Analytic Partners Placed Highest for Ability to Execute and Furthest for Completeness of Vision
MIAMI, Nov. 26, 2024 /PRNewswire/ -- Analytic Partners, the Commercial Intelligence company for insights-driven brands, announced it has been recognized as a Leader in the inaugural Gartner® Magic Quadrantâ„¢ for Marketing Mix Modeling (MMM) Solutions. Analytic Partners is positioned highest in Ability to Execute and furthest in Completeness of Vision.
"We believe our position as a Leader underscores our dedication to our customers and our ongoing commitment to innovation," said Nancy Smith, President and CEO of Analytic Partners. "We appreciate the extensive research Gartner has done in guiding our industry forward. This recognition, we feel, highlights the critical role Commercial Analytics plays in delivering forward-looking decisioning for lasting, meaningful growth."
Elevating Insights Beyond MMM and MTA
Analytic Partners' longstanding commitment to deliver insights and solutions extends well beyond Multi-Touch Attribution (MTA) and MMM. Analytic Partners' Commercial Analytics solution integrates all factors driving performance outcomes – including finance, supply chain and other enterprise functions. This holistic, company-wide approach provides a forward-looking decisioning framework that brands rely on to measure both short-term and long-term impact, ensuring sustained growth.
GPS Enterprise: A Powerful Platform for Enabling Growth
Powered by the GPS Enterprise platform, Commercial Analytics combines data science and technology to deliver actionable insights that enable brands to make proactive, forward-looking commercial decisions. This end-to-end platform, informed by ROI Genome intelligence, ensures streamlined data management, application of advanced analytics and multi-objective optimizations to help brands meet their growth goals.
Recognition extends to Gartner Critical Capabilities Report for MMM Solutions
The recognition also extends beyond the Magic Quadrantâ„¢. In the accompanying Critical Capabilities report for MMM Solutions, Analytic Partners received the highest scores across all 8 Use Cases, including:
Magic Quadrant reports are a culmination of rigorous, fact-based research in specific markets, providing a wide-angle view of the relative positions of the providers in markets where growth is high, and provider differentiation is distinct. Providers are positioned into four quadrants: Leaders, Challengers, Visionaries and Niche Players. The research enables businesses to get the most from market analysis in alignment with your unique business and technology needs.
To read the full Magic Quadrantâ„¢ report, access a complimentary copy here.
Gartner, Magic Quadrant for Marketing Mix Modeling Solutions, Matt Wakeman, David Walters, Joseph Enever, Weicong Zhao, November 19, 2024
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved.
Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's Research & Advisory organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
About Analytic Partners
Analytic Partners is the leader in Commercial Analytics, providing adaptive solutions for deeper business understanding, right-time planning and optimization for marketing and beyond. We turn data into expertise so our customers can create powerful connections with their customers and achieve commercial success. For more information, visit analyticpartners.com.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Analytic Partners Recognized as a Leader in Inaugural Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions
HONG KONG and MANILA, Philippines, Nov. 26, 2024 /PRNewswire/ -- HGC Global Communications Limited ("HGC" or "the Company"), a full-fledged Global Telco and ICT service provider, unveils a new Data Center Interconnect ("DCI") solution which connects eight data centers in the Philippines as part of its overall vision to build digital infrastructure as a shared network philosophy in Southeast Asia ("SEA"). HGC DCI's recently held launch ceremony was graced by the Philippines' Department of Information and Communications Technology (DICT) Secretary Ivan John E. Uy as the guest of honor alongside international and local telecommunications companies, and corporate leaders.
HGC launched its shared network philosophy model with the initiation of a shared backbone network construction across the Philippines for the Telcos' shared use in 2020. This innovative approach aimed to lower costs and enhance service levels. The groundbreaking digital infrastructure built on Horizontal Directional Drilling (HDD) technology, a top international standard for fiber cut protection, ensures a more reliable and uninterrupted connectivity.
The launch of DCI service comes in response to the growing demands for data center-to-data center connectivity from the region into the Philippines, and growing cloud and content hosting to the data centers. The surge is seen by the Company as closely tied to the emerging trend in advanced technologies such as AI and cybersecurity, underscoring the critical importance of their development of digital economy and social advancement in the Philippines. HGC continues steadfast in its dedication to support the Philippines' digital transformation.
A key feature of the DCI service is the establishment of direct data center-to-data center connectivity with no other nodes in-between, resulting in lowest latency and eliminating additional points of failure. HGC Philippines' Premium DCI service offers a fast and reliable express route between data centers, ensuring smooth data transfers with minimal latency. The DCI also continuous the model of shared network infra for telcos to interconnect and lower their cost of investment and enjoy the access for their service portfolio enhancement.
This DCI cluster is poised to connect with HGC DCI clusters in Hong Kong (China), Singapore, Malaysia, Thailand on single connected network and will be expanded to include more Southeast Asian countries to accommodate the latest technology trends. This expansion will significantly bolster digital capabilities in the Philippines to elevate its status as an emerging international network hub.
HGC joins forces with esteemed partners to revolutionize its DCI service. Strategically co-located within the Philippines' major data center alongside Digital Edge, Digital Halo, STT GDC Philippines, Total Information Management, VITRO Inc., this collaboration ensures close proximity to both valued customers and strategic partners, setting the stage for unparalleled connectivity and innovation.
Andrew Kwok, Chief Executive Officer of HGC, expresses his optimism for the DCI launch in the Philippines. "We are excited to announce our launch in the Philippines, coinciding with the country's significant digital transformation initiatives. HGC has been dedicated to expanding in SEA, with a strong focus on deepening our presence in the Philippines over the past few years. We are committed to investing in the Philippines, recognizing it as a rapidly growing hub in the global landscape and as demand for stable connectivity increases, driven by a heavy reliance on advanced technology. HGC will enhance our connectivity offerings to strengthen connection between the Philippines and other key regions, such as Hong Kong and Singapore. We will continue to invest in telecommunications infrastructure and advance AI-powered ICT services to boost digital capabilities across various sectors in the Philippines for their digital advancements."
Michael De Castro, First Vice President - In-Country Project Investment of International Business of HGC and President of DWIC, echoes Andrew's positive outlook for this development. "HGC is looking forward to establish a superior DCI service in the Philippines that will cater to the growing need for premium and reliable data center-to-data center connectivity and deliver real time and high-speed traffic in the rapidly digitalizing region. Our service is backed by reputable partners and customers who believe in the strong capability of the group as proven by its international success. We are excited to bring innovative ICT solutions in the Philippines and to strengthen our presence as a key enabler in the country's digital ecosystem".
About HGC Global Communications Limited
HGC Global Communications Limited (HGC) is a leading Hong Kong and international telecom operator and ICT solution provider. The company owns an extensive network and infrastructure in Hong Kong and overseas and provides various kinds of services. HGC has 21 global offices and staff presence in 33 cities worldwide. It provides telecom infrastructure service to other operators and serves as a service provider to corporate and households. The company provides full-fledged telecom, data center services, ICT solutions and broadband services for local, overseas, corporate, SME and mass markets. HGC owns and operates an extensive fibre-optic network, five cross-border telecom routes integrated into tier-one telecom operators in mainland China and connects with hundreds of world-class international telecom operators. The company is committed to further investing and enriching its current infrastructure and, in parallel, adding on top the latest technologies and developing its infrastructure services and solutions. In 2019, HGC Group completed the acquisition of Macroview Telecom Limited (Macroview), a leading digital technology solution and managed services provider. The addition of Macroview further accelerates HGC Group's digital transformation path and positioning as a pioneering ICT and digital services leader. HGC is a portfolio company of I Squared Capital, an independent global infrastructure investment manager focusing on energy, utilities, transport, social infrastructure, digital infrastructure, and environmental infrastructure in North America, Europe, Latin America and Asia.
To learn more, please visit HGC's website at: www.hgc.com.hk
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
HGC Advances Shared Vision in Southeast Asia, Achieves Milestone Data Center Interconnect Launch in the Philippines
