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Analytic Partners Recognized as a Leader in Inaugural Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions

Business

Analytic Partners Recognized as a Leader in Inaugural Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions
Business

Business

Analytic Partners Recognized as a Leader in Inaugural Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions

2024-11-26 14:44 Last Updated At:15:05

Analytic Partners Placed Highest for Ability to Execute and Furthest for Completeness of Vision 

MIAMI, Nov. 26, 2024 /PRNewswire/ -- Analytic Partners, the Commercial Intelligence company for insights-driven brands, announced it has been recognized as a Leader in the inaugural Gartner® Magic Quadrantâ„¢ for Marketing Mix Modeling (MMM) Solutions. Analytic Partners is positioned highest in Ability to Execute and furthest in Completeness of Vision.

"We believe our position as a Leader underscores our dedication to our customers and our ongoing commitment to innovation," said Nancy Smith, President and CEO of Analytic Partners. "We appreciate the extensive research Gartner has done in guiding our industry forward. This recognition, we feel, highlights the critical role Commercial Analytics plays in delivering forward-looking decisioning for lasting, meaningful growth."   

Elevating Insights Beyond MMM and MTA 

Analytic Partners' longstanding commitment to deliver insights and solutions extends well beyond Multi-Touch Attribution (MTA) and MMM. Analytic Partners' Commercial Analytics solution integrates all factors driving performance outcomes – including finance, supply chain and other enterprise functions. This holistic, company-wide approach provides a forward-looking decisioning framework that brands rely on to measure both short-term and long-term impact, ensuring sustained growth.

GPS Enterprise: A Powerful Platform for Enabling Growth  

Powered by the GPS Enterprise platform, Commercial Analytics combines data science and technology to deliver actionable insights that enable brands to make proactive, forward-looking commercial decisions. This end-to-end platform, informed by ROI Genome intelligence, ensures streamlined data management, application of advanced analytics and multi-objective optimizations to help brands meet their growth goals.

Recognition extends to Gartner Critical Capabilities Report for MMM Solutions 
The recognition also extends beyond the Magic Quadrantâ„¢. In the accompanying Critical Capabilities report for MMM Solutions, Analytic Partners received the highest scores across all 8 Use Cases, including: 

Magic Quadrant reports are a culmination of rigorous, fact-based research in specific markets, providing a wide-angle view of the relative positions of the providers in markets where growth is high, and provider differentiation is distinct. Providers are positioned into four quadrants: Leaders, Challengers, Visionaries and Niche Players. The research enables businesses to get the most from market analysis in alignment with your unique business and technology needs.

To read the full Magic Quadrantâ„¢ report, access a complimentary copy here.  

Gartner, Magic Quadrant for Marketing Mix Modeling Solutions, Matt Wakeman, David Walters, Joseph Enever, Weicong Zhao, November 19, 2024

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's Research & Advisory organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Analytic Partners  

Analytic Partners is the leader in Commercial Analytics, providing adaptive solutions for deeper business understanding, right-time planning and optimization for marketing and beyond. We turn data into expertise so our customers can create powerful connections with their customers and achieve commercial success. For more information, visit analyticpartners.com.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Analytic Partners Recognized as a Leader in Inaugural Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions

Analytic Partners Recognized as a Leader in Inaugural Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions

LOS ANGELES, May 3, 2025 /PRNewswire/ -- CASEKOO, the tech accessories brand redefining the space where function meets fashion, made a bold impact at the Hypebeast Flea Market in Beijing this past month. Fusing art, style, and urban culture, CASEKOO transformed its booth into a creative playground where technology became a canvas for personal expression. At the center of the activation was an interactive DIY customization station, where visitors became designers, creating their own art phone cases. Using the brand's signature Cushion series as a base, participants explored color palettes, textures, and visual elements to craft one-of-a-kind masterpieces. Each day, 10 standout designs were selected, and their creators received their customized phone cases as gifts—making the experience not only fun, but also meaningful.

When Street Art Meets Tech Canvas

Elevating the event's artistic energy, renowned art collective ABS Crew hosted a live creation session, using CASEKOO's clear Magic Stand cases as their canvas. With bold, expressive designs, they transformed everyday cases into funky iPhone masterpieces—blurring the line between street art and functionality, and turning tech accessories into captivating, wearable art.

The excitement continued when well-known rapper Bridge made a surprise appearance at the CASEKOO booth. A major figure in China's music and streetwear scenes, Bridge mingled with fans and showed his support for the brand. His fearless fashion and authentic charisma perfectly matched CASEKOO's bold identity and cultural edge.

The New Era of Wearable Expression

More than just a tech accessories brand, CASEKOO is a creative movement—redefining what a Magic Stand phone case can be. With a diverse range of cool phone cases and cool iPhone case designs, CASEKOO seamlessly blends functionality, protection, and style. The latest Pro version features full 360° rotation, offering unmatched flexibility to support your phone at any angle. Each product is a statement piece, empowering users to express their individuality with confidence.

CASEKOO's participation in the Hypebeast Flea was more than a product showcase—it was a celebration of community, creativity, and collaboration. Through partnerships with artists, musicians, and tastemakers, the brand continues to push boundaries and shape the future of fashion-tech culture.

To explore CASEKOO's latest collections and discover upcoming creative experiences, visit www.casekoo.com.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

CASEKOO Stuns at Hypebeast Flea with Creative DIY Experience and Funky Cultural Icons

CASEKOO Stuns at Hypebeast Flea with Creative DIY Experience and Funky Cultural Icons

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