Skip to Content Facebook Feature Image

Market of Choice Expands Private Release Wine Collection with Willamette Valley AVA-Focused Line

News

Market of Choice Expands Private Release Wine Collection with Willamette Valley AVA-Focused Line
News

News

Market of Choice Expands Private Release Wine Collection with Willamette Valley AVA-Focused Line

2024-08-20 23:22 Last Updated At:23:41

EUGENE, Ore.--(BUSINESS WIRE)--Aug 20, 2024--

Independent, family-owned grocer Market of Choice is expanding its selection of exclusive private release wines with Place, a love letter to Oregon’s AVAs (American Viticultural Areas). The new line rolls out in stores this summer, joining the retailer’s CommUnity Cellars, Intersect, and Bubbles Project private release brands on store shelves.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240820000968/en/

As its name reflects, Place wines are a tribute to the distinct terroir of Oregon’s wine growing regions. In partnership with NW Wine Company, Market of Choice’s first limited edition release is a 2022 pinot noir from the Dundee Hills AVA in the Willamette Valley, known for its mineral-rich red volcanic soil. The debut Place Pinot Noir is smooth and elegant with notes of dark cherry, plum, raspberry, wet stone, and hints of baking spices with a long finish. Retailing for $29.99, two additional varietals from Dundee Hills are scheduled for release in the coming months.

“We curate an exceptional assortment of wines from around the world, although we’re known for our focus on Oregon producers, and this expertise extends to our private release collection,” says Steve Johnson, Market of Choice beverage sales manager. “The new Place Pinot Noir is a celebration of Oregon’s wine industry and it made sense to start with the Dundee Hills, recognized globally as a leading region for pinot noir.”

“We have always believed in making wines that reflect the soil in which they’re rooted,” says Laurent Montalieu, founder and CEO of NW Wine Company. “Market of Choice shares this philosophy and partnered with us to create Place Pinot Noir, capturing the distinct qualities of the Dundee Hills in every sip.”

The Place line joins Market of Choice’s distinguished CommUnity Cellars, Intersect, and Bubbles Project brands on store shelves.

CommUnity Cellars

Building on Market of Choice’s commitment to Oregon and bringing communities together, its CommUnity Cellars brand celebrates the makers and those who gather to enjoy their creations. Currently, the CommUnity Cellars wines available in stores come from Grochau Cellars, where grapes are hand-harvested from organic and sustainably farmed vineyards in the Willamette Valley and Columbia Gorge before undergoing a slow, natural fermentation process.

CommUnity Cellars offers a refined yet accessible experience for Oregon wine enthusiasts with prices in the range of $18 to $26 per bottle. The line includes CommUnity Cellars Pinot Noir which is balanced and complex with cherry, raspberry, savory earth and spice notes, and a long and smooth finish. CommUnity Cellars Pinot Gris is a classic Oregon pinot gris that is complex and balanced with ripe fruit notes of melon, mango, apple, and a hint of baking spices. CommUnity Cellars Rosé is a fruit-driven rosé with strawberry, cherry, watermelon, and raspberry notes, balanced by crisp acidity.

Intersect

Intersect wines represent where Northwest crossroads meet along intersections of freeways, rivers, and mountains–adding to the Market of Choice collection with classic varietals, including cabernet sauvignon, sauvignon blanc, and other varietals from the lush vineyards of Oregon and Washington. These wines are crafted for everyday enjoyment and are offered at an exceptional price (usually in the teens) without compromising on quality.

Bubbles Project

Through the Bubbles Project, Market of Choice offers sparkling wines sourced from the best regions around the world, such as an Asolo Prosecco Superiore D.O.C.G. produced in Volpago del Montello, Italy. Bubble Project Prosecco is rich, layered, full-bodied, and dry with cooked mango, apple, pear, bread dough, and floral notes.

Bubbles Project Champagne is crafted by R. Dumont & Fils in Champignol-lez-Mondeville, a village in the southern region of the Aube in France. This brut Champagne is a crisp and expressive blend of pinot noir and chardonnay, with notes of tart lemon, lime and pink peppercorns, and a chalky minerality that pairs well with a range of foods. And Bubbles Project Cava Rosé is made with trepat grapes in the Penedes region of Spain. This effervescent cava rosé is fresh and aromatic with fruity notes of strawberry, raspberry, and cherry, and can be an aperitif or paired with lighter fare.

Whether from the hills of Dundee or Penades, every private release wine at Market of Choice offers exceptional quality at a reasonable price. Each must meet its standard as a fine representation of the varietal character, the source of the grape, and the regional style.

Additional private releases will be announced soon.

About Market of Choice

Founded in 1979, Market of Choice is Oregon’s largest family-owned, independent grocer with 11 stores located throughout the state. Driven by the joy of and an admiration for Oregon food and its makers, Market of Choice has grown into a thriving grocery retailer with nearly 1,400 dedicated employees. With stores in Ashland, Bend, Corvallis, Eugene, Medford, and the Portland-metro area, Market of Choice has developed deep, meaningful relationships with farmers, ranchers, fisherfolk, and food and beverage producers across Oregon and is committed to fostering a vibrant local food economy. For more information, visit www.marketofchoice.com. Stay connected with Market of Choice on Instagram, Facebook, and Pinterest.

Market of Choice expands private release wine collection with Place, a love letter to this Oregon AVA-focused line. (Photo: Business Wire)

Market of Choice expands private release wine collection with Place, a love letter to this Oregon AVA-focused line. (Photo: Business Wire)

The defense in Karen Read's second murder case repeatedly sparred Friday with a key witness who was with Read the morning she found her Boston police officer boyfriend dead in the snow, hoping to undermine her testimony.

Defense attorney Alan Jackson tried to suggest that past inconsistencies showed Jennifer McCabe’s testimony couldn’t be trusted. He also suggested that she and several other witnesses coordinated their version of events around the death of John O'Keefe.

Prosecutors say Read, 45, backed her SUV into O’Keefe after dropping him off at a party hosted by a fellow officer in January 2022 and left him to die in the snow. Defense attorneys say she was a victim of a conspiracy involving the police and have suggested he was killed by someone inside the home.

A mistrial was declared last year after jurors said they were at an impasse. Read's second trial on charges of second-degree murder, manslaughter and leaving the scene, began April 22 and has thus far looked similar to the first.

On Friday, Jackson tried to convince the jury that McCabe's testimony has shifted over time or she left out key details about the events before and after O'Keefe's death.

McCabe, he said, never mentioned that she called her sister just before O'Keefe was found in the snow — something she denied. The two also sparred over what she told former State Trooper Michael Proctor, the lead investigator on the case, about a broken taillight on Read's vehicle. Jackson said she told Proctor that it was cracked, while McCabe testified that she "believed I said it was broken and cracked and it was missing pieces.”

After Jackson challenged McCabe about the route she took to the house, McCabe sounded exasperated.

“I was in shock,” she told the court. “So a lot of things from that day are foggy. Certain things, certain details I may have forgotten.”

Jackson responded that “all of your testimony over the last several days is based on that memory that you just described to these jurors, correct?

McCabe then shot back that “there are certain things I’ll never forget.”

Jackson accused McCabe and other witnesses of coordinating their versions of events in the hours and days after O'Keefe died. He brought up a group chat that included McCabe and several others in which they talked about the case and acknowledged listening to a police interview of another witness, Kerry Roberts, who was also with Read and McCabe that morning.

“In the text that we just saw, you were colluding with other witnesses, percipient witnesses in this case through those text messages, were you not?” Jackson asked, prompting McCabe to deny it.

He pressed further, suggesting she listened to Roberts' interview to help shape her own version of events, which McCabe again denied.

The two also sparred over a Google search — “hos (sic) long to die in cold” — by McCabe related to concerns that O"Keefe was suffering from hyperthermia. She pushed back on a suggestion it was done much earlier in the morning of O'Keefe's death. She also insisted it was done at Read's request soon after they arrived on the scene, despite no other witnesses recounting that.

“I stand by that 110%,” she said, when Jackson challenged her account.

Jackson also questioned McCabe's actions once she arrived on the scene, arguing that she should have done more to help O'Keefe. He suggested that she knew the homeowner, Brian Albert, a friend who had been a Boston police officer, could have provided blankets and was trained to provide life-saving treatment.

“You could have walked 25 feet to the front door, walked in the house and screamed for Brian Albert to help you in those precious minutes,” Jackson asked.

McCabe said her focus was exclusively on O'Keefe at the time.

“That would have taken me away from helping John, getting Kerry blankets, giving him compressions,” she said.

During her second day of testimony Wednesday, McCabe recalled a chaotic scene when they reached the house where O'Keefe, 46, was later found lying in the snow. She called 911 to report a body while Read and another friend Roberts tried to warm O'Keefe up and perform CPR.

Read, she said, was running around and screaming so much that police suggested she sit in a police cruiser. The three sat together praying, and McCabe remember Read wondering aloud who would take care of O'Keefe's two adopted children. As O'Keefe's body was moved to an ambulance, Read screamed for Roberts to go check on him and wondered if he was dead.

Then, McCabe testified that she was standing next to a police officer and a paramedic as Read told them “I hit him” three times — corroborating earlier testimony from paramedics.

But Jackson challenged McCabe, questioning why those comments couldn't be found in earlier police reports or in the 227 pages of her grand jury testimony. Instead, Jackson said she told the grand jury that she recalled Read saying to a paramedic, “Did I hit him? Could I have hit him? Is he dead? Is he dead? Is he dead?”

“In point of fact, in your entire grand jury testimony, you never said my client said the words I hit him.” he said.

McCabe insisted she had told police what Read said — even if it wasn't in the reports — and that it wasn't in the grand jury testimony because she wasn't asked specifically about it. As for the comments in her grand jury testimony, she said there were many conversations with paramedics and police at the scene.

“'I hit him. I hit him. I hit him,' is just as fresh today as it was three years ago,” she said.

Judge Beverly Cannone, presiding in Norfolk Superior Court for the Karen Read trial in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Judge Beverly Cannone, presiding in Norfolk Superior Court for the Karen Read trial in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Paul O'Keefe, brother of the decedent John O'Keefe, sits with his family during Karen Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Paul O'Keefe, brother of the decedent John O'Keefe, sits with his family during Karen Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Karen Read talks with her attorneys during her trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Karen Read talks with her attorneys during her trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Karen Read listens during her trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Karen Read listens during her trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Peggy O'Keefe, mother of John O'Keefe, looks on during Karen Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Peggy O'Keefe, mother of John O'Keefe, looks on during Karen Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Prosecutor Hank Brennan stands in conference before Karen Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Prosecutor Hank Brennan stands in conference before Karen Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Defense attorney Robert Aleesi listens to the witness testimony of Jen McCabe during Karen Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Defense attorney Robert Aleesi listens to the witness testimony of Jen McCabe during Karen Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

William and Janet Read, parents of Karen Read attend her trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

William and Janet Read, parents of Karen Read attend her trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Witness Jen McCabe takes the stand at Norfolk Superior Court during the Karen Read trial in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Witness Jen McCabe takes the stand at Norfolk Superior Court during the Karen Read trial in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Alan Jackson, defense attorney for Karen Read, questions witness Jen McCabe during Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Alan Jackson, defense attorney for Karen Read, questions witness Jen McCabe during Read's trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Karen Read confers with attorney David Yannetti during her trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Karen Read confers with attorney David Yannetti during her trial at Norfolk Superior Court in Dedham, Mass., Friday, May 2, 2025. (Mark Jarret Chavous/The Enterprise via AP, Pool)

Defense attorney Robert Alessi cross-examines Ian Whiffin, a digital intelligence expert with Celebrite during Karen Read's murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Defense attorney Robert Alessi cross-examines Ian Whiffin, a digital intelligence expert with Celebrite during Karen Read's murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Karen Read listens to testimony during her murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Karen Read listens to testimony during her murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Karen Read speaks to her defense attorney Alan Jackson during her murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Karen Read speaks to her defense attorney Alan Jackson during her murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Ian Whiffin, a digital intelligence expert with Celebrite, testifies under cross-examination by the defense during Karen Read's murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Ian Whiffin, a digital intelligence expert with Celebrite, testifies under cross-examination by the defense during Karen Read's murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Defense attorney Robert Alessi cross-examines Ian Whiffin during Karen Read's murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Defense attorney Robert Alessi cross-examines Ian Whiffin during Karen Read's murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Karen Read listens to testimony during her murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Karen Read listens to testimony during her murder retrial at Norfolk Superior Court in Dedham, Mass., on Tuesday, April 29, 2025. (Libby O'Neill/The Boston Herald via AP, Pool)

Karen Read listens to testimony during her trial, Thursday, April 24, 2025, at Norfolk Superior Court in Dedham, Mass. (AP Photo/Charles Krupa, Pool)

Karen Read listens to testimony during her trial, Thursday, April 24, 2025, at Norfolk Superior Court in Dedham, Mass. (AP Photo/Charles Krupa, Pool)

Mass. State Police detective Nicholas Guarino reviews cellular phone logs while testifying during the Karen Read trial at Norfolk Superior Court, Thursday, April 24, 2025, in Dedham, Mass. (AP Photo/Charles Krupa, Pool)

Mass. State Police detective Nicholas Guarino reviews cellular phone logs while testifying during the Karen Read trial at Norfolk Superior Court, Thursday, April 24, 2025, in Dedham, Mass. (AP Photo/Charles Krupa, Pool)

Karen Read, center, speaks with defense team during her trial, Friday, April 25, 2025, at Norfolk Superior Court in Dedham, Mass. (Josh Reynolds /New York Post via AP, Pool)

Karen Read, center, speaks with defense team during her trial, Friday, April 25, 2025, at Norfolk Superior Court in Dedham, Mass. (Josh Reynolds /New York Post via AP, Pool)

Dr. Garrey Faller reviews the medical record of defendant Karen Read as he testified during her trial, Friday, April 25, 2025, at Norfolk Superior Court in Dedham, Mass. (Josh Reynolds/New York Post via AP, Pool)

Dr. Garrey Faller reviews the medical record of defendant Karen Read as he testified during her trial, Friday, April 25, 2025, at Norfolk Superior Court in Dedham, Mass. (Josh Reynolds/New York Post via AP, Pool)

John O'Keefe's mother Peggy recounts hearing about her sons death during the Karen Read trial in Norfolk Superior Court at Dedham, Mass., on Wednesday, April 23, 2025 (Greg Derr/The Patriot Ledger via AP, Pool)

John O'Keefe's mother Peggy recounts hearing about her sons death during the Karen Read trial in Norfolk Superior Court at Dedham, Mass., on Wednesday, April 23, 2025 (Greg Derr/The Patriot Ledger via AP, Pool)

Ian Wiffin, a digital intelligence expert, with Celebrite, testifies under direct examination by special prosecutor Hank Brennan during Karen Read's murder retrial in Norfolk Superior Court in Dedham, Mass., Monday April 28, 2025. (Pat Greenhouse/The Boston Globe via AP, Pool)

Ian Wiffin, a digital intelligence expert, with Celebrite, testifies under direct examination by special prosecutor Hank Brennan during Karen Read's murder retrial in Norfolk Superior Court in Dedham, Mass., Monday April 28, 2025. (Pat Greenhouse/The Boston Globe via AP, Pool)

Special prosecutor Hank Brennan questions Ian Wiffin, a digital intelligence expert with Celebrite, during Karen Read's murder trial in Norfolk Superior Court, in front of Judge Beverly J. Cannone, in Dedham, Mass.,Monday April 28, 2025. (Pat Greenhouse/The Boston Globe via AP, Pool)

Special prosecutor Hank Brennan questions Ian Wiffin, a digital intelligence expert with Celebrite, during Karen Read's murder trial in Norfolk Superior Court, in front of Judge Beverly J. Cannone, in Dedham, Mass.,Monday April 28, 2025. (Pat Greenhouse/The Boston Globe via AP, Pool)

An image of Karen Read's SUV with a damaged taillight which was put into evidence is shown during the Karen Read trial in Norfolk Superior Court at Dedham, Mass., on Wednesday, April 23, 2025 (Greg Derr/The Patriot Ledger via AP, Pool)

An image of Karen Read's SUV with a damaged taillight which was put into evidence is shown during the Karen Read trial in Norfolk Superior Court at Dedham, Mass., on Wednesday, April 23, 2025 (Greg Derr/The Patriot Ledger via AP, Pool)

A video from a "Ring" camera at John O'Keefe's home, Karen Read is seen arriving in her SUV to look for O'Keefe with Kerry Roberts and Jennifer McCabe is shown during Read's trial in Norfolk Superior Court at Dedham, Mass., on Wednesday, April 23, 2025 (Greg Derr/The Patriot Ledger via AP, Pool)

A video from a "Ring" camera at John O'Keefe's home, Karen Read is seen arriving in her SUV to look for O'Keefe with Kerry Roberts and Jennifer McCabe is shown during Read's trial in Norfolk Superior Court at Dedham, Mass., on Wednesday, April 23, 2025 (Greg Derr/The Patriot Ledger via AP, Pool)

Judge Beverly J. Cannone greets jurors as the murder retrial of Karen Read continues, in Norfolk Superior Court, Dedham, Mass., Monday April 28, 2025. (Pat Greenhouse/The Boston Globe via AP, Pool)

Judge Beverly J. Cannone greets jurors as the murder retrial of Karen Read continues, in Norfolk Superior Court, Dedham, Mass., Monday April 28, 2025. (Pat Greenhouse/The Boston Globe via AP, Pool)

Karen Read listens to the testimony of Cellebrite digital intelligence expert Ian Wiffin, during her murder retrial, in Norfolk Superior Court, in front of Judge Beverly J. Cannone, in Dedham, Mass., Monday April 28, 2025. (Pat Greenhouse/The Boston Globe via AP, Pool)

Karen Read listens to the testimony of Cellebrite digital intelligence expert Ian Wiffin, during her murder retrial, in Norfolk Superior Court, in front of Judge Beverly J. Cannone, in Dedham, Mass., Monday April 28, 2025. (Pat Greenhouse/The Boston Globe via AP, Pool)

Recommended Articles
Hot · Posts