Shinsegae Duty Free Transforms Incheon Airport Terminal 2 into a Landmark Shopping Destination

SEOUL, South Korea, Nov. 29, 2024 /PRNewswire/ -- Shinsegae Duty Free has unveiled a new milestone in experiential shopping with the grand opening of additional stores at its "Shinsegae Zone" in Incheon Airport's Terminal 2. Spanning 2,880 square meters (approximately 31,000 square feet), this one-stop shopping destination now boasts specialized zones for beauty, fashion and food, designed to captivate global travelers.

The Shinsegae Zone, located in Terminal 2 near the Korean Air Prestige Lounge (Gate 248), offers travelers an elevated shopping experience. At its heart is the Chanel Winter Tale Podium, the largest of its kind in the Asia-Pacific region, surrounded by a vibrant mix of beauty boutiques and multi-brand fashion stores. With over 240 brands—including luxury labels, imported contemporary favorites, K-brands, watches, jewelry, gourmet foods, and toys—the space transforms pre-departure time into an immersive shopping adventure. Rather than merely passing time, visitors can indulge in the joy of shopping, enhancing their excitement for the journey ahead.

Beauty Zone: A Paradise for Cosmetic Enthusiasts

The Shinsegae Zone's beauty store is a paradise for cosmetic enthusiasts, thoughtfully organized into three distinct sections—skincare, makeup, and fragrances—allowing customers to effortlessly discover products tailored to their personal tastes.

In September, Shinsegae Zone introduced an impressive lineup of premium skincare brands, including Estee lauder, Lancome, SK-II and Sulwhasoo, alongside trendy favorites like Tamburins, Aesop, and L:a Bruket, and popular K-beauty names such as Muzigae-Mansion and The Medicube, creating a buzz among beauty enthusiasts globally, especially with the MZ generation.

The newly opened makeup and fragrance specialty section builds on this success, featuring an exclusive collection of 99 niche fragrance, makeup brands and K beauty. To enhance the shopping experience, exclusive brands like Prada Beauty, Santa Maria Novella, Fueguia 1833, Portré, and Tocobo have been introduced. The space is thoughtfully divided into areas such as the Perfume Atelier, Couture Makeup, and K-Beauty Curated Zone, allowing customers to test and explore products easily to find their perfect match.

Notable highlights include Prada Beauty, marking its first entry into Incheon Airport and Korean duty-free markets, and Fueguia 1833, making its Asia-Pacific debut. Known for its artisanal production, Fueguia 1833 offers limited-edition products, with only 400 bottles of each fragrance, individually numbered for collectors.

Diverse Fashion and Lifestyle Offerings

Adjacent to the beauty section is a multi-brand fashion store, featuring popular names like Ugg, Roger Vivier, Coach, Hugo Boss, and Mandarina Duck. Travelers can also find a curated selection of sunglasses, hats, and other travel essentials.

Additionally, Incheon Airport's first dedicated golf wear section caters to the growing demand from international golf travelers, showcasing brands like J.Lindeberg and G/FORE.

A Paradise for Liquor Enthusiasts

On the eastern side of Terminal 2, Shinsegae Duty Free has opened a dedicated liquor and food zone. Designed with an elegant wine-inspired exterior, the zone includes distinct sections for wine, and gourmet foods.

The Wine Zone, the first circular gondola-style wine section at the airport, offers high-quality wines at competitive prices. Exclusive selections include Shafer Vineyards from the U.S. and Mongeard-Mugneret from France's Burgundy region.

Beyond wine, the zone features an extensive range of whiskies, sakes, and traditional Korean liquors. Highlights include popular brands like Martell, Dassai 23, Moutai, and Wonsoju. The food selection features international favorites like Bafr, Orthomol, and Golden Peace, meeting the tastes of global travelers.

Grand Opening Celebrations

To celebrate the completion of the Shinsegae Zone, Shinsegae Duty Free is hosting various promotions. These include a receipt tag promotion, offering discounts on select watch brands with purchases of liquor, and complimentary gifts based on spending amounts. Seasonal sales, with discounts ranging from 30% to 60% on items such as golf apparel, eyewear, and footwear, are also underway.

Looking Ahead

The Shinsegae Zone is set to become a landmark shopping destination within Terminal 2. With plans to introduce a duplex store featuring top-tier luxury brands in the western section by early next year, the zone continues to generate buzz among international travelers.

Shinsegae Duty Free began its phased rollout of major stores in January 2024, following its successful bid for a 10-year operational license in Incheon Airport's departure zones (DF4 and DF2) last year. The September opening of a 2,107-square-meter multi-fashion and beauty editing store marked the first step in creating this comprehensive experiential shopping space.

"Our goal is to create a space where customers can discover products tailored to their preferences, enjoy unique experiences, and take-home joyful memories," said a Shinsegae Duty Free representative. "Through curated merchandise, themed zones, and expertly designed layouts, we aim to drive growth and establish Shinsegae Zone as a must-visit shopping destination."

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Shinsegae Duty Free Transforms Incheon Airport Terminal 2 into a Landmark Shopping Destination

Shinsegae Duty Free Transforms Incheon Airport Terminal 2 into a Landmark Shopping Destination

SINGAPORE, Nov. 29, 2024 /PRNewswire/ -- azgo, the latest Singapore-born travel cashback app in Asia, today launched azgoXplore, their new AI-powered price comparison website designed to help global travellers find the best deals across more than a thousand cities worldwide.

The launch was officiated by Mr Desmond Tan, Senior Minister of State, Prime Minister's Office, and Deputy Secretary-General, National Trades Union Congress (NTUC), who marked the occasion with an opening speech, stating, "AI is redefining the tourism and hospitality industry, from our travel plans to attractions, and physical and digital infrastructures. azgo demonstrates how companies are leveraging AI to enhance their operations and deliver value to consumers. It is also important to recognise that AI is transforming jobs and has an impact on the workforce. We are committed to supporting businesses in advancing their AI capabilities and supporting workers to enhance their AI skills through training."

azgoXplore leverages AI and data-driven insights to offer real-time price comparisons for attractions and activities, creating a comprehensive travel planning tool for consumers. Early adopters and partners of the platform include notable regional travel players such as Trip.com, GlobalTix, Ryde, Museum of Ice Cream Singapore, and Wink+. These partners have integrated their offerings into azgoXplore, allowing users to easily access and compare the best deals on a single platform (further details on these collaborations are available in the appendix).

In addition, businesses in the travel ecosystem can collaborate with azgoXplore to develop co-branded white-label solutions that integrate seamlessly into their apps. This integration empowers users to access attraction deals alongside their everyday services, enhancing both convenience and user engagement.

Bridging the attraction gap

azgo launched earlier this year with their travel cashback app, offering a one-stop platform that connects users to top travel brands across multiple segments, including hotels, flights, car rentals, and experiences. With the launch of azgoXplore, the travel technology company aims to empower tech-savvy travellers in search of value-for-money experiences.

azgoXplore also addresses a market gap for a price comparison platform tailored to the attractions and experiences sector. Led by azgo's team hailing from Booking.com and Skyscanner, azgoXplore will first focus on the growth of its attractions and experiences pipeline. Long-term plans include expanding the platform to cover the entire travel journey, from flights to hotels.

Oliver Hua, Advisory Board Member at azgo, shared in his welcome address, "Singapore is a global hub for innovative tourism, always ready for smarter change and optimised experiences, especially in the competitive travel space. By combining azgo's mobile-first rewards offering with our new price comparison platform, we aim to empower travellers to travel smarter – both within Singapore and beyond. The launch of azgoXplore reinforces our commitment to strengthening Singapore's tourism sector."

Hua further added, "We will continue to explore impactful collaborations with our trusted partners, as well as our growing user base, to redefine smart travel for everyone."

Officially launched in Singapore, Hong Kong SAR, Vietnam, Malaysia, and Mainland China, azgo also has its sights set on launching in new markets such as Brazil and the United States.

For more information on azgo, visit azgotrip.com or azgo.ai. 

About azgo

azgo is an AI-driven travel rewards and price comparison mobile platform that launched in Singapore in February 2024. Through azgo, users can earn rewards on every trip, including but not limited to cashback, mileage, and shopping points across more than 500 global merchants, from airlines and hotels to trains and in-market tour operators. Users can compare prices and enjoy cashback rewards of up to 20% with every booking in just seven days. azgo also offers azgoXplore, an AI-powered travel price comparison infrastructure that allows travellers to find the best deals across more than 1,000 cities worldwide. Initially focused on real-time pricing comparisons for attractions, activities, and tours, azgoXplore plans to expand to encompass the entire travel journey, including flights and hotels.

For more information, please visit azgotrip.com and azgo.ai/attractions. 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

azgo Launches azgoXplore: Transforming Travel with AI-Powered Price Comparison Across 1,000+ Cities