Foreign nursing service providers remain bullish on the potential of China's eldercare market, citing the country's vast population and growing aging demographic.
At an investment promotion event, "Invest in China," held in Xi'an, co-hosted by the Ministry of Commerce and the Shaanxi provincial government, executives from leading international companies, including multinational corporations, highlighted the lucrative opportunities brought by the burgeoning service industry, particularly the elderly care sector.
In 2023, China’s population aged 60 and above reached 297 million, accounting for 21.1 percent of the total population. The size of China's elderly products market also reached 5 trillion yuan (approximately 548.57 billion U.S. dollars), offering a wide array of products in large quantities. Orpea Group, a French-funded elderly care and rehabilitation enterprise, views China's aging population as a major driver of the market's enormous potential.
Benoit Garcin, CEO of Orpea China, praised China's efforts to open up the eldercare market, citing a 2022 policy guideline aimed at attracting foreign investment, which includes eldercare services, age-friendly household appliances, and the development of elderly care products, among others.
"I've seen the high-quality development of the eldercare industry, and I'm confident in its future prospects. Orpea has already opened two premium elderly care centers in Nanjing and Shanghai, with plans to expand our services to other regions across China," he said.
Some foreign companies have launched their investment strategies in China's eldercare sector, initially targeting the eastern regions before expanding into the central and western parts.
"We are optimistic about sectors such as new energy chemicals, high-end manufacturing, electronic information technology, and new materials, all of which have captured our interest. Our investment of over 6 billion U.S. dollars in China has largely been concentrated in coastal areas, but the central and western regions will be a priority for our future expansion," said Chen Qihua, vice president of Linde Greater China.
China's silver economy is currently valued at around 7 trillion yuan (approximately 960 billion U.S. dollars) and is expected to grow to about 30 trillion yuan (approximately 4.13 trillion U.S. dollars) by 2035.