Bc Babycare Marks a Stellar Debut at Germany's Kind+Jugend 2024

COLOGNE, Germany, Sept. 6, 2024 /PRNewswire/ -- Bc Babycare, a leader in innovative products for mothers and babies, made a remarkable debut at Kind+Jugend 2024, the premier international trade fair for baby and toddler outfitting, which opened in Cologne, Germany, on September 3. The brand captivated industry-wide attention with its exceptional designs and groundbreaking technology.

Bc Babycare Debuts at Kind+Jugend 2024, Showcasing Innovations That Reshape Infant Care

This year's Kind+Jugend hosted nearly 1,000 exhibitors from 46 countries, offering a stage for some of the world's most intriguing products.

Bc Babycare, established by a designer with a vision for "creating products by thinking like parents", offers an array of solutions from food and clothing to daily essentials and travel gear—covering everything but milk powder. The company serves modern families from pregnancy to the sixth year of a child's life. With avant-garde designs, global sourcing strategies, and cutting-edge technology, Bc Babycare has earned acclaim from over 50 million users, with its strongest market foothold in 30 countries such as China, Japan, the United States, and the United Kingdom.

At the event, Bc Babycare displayed 122 products that reinvent the basics, including revolutionary designs in diapers, baby bottles, and water cups. Particularly notable is the Free Series Baby Carrier, which has been perfected through 11 years of dedicated refinement and innovation. Its seamless, vest-style design makes it easy to put on and take off, with front adjustments for single-person use. Additionally, the hyperboloid stool core design avoids stomach pressure, making it ideal for post-cesarean recovery.

Bc Babycare has also led significant advancements in diaper technology with the introduction of a SAP composite core made from spunlace non-woven fabric, eliminating traditional issues of clumping and fragility in wood pulp cores and reducing the diaper profile to the thickness of a coin. Its flower-bud waistband design has set a new standard in premium pull-up diapers, catering to the unique physiological traits and functional needs of babies through a diverse and specialized product range including the Royal Lion, Air Pro, and Flower Bud series.

Bc Babycare Broadens Its Global Influence with Strategic Expansions

Bc Babycare is making waves globally, not only with its online presence on Amazon, SHEIN, TEMU, and Lazada but also in the physical retail sphere. Its flagship store, an expansive 500-square-meter space in Dubai Mall's dedicated mother and baby zone, marks a significant leap in its offline expansion. The acquisition of New Zealand's Babypantry in 2020 further underscores the commitment to global growth.

The company has strategically invested in its supply chain, working closely with 10 strategic partners and 10 long-term partners, which include notable companies such as Henkel in Germany, LYCRA in the US, and Signify in the Netherlands. The partnerships focus on high-quality fibers, adhesives, lighting solutions, and specialized materials, enhancing product quality from the ground up. By relentlessly optimizing the supply chain infrastructure, Bc Babycare has not only extended product quality assurance and innovation to the very origins of the industrial chain but also embarked on collaborative research endeavors with international material leaders.

Bc Babycare's debut at the Kind+Jugend 2024 was more than just a participation; it was a proclamation of the brand's robust presence and confidence in the global market. Looking forward, Bc Babycare is dedicated to continuous improvement in design and R&D, aiming to provide mothers and babies around the world with premium, convenient, and safe products and services. This commitment is part of a broader ambition to drive sustainable growth and elevate industry standards globally.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Bc Babycare Marks a Stellar Debut at Germany's Kind+Jugend 2024

Bc Babycare Marks a Stellar Debut at Germany's Kind+Jugend 2024

RIYADH, Saudi Arabia, Sept. 16, 2024 /PRNewswire/ -- As the AFC Champions League Elite^TM is officially kicking off, TECNO, the Official Global Supporter of AFC Club Competitions, is delighted to unveil its #GoalTogether brand campaign in Saudi Arabia. This campaign aims to encourage Saudi Arabian consumers to never stop striving for their dreams and goals, while celebrate the exciting event together with them. 

The campaign kicked off with an exhilarating brand manifesto, "Goal Together", which artistically weaves together the intensity of AFC Champions League Elite^TM matches with the lively rhythm of daily passions in Saudi Arabia. The brand film crafts a resonant narrative that draws a powerful parallel between the competitive drive in sports and the individual quests of Saudi consumers and the beautiful ambition of all Saudi Arabia's youth for future. Not only does it blend the two realms of the stadium and everyday life, but it also communicates the spirit of Saudi people and the nation: It's our ambition that drives us towards success on the field, as a nation or as an innovator. The film captures a spectrum of Saudi individuals—ranging from innovators pushing the boundaries of advancement, to young gamers passionate about their craft, and women breaking barriers in their lives—who, despite their diversity, are united in their pursuit.

In recent years, with Vision 2030, Saudi Arabia's economy has experienced a transformation through income diversification, resulting in an enhancement of its economic strength and international standing. This achievement is derived from the relentless drive and progressive spirit of the Saudi people, who have consistently endeavored for progress across various fields—be it sports, education, professional domains, or on the global stage. In tandem with these developments, consumer confidence and national pride are experiencing a significant upward trajectory. Whether it is the power of women or the enthusiasm of young people, everyone can feel this upward vibrancy and strength.

"We deeply understand the relentless and ambitious spirit of Saudi consumers in their approach to progress," said Laury Bai, chief marketing officer of TECNO, "We aspire for this campaign to serve as a bridge, capturing the relentless pursuit of triumph to provide local consumers with a deeper insight into TECNO's brand ethos and its alignment with the prevailing spirit and aspirations of modern Saudi Arabia."

The #GoalTogether brand campaign serves as a natural progression of TECNO's "Stop at Nothing" brand ethos, which represents the belief of all TECNO users in emerging markets who never stop pushing limits in pursuit of excellence. Guided by the brand ethos, TECNO has rolled out a range of activities in emerging markets like India, the Philippines, and Turkey, aimed at inspiring young consumers to celebrate the diverse aspects of life. The consistent execution of these motivational campaigns underscores TECNO's position as a trailblazer in the tech industry and, more importantly, as a beacon of inspiration and support for the aspirations of young consumers worldwide.

About TECNO

As a global innovative technology brand with operations in over 70 markets, TECNO has been committed to revolutionizing the digital experience in global emerging markets, relentlessly pushing for the perfect integration of contemporary, aesthetic design with the latest technologies. TECNO offers a wide range of smartphones, smart wearables, laptops and tablets, HiOS operating systems, and smart home products. Guided by its brand essence of "Stop At Nothing", TECNO is committed to unlocking the best and newest technologies for forward-looking individuals, inspiring them to never stop pursuing their best selves and their best futures. For more information, please visit TECNO's official site: www.tecno-mobile.com.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

TECNO Launches #GoalTogether Campaign to Celebrate Saudi Arabia Youth's Unstoppable Pride and Ambition