SINGAPORE, Dec. 17, 2024 /PRNewswire/ -- Drawing insights from over 25,000 users aged 18 to 35 across key markets, Omi observes a shift in 2024 dating trends towards autonomous and intentional connections. This includes women taking the lead in dating dynamics and the integration of AI for safer dating experiences.
Women Leading the Way
Women are confidently reshaping the dating narrative, with 53% initiating conversations—a significant departure from tradition. Female-initiated chats last longer and are 26% more likely to result in successful match, such as ongoing conversations or in-person plans. This marks a pivotal move toward gender equality, highlighting the power of authenticity and boldness in forming connections.
Icebreakers Matter More Than Ever
Gone are the days of uninspired openers like "Hey". Personalized, creative icebreakers now take center stage, with openers especially those referencing to shared interests through Omi's Interest Tag. Paying attention to the other person's profile proves far more engaging, with thoughtful openers making conversations 31% more likely to develop into meaningful exchanges.
Back to Classic First Date
Singles are continuing to pritotize thoughtful first-date experience. Last year, economic challenges saw Gen Z redefining first-date norms, with grocery shopping emerging as a fun, budget-friendly alternative to traditional venues. This year, Omi's findings reveal a shift back to more classic preferences, with 42% favoring cafes for their relaxed atmosphere, 28% opting for outdoor activities, and 19% enjoying casual dining.
Prioritizing Genuine Connections
Gen Z daters are open to being "tagged" by shared interests rather than external attributes. In fact, 57% of Omi's Gen Z users fill out more than five tags, with a 21% higher preference among women. The algorithm behind Omi's interest tags analyzes hidden connections to bring like-minded individuals together. As Daniel Fok, Omi's Product Director, reveals: "With over three common interest tags, users can achieve an almost perfect match rate of nearly 100%."
AI in the Dating House
As the 2020s usher in a period of rapid AI development, 90% of users are open to using AI features to enhance their profiles or select photos. However, 62% express concerns about their photos and personal information being misused. Omi's tech team employs AI anti-spam strategies, locking and removing over 1500 high-risk accounts daily. Coupled with a 24-hour moderation team, we keep fraudulent activities to a mere 0.001%. Additionally, Omi has signed anti-fraud white papers with police in Taiwan, Malaysia, and other regions, pledging full cooperation in investigations to protect victims' rights.
About Omi App
Omi is a social network that allows you to date pleasantly and safely. No matter you are looking for true love, a date, a travel buddy, a board game companion, or just a chit chat, you can always come to Omi to find your group.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Omi wraps up 2024 dating trends
MELBOURNE, Australia, Dec. 17, 2024 /PRNewswire/ -- As we move into 2025, the potential of AI is reshaping how sales teams operate, engage, and deliver value. Sales teams that fail to leverage AI risk being left behind – similar to the cloud and mobile technology transformations over the last decade.
B2B sales productivity has always hinged on effective engagement, efficient processes, and timely decision-making, which AI sales tools are set to revolutionise. By capturing activity data and providing sales-focused playbooks, AI can optimise daily sales activities with new efficiencies.
The quality of this AI driven decision making is underpinned by the underlying quality of the data sets used, enabling sales teams to orchestrate the highest value tasks across their team's activities.
Gartner predicts that by 2026, 75% of B2B sales organisations will augment traditional playbooks with AI-guided selling solutions, making AI the primary system of action for sales. This isn't just about automation; it's about versatility – from multichannel engagement to workflow execution – all within a single interface. These tools can reduce time spent on tasks like prospecting and meeting preparation by over 50%, enabling teams to focus on building relationships and closing deals.
At Firmable, we see AI as the engine room of modern sales. Firmable deeply integrates Australia's highest quality external business data to deliver the most useful AI toolkit to lift sales team productivity. For 2025 we're building AI agents that not only automate tasks but also continuously learn and improve. Imagine AI generating and prioritising sales tasks based on real-time signals – updating CRM records, enriching account information, managing prospect outreach, and tracking outcomes.
Leveraging large language models (LLMs) and customer-specific data, these agents refine processes with every interaction, enhancing the quality and relevance of engagements over time. This isn't just layering AI on top; it's fundamentally rethinking how sales teams operate.
The evolution of AI also brings higher expectations from B2B customers. Sales teams must now deliver deeply personalised outreach and seamless user experiences. Efficiency isn't just about saving time; it's about creating meaningful connections and addressing customer needs more effectively. As AI drives process efficiency, sales professionals will need to balance automation with a human touch.
The message is clear: businesses that fail to adopt AI risk being left behind – not just in speed and scale but in their ability to meet evolving customer demands. AI isn't just a tool; it's a foundational layer transforming how we build products, engage markets, and drive growth.
At Firmable, we're committed to leading this transformation, deeply integrating the highest quality data into our AI agents, to ensure our customers have the tools they need to thrive in the AI era. As we look to 2025, AI will continue to redefine the B2B sales landscape and accelerate growth, for those ready to embrace its potential.
About Firmable
Firmable is Australia's definitive B2B database platform, helping businesses drive smarter decisions and outperform by knowing more about their leads, customers, and candidates than ever before. The platform provides access to the largest database of companies in one place with a rich set of attributes, allowing sales and marketing teams to accelerate growth, better engage with their customers, and save time by leveraging reliable market intelligence.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
AI in 2025: Transforming the B2B Sales Landscape
