The 35th Shanghai Tourism Festival opened on Saturday with a grand float parade, promising an unforgettable journey for visitors.
A raft of 25 elaborately designed floats took part in the parade, offering a visual feast to show famous tourist destinations, themed parks, and different regions of Shanghai.
With the first parade at the bustling Nanjing Road, floats will unfold in iconic landmarks, commercial centers, and famous scenic spots across the city until the festival's conclusion on Oct. 6.
Amid the parade's splendor, 25 teams from Asia, Europe, the Americas, and Oceania attracted onlookers with a rich tapestry of customs and traditions, providing visitors with a captivating glimpse into global cultures.
During the festival, Shanghai plans to offer 200 themed activities and products, catering to a wide range of interests and preferences.
From Sept 19 to 25, visitors will be offered discounted entrance tickets to 62 Shanghai attractions, including iconic sites like the Oriental Pearl Tower and Shanghai Wild Animal Park. This long-standing tradition, which started in 2011, has been warmly received by residents and tourists alike.
In addition, the tourism festival this year also promises a jam-packed schedule of cultural, sporting, and commercial events, including the highly anticipated first Shanghai International Light Festival.
The fusion of cutting-edge light artistry with Shanghai's vibrant backdrop promises excitement and anticipation for visitors.
Shanghai Tourism Festival opens, promising diverse culture experience for visitors
