NEW YORK, Oct. 17, 2024 /PRNewswire/ -- Bedsure, a trusted name in home comfort, is proud to announce the launch of its first outdoor product, the Roverlay Outdoor Blanket, now available for order on Indiegogo. With the official campaign starting in mid-October, the Roverlay is designed to bring Bedsure's signature warmth and comfort to the great outdoors, catering specifically to outdoor enthusiasts.
A Blanket for Every Adventure
The Roverlay Outdoor Blanket is a versatile solution for camping, picnicking, or any outdoor activity. Combining Aerogel-Polyester insulation, the blanket ensures warmth in cooler weather while remaining breathable for extended use. Its multifunctional design allows it to serve as a blanket, picnic mat, poncho, pillow, or even a basic sleeping bag. Multiple Roverlay blankets can also be buttoned together to create a larger covering—ideal for group activities.
Built for the Outdoors
Durability is key when it comes to outdoor gear, and the Roverlay delivers. Made from water-repellent fabric with a dirt-resistant coating, it is easy to clean and provides ISO-certified windproof protection, making it perfect for all weather conditions. After use, the blanket folds neatly into its compact storage bag for easy transport.
The Story Behind Roverlay
The development of the Roverlay was driven by Bedsure's dedication to listening to its customers. As a brand that had already mastered wearable blankets, Bedsure received frequent feedback from customers who loved using their products during outdoor activities—at baseball games, on dog walks, or while camping. However, many noted that the blankets weren't ideal for rugged outdoor environments due to their lack of water resistance. This insight led Bedsure's team to imagine a product that could carry the brand's signature warmth and comfort into the outdoors, while addressing the practical needs of campers, hikers, and outdoor enthusiasts.
Thus they began the journey to create the Roverlay Outdoor Blanket. Over the course of six months, the Bedsure team tested three different fabric and filling combinations to perfect the balance of functionality and coziness. The final result, combining Bedsure's signature soft touch with advanced insulation and weather-resistant fabrics, has been crafted to meet the demands of those who spend extended periods in nature.
This new product embodies Bedsure's commitment to enhancing everyday life—whether indoors or outdoors—by offering affordable, high-quality, and thoughtfully designed solutions. The Roverlay brings the warmth of home into the wild, ensuring that users can enjoy the outdoors while staying comfortable, protected, and ready for any adventure.
Pre-orders for the Roverlay Outdoor Blanket are now available on Indiegogo at https://igg.me/at/bedsure-roverlay-outdoor-blanket, with a super early bird offer providing discounts of up to 36% off. This limited-time offer allows early supporters to secure the product at its most competitive price.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Bedsure Launches the Roverlay Outdoor Blanket on Indiegogo
Exciting early-bird perks await new and existing Malaysian users
KUALA LUMPUR, Malaysia, Oct. 18, 2024 /PRNewswire/ -- The highly-anticipated Taobao 11.11 Sale ("11.11") is back, set to be bigger and more inclusive for Malaysian consumers. With the theme "Shop As Far As You Can Think," this year's festival promises attractive offers and an unparalleled shopping experience made even more accessible through Taobao's beta English Interface, introduced in September to complement the Chinese version.
Starting from 21 October, 8pm, Malaysian shoppers can indulge in a month-long celebration of exciting promotions, enticing instant discounts and chances to grab daily free shipping vouchers worth RM21, discovering exceptional bargains on a wide range of products across participating brands and merchants, from home essentials and fashion items to electronics accessories and more.
Jess Lew, Country Manager for Tmall Taobao World, Malaysia, said, "We are thrilled to bring Taobao's 11.11 Sale back to Malaysian consumers and enhance it to be bigger and better than ever. Our commitment is to create a shopping experience that is not only enjoyable but also tailored to the unique needs of local shoppers. With the beta English Interface now available, it has never been easier for everyone in Malaysia to immerse themselves in the excitement of this global shopping festival and discover all that Taobao has to offer."
The festival kicks off with an early first sales window, running from 20:00:00 on 21 October to 23:59:59 on 24 October 2024, allowing shoppers ample time to check out their shopping cart items to enjoy early-bird 11.11 savings and early arrivals. The second phase will then follow, starting from 20:00:00 on 31 October and running until 23:59:59 on 11 November, where consumers enjoy extended promotional offers to secure their ideal products for the upcoming Christmas and Chinese New Year seasons.
Malaysia was one of the only two markets, alongside Singapore, where Taobao has rolled out a beta English Interface. Featuring artificial intelligence (AI)-powered translations, the new interface aims to bridge language barriers and provide non-Chinese-speaking Malaysian users with the opportunity to enjoy the platform's diverse offerings in a seamless, user-friendly experience.
"We hope more Malaysian users will leverage this opportunity to shop for anything that comes to mind during this 11.11. Coupled with free shipping, shoppers can have their parcels delivered to their doorsteps in as fast as one week with our robust end-to-end logistics infrastructure," added Lew.
To mark this year's 11.11, Taobao Malaysia has curated a series of attractive promotions designed to give Malaysian consumers more ways to save:
Additionally, Taobao Malaysia users making purchases with one of the following credit cards provided by third-party financial institutions can enjoy an instant discount of up to RM80 during the selected promotional periods:
The Taobao app is available to download for FREE on both the Apple App Store and Google Play Store. For more details on Taobao Malaysia's 11.11 promotions, please stay tuned for updates on the Taobao Malaysia Facebook, Instagram and TikTok social media channels or visit the Taobao app.
* The platform rules will prevail over the specific promotion details.
About Taobao Malaysia
Taobao Malaysia aims to facilitate convenient shopping on Taobao and Tmall for consumers in Malaysia. Through the Taobao app, Malaysian shoppers can access billions of products, complete with logistics, payment and other services and offers tailored to their individual market needs. Taobao Malaysia is part of Alibaba International Digital Commerce Group.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Taobao Malaysia Kicks Off 11.11 Sale, First Time in Both Chinese and English
