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China Media Group launches project to promote Chinese brands

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      China Media Group launches project to promote Chinese brands

      2024-10-11 22:35 Last Updated At:10-12 15:57

      China Media Group (CMG) introduced the 2025 version of its initiative aimed at strengthening the nation through brand communication at a launch ceremony in Beijing on Friday.

      This initiative outlines a strategic plan for utilizing CMG's multimedia resources to develop brand-building solutions for leading enterprises, facilitating their deeper integration into global economic and cultural exchanges.

      The ultimate goal is to augment the international influence and competitiveness of Chinese brands on the global stage.

      CMG aims to collaborate with high-quality enterprises to cultivate national brands with strong recognition and reputation, telling the compelling stories of Chinese brands and amplifying their visibility and image worldwide.

      The project represents an innovative national communication effort initiated by CMG in collaboration with the government, leveraging CMG's influential leadership, communication capabilities, and overall impact to promote China's top companies.

      China Media Group launches project to promote Chinese brands

      China Media Group launches project to promote Chinese brands

      China Media Group launches project to promote Chinese brands

      China Media Group launches project to promote Chinese brands

      China Media Group launches project to promote Chinese brands

      China Media Group launches project to promote Chinese brands

      Next Article

      Europeans struggle for common response on Ukraine ahead of U.S.-Russia talks

      2025-02-18 15:57 Last Updated At:16:07

      In an emergency meeting hastily convened Monday in Paris to address the United States' accelerated moves on the almost three-year-long Russia-Ukraine conflict, a dozen European leaders announced their readiness to increase defense spending, reaffirmed their commitment to supporting Ukraine, but remained divided on the possibility of deploying troops to the country.

      The informal mini-summit, held on the eve of Russian-U.S. talks scheduled for Tuesday in Riyadh, Saudi Arabia, brought together leaders of the North Atlantic Treaty Organization (NATO) and the European Commission, alongside representatives from European nations including France, Germany, Britain, Poland, Spain, Italy, Denmark and the Netherlands to coordinate a common European response ahead of the Russian-U.S. talks, which excluded the participation of European countries.

      Analysts say they believe that since European countries have been in chaos and division over the Ukraine crisis for nearly three years, it will be difficult to finalize a coherent plan to end the conflict which broke out on February 24, 2022.

      The exclusion of European countries from the upcoming Russian-U.S. talks has also raised concerns about the future of U.S.-European relations.

      "Trump will play to his own audience, which is he will take credit for the agreement. Whereas we all know in reality it was only the result of his own decision and Putin's to exclude Ukraine and the Europeans from the agreement in the first place. So it's a grave situation, and it can get worse," said Paris resident Patrick Fraser. Talking about the summit on Monday, Julien Vercueil, a French economist, said it would be very difficult for countries to agree on a road map at the summit, and that without clear and effective measures, Europe will be even more passive at the negotiating table.

      The expert said he believes that Europe needs to seek mechanisms to cope with the already unstable relationship with the U.S. "What I think is that the summit cannot end with vague declarations. That's not in the interests of the European leaders gathered there. So there will certainly be some decisions to be taken, and I think it's also an opportunity to look a little further ahead and lay the groundwork for a reaction to this type of novelty that also comes from the United States, and which calls into question a certain number of relations that we thought were more or less stable, and which in reality are not," he said.

      Europeans struggle for common response on Ukraine ahead of U.S.-Russia talks

      Europeans struggle for common response on Ukraine ahead of U.S.-Russia talks

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