NEW YORK--(BUSINESS WIRE)--Dec 19, 2024--
Triton Digital, the global technology and services leader in the digital audio, podcast, and broadcast radio industries, today announced it has added new capabilities for high level analysis of content to its Audio Insights Dashboard in its AI-powered audio intelligence platform, Sounder. Through the new Overview analysis, Sounder displays the top contextual categories, named entities, and brand suitability trends that are occurring in publishers' content, across different shows and at an episode level, which can be leveraged to enhance brand safety, target specific audiences, and increase monetization opportunities.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20241219041522/en/
New and existing Sounder customers will be able to view Trending Categories within the Overview analysis. This feature provides publishers with a more in-depth view of IAB categories that were present in their catalog, beyond the genre of their catalog, within the past three months. Publishers will also have access to Trending Named Entities, which gives insight into the people, places, organizations, or products currently being talked about in their inventory and culture as a whole. Both of these new features provide publishers with new data and insights that serve as a starting point for them to understand their content and effectively package inventory for contextual selling.
Publishers will also have a comprehensive view of the suitability of their content across their network. Previously, publishers could only see show-by-show what content might pose a suitability risk to certain advertisers, but now can view a snapshot of the percentage of their content classified as “high” or “floor” to proactively identify potential risks and if they choose, opt to drill down into a single suitability category. The simplified, AI-powered brand suitability solution helps publishers demonstrate their commitment to a safe environment, enhancing brand confidence and positioning Sounder as an ideal partner for brands prioritizing suitability in contextual campaigns. This new, streamlined approach to brand safety is optimized to help publishers navigate advertiser requirements with ease, minimizing the manual processes that often accompany brand safety solutions.
“We’re always looking for more ways to help our clients reach our audiences and align their message with topical and timely podcast content. The new dashboard allows us to quickly and easily identify trends and opportunities for new contextual campaigns,” said Kevin Greenwald, VP, Head of Advertising & Audience Products at Audacy. “These added features to Sounder allow us to have deeper conversations with advertisers, automate brand safety analysis, and open the door to collaborate with new brands and connect them to our audiences.”
“Brand suitability is increasingly becoming table stakes as brands seek more control over where they reach their audiences. Meanwhile, publishers have more audience insights than ever before but they often face the challenge of trying to decide where to start with those insights,” said Sharon Taylor, Executive Vice President of Podcast and Content Delivery, at Triton Digital. “With Sounder’s new Overview analysis, publishers have the data they need to showcase the depth and trustworthiness of their content and give advertisers more confidence in their contextual targeting campaigns.”
This new dashboard experience follows Sounder’s recent introduction of Promo Hub, which automates key aspects of podcast promotion and content creation workflow for publishers of all sizes. Triton Digital acquired Sounder in March 2024 to bring Sounder’s brand suitability solutions and AI-powered podcast understanding to Triton Digital’s existing audio streaming and podcasting technology. The acquisition has enabled a more seamless, data-driven advertising experience for brands, agencies, publishers, and podcasters.
To learn more about Triton Digital, please visit: https://www.tritondigital.com/
About Triton Digital
Triton Digital® is the global technology and services leader to the digital audio, podcast, and broadcast radio industries. Operating in more than 80 countries, Triton provides innovative technology that enables broadcasters, podcasters, and online music services to build their audience, maximize revenue, and streamline their day-to-day operations. In addition, Triton powers the global online audio industry with Webcast Metrics®, the leading streaming audio measurement service and Podcast Metrics, one of the first IAB certified podcast measurement services in the industry. With unparalleled integrity, excellence, teamwork, and accountability, Triton remains committed to connecting audio, audience, and advertisers to continuously fuel the growth of the global audio industry. For more information, visit www.TritonDigital.com.
Sounder Dashboard (Graphic: Business Wire)
WELLINGTON, New Zealand (AP) — Amid the havoc wrought by a violent earthquake two days earlier, Ivan Oswald and his staff prepared for lunchtime service Thursday at Nambawan Cafe, on an idyllic stretch of Vanuatu’s waterfront.
The menu for the usual lunchtime rush was replaced with defrosted sausages for emergency workers sifting through rubble in search of those trapped alive or killed in flattened buildings when the massive, 7.3 jolt hit Port Vila, Vanuatu’s capital 48 hours earlier. Search crews were joined Thursday by specialists arriving in waves from Australia, New Zealand and France.
Earthquakes are normal for the South Pacific nation made up of 80 islands and home to 330,000 people, but Tuesday’s terrifying shake was like nothing residents had felt before. Centered 30 kilometers (19 miles) offshore, at a depth of 57 kilometers (35 miles), the quake was followed by hundreds of rattling aftershocks.
The death toll was still unclear and official information remained scarce.
The government initially confirmed 14 deaths. Early on Friday, it said 10 had been verified by the hospital -- but officials expected the number would rise. More than 200 injured people were treated, officials said, but that figure has not been updated since around early Wednesday.
Nearly 1,000 people have been displaced, the United Nations Office for the Coordination of Humanitarian Affairs said, with that number too likely to grow.
On Thursday, telecommunications -- though piecemeal and patchy -- were more widely restored after a near total blackout following the quake. It offered residents of Vanuatu answers about the scale of the damage and about how many people were missing.
As word got around that Nambawan had power and an independent internet source, rescuers, tourists and locals visited to charge devices and attempt to locate their relatives.
“We've had a few tears,” said Oswald, the cafe's owner. “I can't help with the rescue, but I can help with this.”
The extent of the damage became clearer on Thursday. The worst-hit area was Port Vila's downtown, busy with lunchtime shoppers on Tuesday. Some outlying islands and villages near the quake's epicenter have experienced landslides.
Infrastructure damage was extensive, including to hospitals, roads, buildings, two major water reservoirs and gas pipes. Response efforts were hampered by access problems.
A massive landslide has blocked the sea port, limiting the transport of essential supplies and personnel, the UN humanitarian agency said. The airport was open only for aid flights on Thursday, but the runway has been deemed operational and the resumption of commercial services will be considered on Friday.
But risk of more serious slips loomed as rain began late Thursday night. A low pressure system moving towards Vanuatu threatened a low to medium chance of a cyclone, according to the Bureau of Meteorology, and more rain was expected in coming days.
That could prompt further landslides, erosion and floods in already vulnerable areas, officials said, as they warned those living on hillsides to evacuate. An urgent environmental assessment was needed to prevent an ecological disaster, the UN update early Friday said.
Aid agencies told The Associated Press on Wednesday that their biggest worries were about drinking water and shelter for those unable to return home. The main utilities provider, UNELCO, said it could take two weeks to fully restore water service, according to the Vanuatu Broadcasting and Television Corporation.
The hunt for survivors and recovery of bodies centered on two collapsed buildings in the city center, with Australian search experts on Thursday joining locals who had desperately dug for people yelling out from the crumpled structures. After dramatic rescues of dust-covered survivors that lifted spirits on Tuesday and Wednesday, the mood had become bleaker about the prospects for those trapped, residents said.
It was not known how many people remained in the buildings — a garage and a surf clothing store. Among the dead was a French national, Vincent Goiset, said Jean-Baptiste Jeangène Vilmer, France's ambassador to Vanuatu.
Two Chinese nationals were also killed, Vanuatu officials said.
Another building housing embassies for several countries — including the United States, France and New Zealand — also crumpled, but no casualties were reported. Military flights evacuated 148 Australian nationals from Vanuatu late on Wednesday.
Hundreds more foreigners waited for commercial flights to resume so they could leave. The quake at the start of the summer season in the tourism-dependent island nation threatened an economic crisis if tourists did not return, said Glen Craig, chair of the Vanuatu Business Resilience Council.
“We've had such bad luck,” said Craig, referring to the three cyclones that struck in 2023 and the collapse of Vanuatu's national airline in May. “We were just getting back on our feet and we were really looking forward to a bumper summer.”
In this photo released by Australian Department of Defence, Australians disembark from an aircraft at RAAF Base Amberley, Australia after a flight home from Port Vila, Vanuatu, Wednesday, Dec. 18, 2024, following a powerful earthquake that struck just off the coast of Vanuatu in the South Pacific Ocean. (CPL Adam Abela/Australian Department of Defence via AP)
In this photo released by Australian Department of Defence, Australian citizens board a Royal Australian Air Force aircraft for a flight home from Bauerfield International Airport, Port Vila, Vanuatu, Wednesday, Dec. 18, 2024 following a powerful earthquake that struck just off the coast of Vanuatu in the South Pacific Ocean. (CPL Adam Abela/Australian Department of Defence via AP)
In this photo released by Australian Department of Defence, Australian citizens board a Royal Australian Air Force aircraft for a flight home from Bauerfield International Airport, Port Vila, Vanuatu, Wednesday, Dec. 18, 2024 following a powerful earthquake that struck just off the coast of Vanuatu in the South Pacific Ocean. (CPL Adam Abela/Australian Department of Defence via AP)
Josephine Taut makes sausages for emergency workers at Nambawan Cafe in Port Vila, Thursday, Dec. 19, 2024, following a strong earthquake that struck off the coast of Vanuatu in the South Pacific Ocean, Tuesday, Dec. 17. (Ivan Oswald via AP)
Australian citizen's are briefed on evacuation plans in Port Vila, Thursday, Dec. 19, 2024, following a magnitude 7.3 earthquake that struck off the coast of Vanuatu in the South Pacific Ocean, Tuesday, Dec. 17. (DFAT via AP)
Australian citizen's are briefed on evacuation plans in Port Vila, Thursday, Dec. 19, 2024, following a magnitude 7.3 earthquake that struck off the coast of Vanuatu in the South Pacific Ocean, Tuesday, Dec. 17. (DFAT via AP)
Damage to the inside of the Nambawan Cafe in Port Vila, Tuesday, Dec. 17, 2024, following a strong earthquake that struck just off the coast of Vanuatu in the South Pacific Ocean. (Ivan Oswald via AP)
Damage to the inside of the Nambawan Cafe in Port Vila, Tuesday, Dec. 17, 2024, following a strong earthquake that struck just off the coast of Vanuatu in the South Pacific Ocean. (Ivan Oswald via AP)
Members of Australia's Federal Police and other rescue workers stand by a collapsed building in Port Vila, Vanuatu, Thursday, Dec. 19, 2024, following a magnitude 7.3 earthquake that struck just off the coast of Vanuatu in the South Pacific Ocean, Tuesday, Dec. 17. (Australian Federal Police via AP)
A member of Australia's Federal Police stands by a collapsed building in Port Vila, Vanuatu, Thursday, Dec. 19, 2024, following a magnitude 7.3 earthquake that struck off the coast of Vanuatu in the South Pacific Ocean, Tuesday, Dec. 17. (Australian Federal Police via AP)
