BEIJING, Nov. 19, 2024 /PRNewswire/ -- Wuliangye, a leading Chinese baijiu maker, held a concert in Washington, D.C. and showed up at the 2024 Fortune Global Forum held in New York and the 2024 APEC CEO Summit held in Lima recently, which is part of its "Harmony Global Tour" activity, to boost exchange, integration and coexistence of different civilizations with baijiu as a medium.
At the "Harmony Movement" Wuliangye Classic Chinese and Foreign Songs Chamber Concert held in Washington, D.C. on November 10 local time, famous Chinese composer Zhang Zheng presented a new interpretation of "Wuliangye Theme Song", the representative song of Wuliangye, demonstrating a harmonious collision between Western classical music and traditional Chinese baijiu culture.
As the chief partner of the 2024 Fortune Global Forum held in New York, Wuliangye exhibited rich products at its booth including cocktails combining Chinese and Western styles, creating a platform for communication of different cultures and for businesses to find opportunities.
Wuliangye also displayed various products at the 2024 APEC CEO Summit Asia-Pacific sustainable business night series activities held in Lima on November 15 local time. The 2024 APEC CEO Summit & Wuliangye joint commemorative gift boxes featuring Chinese and Peruvian elements were launched during the activities to show the harmony and coexistence of Chinese and other cultures.
The Americas is one of the earliest overseas markets that Wuliangye has entered, said a representative of Wuliangye, adding that the baijiu maker will promote Chinese culture to local consumers through the "culture plus experience" operation mode, and explore cooperation opportunities with local markets in product services and cultural exchanges via the consumption scenario of "Chinese cuisine plus Chinese baijiu", fostering the steady development of the brand in the global market in a diverse way.
Original link: https://en.imsilkroad.com/p/343178.html
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Xinhua Silk Road: Chinese baijiu brand Wuliangye's "Harmony Global Tour" enters U.S., Peru to boost exchanges between different civilizations
SINGAPORE, Nov. 19, 2024 /PRNewswire/ -- The Asia-Pacific region, the world's most disaster-prone area, faces growing threats from climate change. Natural disasters are becoming more frequent and severe, highlighting the urgent need for enhanced global preparedness. In response, the inaugural Singapore-International Disaster & Emergency Management Expo (SIDEX) 2025, organised by COSEM (the co-operative of the Singapore Civil Defence Force) and supported by the Singapore Civil Defence Force, is a timely initiative that brings together experts to exchange professional knowledge in this field.
Scheduled from 19th to 21st November 2025 at the Singapore Expo, SIDEX 2025 will run alongside the 8th Singapore-Global Firefighters and Paramedics Challenge, organised by the Singapore Civil Defence Force, which consistently attracts fire chiefs, disaster management leaders and emergency response professionals worldwide. SIDEX 2025 will build on these established networks to deliver a carefully curated three-day conference and exhibition, combining knowledge sharing, collaboration and innovation.
The conference, aptly themed "Ready Today, Resilient Tomorrow", will focus on three sub-themes: (1) Civil Protection & Safety, (2) Emergency Preparedness & Response, and (3) Disaster Management & Humanitarian Response. Attendees can expect a compelling lineup of international keynote speakers and expert panels, featuring leaders from various global organisations. These thought leaders will present actionable strategies to enhance disaster management and emergency preparedness, offering both insights and inspiration.
The exhibition will showcase the latest technologies and services in disaster management and emergency response. Exhibitors can expect opportunities to engage directly with top decision-makers, making SIDEX 2025 the premier event for showcasing innovative products and services.
With over 300 exhibitors, 600 event delegates and thousands of trade visitors expected, SIDEX 2025 offers unparalleled opportunities for companies to gain visibility, forge strategic partnerships and explore new business prospects. Whether you're looking to showcase your solutions, expand your network, or be part of shaping the future of disaster management, SIDEX 2025 is the place to be.
Don't miss out! Sponsorship and exhibition opportunities are still available. For more details, visit sidex.sg and follow us on Instagram, Facebook and LinkedIn for updates. Register now and secure your spot at SIDEX 2025!
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
SINGAPORE-INTERNATIONAL DISASTER & EMERGENCY MANAGEMENT EXPO (SIDEX) 2025
