Yiwugo Sees Strong Sales of Christmas and Chinese New Year Merchandise

YIWU, China, Nov. 8, 2024 /PRNewswire/ -- Yiwugo.com, the official website of the Yiwu Commodity Market, is the largest commodity wholesale market in the world. The 2024 Christmas peak shopping season arrived earlier than the previous year. Statistics from Yiwugo show that order and transaction volumes related to the keyword "Christmas" from January to February 2024 increased by 64.32% compared to the same period last year. This has resulted in a wave of early Christmas purchases in the first quarter. In contrast, for the domestic market, traditional Chinese New Year items like "lanterns" and "spring couplets" have been experiencing a strong surge in demand since the Mid-Autumn Festival. Zhang Li, a Yiwugo vendor, noted that since late October, his company has shifted into the sales phase for Christmas products targeting the domestic market.

Autumn Christmas Crafts, owned by Zhang, introduced its first popular product of the year—an artificial Christmas wreath— in March and April, primarily for the U.S. market. The wreath features dark green and white as the main colors, accented by gray, red, and other artificial flowers and plants. The innovative color scheme and exquisite craftsmanship quickly won over American buyers, and it soon exploded in popularity, with single orders reaching millions during peak times.

Autumn Christmas Crafts focuses on mid- to high-end Christmas wreaths, garlands, maple leaves, and wall hangings, primarily targeting at the European market. They use eco-friendly materials and combine advanced molding machines with hand assembly. To meet current demands, over 50% of this year's products feature new designs.

Autumn Christmas Crafts is also known for its excellent craftsmanship, earning high praise from customers. For example, the red berry ornaments they produce boast vivid colors and lasting appeal, with products designed to resist mold, odors, and glue peeling for a longer time. Though production costs are about 20% higher than average, this premium quality provides customers with a better experience, which has translated into strong sales on both Yiwugo and other international e-commerce platforms over the years.

Xuchun Lantern, another seller of festival decorations on Yiwugo, is in its busiest season of the year. Ms. Huang Xiaochun, the owner, who has been in the lantern business for years, sees demand surge every year from Mid-Autumn Festival until Chinese New Year. Her company focuses on mid- to high-end lanterns, catering to clients across all provinces and in Chinese communities worldwide.

According to Huang, ancient-style lanterns with distinct Chinese elements have gained popularity recently, especially wooden DIY crescent- and rhombus-shaped lanterns. Building on this trend, the company launched DIY hand-painted lanterns with elegantly designed packaging, a structure that facilitates easy shipping and provides an excellent user experience. Several renowned scenic spots like Wuzhen and Songcheng are among Xuchun Lantern's clients in China.

In September 2024, the company introduced a lotus-shaped hand lantern for children, which topped 1 million RMB in sales within a month. Chinatowns around the world are showing a preference for ornate, traditional-style "Qiaojiao" palace lanterns this year. With innovative colors and high-quality new materials, Xuchun Lantern stands out in international markets and has many loyal customers with over 20 years of history.

As time goes on, festivals like Halloween, Christmas, Carnival, and Thanksgiving are just around the corner. Yiwugo vendors are gearing up for another busy and bustling holiday season.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Yiwugo Sees Strong Sales of Christmas and Chinese New Year Merchandise

Effective Data Management Strategy and Aggressive Investment Approach Found as Biggest Differentiators

NEW YORK, Nov. 8, 2024 /PRNewswire/ -- IBM (NYSE: IBM) released a new report called AI in Action that highlights artificial intelligence strategies of businesses considered "AI Leaders." The report is based on a survey, conducted on behalf of IBM by Harris Poll, of 2,000 companies across the U.S., U.K., India, Japan and Germany.

According to the findings, of the 2,000 businesses surveyed, 15% reported being far ahead of their peers when it comes to leveraging AI to maximize value across their business. The report defines these businesses as "AI Leaders." The remaining 85% of respondents were classified as "Learners."

"Of the organizations that were considered AI Leaders, two-thirds reported that AI has already driven 25% or greater improvement in their revenue growth rate," said Shobhit Varshney, VP & Sr. Partner, Americas AI Leader, IBM Consulting. "We dove into the data to uncover how these AI Leaders were implementing AI within their businesses that could help others learn from their success."

The report identified four key findings that may explain the outcomes achieved by AI Leaders:

For the full report, including country-specific data, visit https://www.ibm.com/think/reports/ai-in-action. Is your company an AI Leader? Click HERE to take the quiz and find out.

The research for this report was conducted online by The Harris Poll on behalf of IBM from 20 February through 24 April 2024. The survey was conducted among IT and business decision-makers in the US, Japan, Germany, the UK and India. The decision-makers had to possess a deep knowledge of their company's AI-based tools or processes in all their forms and work for large companies with either an annual revenue of more than USD 500 million or a company size of more than 1,000 employees.

About IBM

IBM is a leading provider of global hybrid cloud and AI, and consulting expertise. We help clients in more than 175 countries capitalize on insights from their data, streamline business processes, reduce costs and gain the competitive edge in their industries. Thousands of government and corporate entities in critical infrastructure areas such as financial services, telecommunications and healthcare rely on IBM's hybrid cloud platform and Red Hat OpenShift to affect their digital transformations quickly, efficiently and securely. IBM's breakthrough innovations in AI, quantum computing, industry-specific cloud solutions and consulting deliver open and flexible options to our clients. All of this is backed by IBM's long-standing commitment to trust, transparency, responsibility, inclusivity and service.

About The Harris Poll

The Harris Poll is one of the longest-running market research firms in the US, tracking public opinion, motivations and social sentiment since 1963. It's now part of Harris Insights & Analytics, a global consulting and market research firm that strives to reveal the authentic values of modern society to inspire leaders to create a better tomorrow. It works with clients in 3 primary areas: building a 21st-century corporate reputation, crafting brand strategy and performance tracking, and earning organic media through public relations research. Its mission is to provide insights and advisory to help leaders make the best decisions possible.

Media contact:

Rebecca Neufeld
rebecca.neufeld@ibm.com

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

IBM "AI in Action" Report Identifies Key Characteristics of Businesses That Consider Themselves Leaders in AI