeit vital piece of infrastructure for millions of visitors. This year, after multiple breaks, officials imposed water restrictions and canceled overnight stays at busy hotels, upending some summer vacations over Labor Day weekend.

A long-term fix is expected by roughly 2027, but it's taken decades to get to that point. The lengthy timeline is due to a complex design process and the challenge of funding expensive projects at the National Park Service, which struggles under mountains of overdue maintenance, according to experts who know its history.

“It just takes awhile for something this big,” said Robert Parrish, chief of planning, environment and projects at Grand Canyon National Park, adding that it’s not just the park service — utilities can take 10 to 15 years to start building big projects.

Recent stays at El Tovar Hotel, Bright Angel Lodge and other hotels on the canyon's South Rim were halted for roughly a week as officials rushed to patch up four breaks in the water line.

The Transcanyon pipeline twists and turns over the canyon's rugged terrain. For years, the park service repaired pipeline failures from rock falls, freezes, flash floods and other causes on an ad hoc basis, Parrish said. One 2015 estimate said over roughly the previous three decades, the pipeline suffered five to 30 breaks per year. Those cost on average about $25,000 each.

It isn't like fixing most pipelines, according to Dan Cockrum, chief of maintenance and engineering at the park for nearly a decade until 1993.

Helicopters had to shuttle workers to the leak. They would measure the damaged pipe's thickness and bend, return to the rim and craft a replacement piece, then head back down to install the new section, he recalled.

Leaks happened a few times a year. Around when Cockrum left that job, engineers studied replacing the entire thing or its most vulnerable portions, because it was suffering stress fractures and corrosion and was near the end of its useful life. But the plan for a major fix wasn't adopted.

“When you have inadequate resources it comes down to sort of a triage approach," said Ernie Atencio, Southwest regional director with the National Parks Conservation Association and a former Grand Canyon ranger. "You do the best you can for as long as you can. And sometimes things will blow up on you.”

In the short term, a piecemeal approach may have made economic sense. A few repairs a year were significantly cheaper than the tens of millions of dollars for a replacement project, according to Greg MacGregor, chief of the project management team at the park from 2006 to 2017.

That thinking shifted toward a permanent solution in the early 2010s, Parrish said.

"Instead of looking at a large number of small repair projects, the teams really transitioned to ‘how do we look at making an overall replacement of the entire system?’” he said.

MacGregor remembers a huge brainstorm process to figure out the best option and years of analyzing how to solve the complex problem of moving scarce water up to the South Rim.

The park service has hurried to fix breaks, some bigger than others, and slowly save for a major overhaul, Parrish said, “There was too much to tackle at once."

In 2018, the National Park Service released an environmental assessment, asked for public input, then the next year officials signed off on a more comprehensive fix. The Transcanyon Waterline project will involve replacing about 3 miles (5 kilometers) of pipe inside the canyon, upgrading 3 miles (5 kilometers) of electrical supply line inside the canyon, building a water intake at a new location and updating water treatment and electrical systems.

Officials say the project will ensure the park will be able to meet its water supply needs for the next 50 years or more.

Funding was one of the biggest hurdles. The park’s maintenance backlog kept growing during MacGregor’s time, and he remembers Congress was reluctant to write a big check. The park would end up contributing from visitor fees. In 2018, fees went up in part to help pay for the pipeline.

U.S. national parks fund costly maintenance work mainly through Congress but also from donations, philanthropy and park entrance fees. Large parks like the Grand Canyon, with nearly 5 million visitors in 2023, don’t keep everything they receive from entrance fees; larger parks distribute a portion of fees to smaller parks, many of which don't charge visitors. Grand Canyon keeps 80% of its visitor fees, Parrish said.

A $208 million construction contract was awarded in 2023. Congress provided more than $70 million for the project but the bulk will come from park fees, Parrish said.

“The sheer magnitude of the scope of this project is maybe the answer to why it took so long to decide, plan and execute,” he said.

Over the years, breaks have taken a toll.

Wendy Haluda is a former baker at El Tovar Hotel where diners this spring could order a filet mignon with a demi glace for $54. After a pipeline break in 2016, water restrictions forced the restaurant to reduce dishwashing and use paper plates and plastic utensils. And Haluda recalled staff worrying about where they would go if conditions worsened to where they couldn't stay overnight at their park housing.

“It was scary,” she recalled.

Badly needed repairs, maintenance and infrastructure replacement like the Grand Canyon's pipeline are a nationwide problem. The park service has a nearly $23 billion maintenance backlog for aging infrastructure.

More than half that is for road work and maintaining buildings at national parks. The remainder is for water systems, trails, campground and infrastructure such as wastewater treatment.

The Grand Canyon has a backlog of $823 million for maintenance and repairs, mostly maintaining buildings and trails.

The Great American Outdoors Act of 2020 provided billions in additional funding, although it will expire soon if Congress doesn't renew it.

A lot of park infrastructure dates 70 years or more and upkeep has been neglected, according to Tate Watkins, a researcher at the think tank Property and Environment Research Center.

“People like cutting ribbons on new national parks,” he said. “But it’s a lot less sexy to talk about fixing sewer lines or, you know, rebuilding a water line for the Grand Canyon.”

Associated Press reporter Rio Yamat contributed from Las Vegas. Researcher Rhonda Shafner contributed from New York.

The Associated Press receives support from the Walton Family Foundation for coverage of water and environmental policy. The AP is solely responsible for all content. For all of AP’s environmental coverage, visit https://apnews.com/hub/climate-and-environment.

FILE - In this undated photo provided by the National Park Service shows a water spraying from a break in an exposed section of the Grand Canyon trans-canyon waterline as a worker attempts repairs. (National Park Service via AP, File)

FILE - In this undated photo provided by the National Park Service shows a water spraying from a break in an exposed section of the Grand Canyon trans-canyon waterline as a worker attempts repairs. (National Park Service via AP, File)

Guests exit Bright Angel Lodge, after visitors won't be able to stay overnight in hotels at Grand Canyon National Park beginning Thursday after a series of breaks in the only pipeline that serves the popular tourist destination, Thursday, Aug. 29, 2024, in Grand Canyon, Ariz. AP Photo/Matt York)

Guests exit Bright Angel Lodge, after visitors won't be able to stay overnight in hotels at Grand Canyon National Park beginning Thursday after a series of breaks in the only pipeline that serves the popular tourist destination, Thursday, Aug. 29, 2024, in Grand Canyon, Ariz. AP Photo/Matt York)

A group of day visitors walk past a closed water bottle tap along the Rim Trail, as visitors won't be able to stay overnight in hotels or refill water bottles at Grand Canyon National Park after a series of breaks in the only pipeline that serves the popular tourist destination, Thursday, Aug. 29, 2024, in Grand Canyon, Ariz. (AP Photo/Matt York)

A group of day visitors walk past a closed water bottle tap along the Rim Trail, as visitors won't be able to stay overnight in hotels or refill water bottles at Grand Canyon National Park after a series of breaks in the only pipeline that serves the popular tourist destination, Thursday, Aug. 29, 2024, in Grand Canyon, Ariz. (AP Photo/Matt York)

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