TAIPEI, Dec. 22, 2024 /PRNewswire/ -- To expand the Philippine tourism market for Taiwan, the Taiwan Tourism Administration (TTA) officially inaugurated the Taiwan Tourism Information Center in Manila (TTIC) today (December 20), providing direct tourism services to the Philippine market and hoping to attract more Filipino tourists to choose Taiwan as their top travel destination. This news comes from Staynews.
Todays' opening ceremony was witnessed by Ambassador Wallace Chow from Taipei Economic and Cultural Office in the Philippines, together with Ben Huang, Taiwan Tourism Administration Director of International Division, alongside the President Mariegel Manotok of the Philippine Travel Agencies Association (PTAA), representatives of the Philippines tourism associations, airlines and travel agencies. Director Ben Huang stated that TTIC is located in Makati, the financial, cultural, and entertainment hub of Manila, aiming to provide consultation and information of Taiwan tourism, and a space for communications between Taiwanese and Filipino travel agencies. TTIC will stand on the front line and directly convey Taiwan tourism information.
TTA recognizes the Philippines as a high-potential market and has adopted a dual strategy of public relations campaigns featuring celebrity ambassadors and travel agency incentive programs. These efforts have led to impressive growth in tourist arrivals this year. According to the Taiwan Tourism Administration, over 378,000 Filipino tourists have visited Taiwan by the end of October 2024, ranking the top Southeast Asian country in terms of tourist arrivals to Taiwan. TTA seized the opportunity and introduced exclusive promotional offers for the Philippine market, including discount vouches for group to the Taipei 101 Observatory, a "Buy 2, Get 1 Free" ticket promotion for independent travelers, and complimentary Pocket Wi-Fi rental services. Furthermore, in collaboration with airlines, TTA has launched a Taiwan-themed train on LRT system, which officially began operation in mid-December. These promotions have sparked interest in the Philippine market.
The number of Filipino tourists visiting Taiwan is growing rapidly. There were 378,000 visitors traveling to Taiwan from January to October in 2024, with an increase of 35% over the same period last year. Director Ben Huang stated that with a flight of only two hours between Taiwan and the Philippines, along with hundreds flights every week and convenient schedules, TTIC will endeavor to deepen the impressions of Taiwan tourism brand image to the publics and strengthen the networking with local media and travel agencies to attract more Filipino tourists visiting Taiwan.
Taiwan Tourism Information Center in Manila
Address:
100 West Makati (2nd Floor, 100 Sen. Gil Puyat Ave., Corner Washington St., Brgy. Pio del Pilar, Makati, 1230 Metro Manila, Philippines)
Service Hours:
Monday to Friday, 09:00 AM - 9:00 PM
Email:
mnl2taiwan@gmail.com
https://www.staynews.net/Details/other/2f0bf4ce0b104418b20091bce8cd0d6e
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Grand Opening of Taiwan Tourism Information Center in Manila Accelerating Efforts to Attract More Filipino Visitors Traveling to Taiwan
Grand Opening of Taiwan Tourism Information Center in Manila Accelerating Efforts to Attract More Filipino Visitors Traveling to Taiwan
Grand Opening of Taiwan Tourism Information Center in Manila Accelerating Efforts to Attract More Filipino Visitors Traveling to Taiwan
Grand Opening of Taiwan Tourism Information Center in Manila Accelerating Efforts to Attract More Filipino Visitors Traveling to Taiwan
- RISE fosters positive change across the garment, footwear and textile industries, aiming to create a sustainable working environment
PARIS, Dec. 23, 2024 /PRNewswire/ -- RISE(Reimagining Industry to Support Equality) is promoting sustainable transformation to improve the rights of female workers and gender equality in the garment, footwear and textile industries.
Approximately 75% of the estimated 60 million workers in the global garment sector are women. These women often face gender discrimination, workplace harassment and violence, and limited career development opportunities. The aftermath of COVID-19, combined with ongoing economic uncertainties, has left many female workers in increasingly precarious positions. Against this backdrop, four global organizations—BSR's HERproject, GAP Inc's P.A.C.E., CARE and Better Work—joined forces in 2023 to launch RISE, a collaborative initiative aiming to empower women workers, embed gender equality in business practice and catalyze systems change.
In 2024, RISE reached nearly 400,000 workers, 65% of them women, across Bangladesh, Cambodia, China, Egypt, Guatemala, India, Pakistan and Vietnam, well on its way to reaching 1.5 million workers by the end of 2026. RISE provides comprehensive support, empowering female workers to increase their skills, knowledge and confidence to boost their professional and personal development. After attending RISE programs, women reported their belief in their self-worth increased by 49%. Across five countries, there was a 46% reduction in the belief that granting more rights to women comes at a cost to men.
RISE's programs seek to scale and sustain action for women's empowerment in their workplaces. They include:
- Financial Health, enhancing financial literacy to bolster economic resilience and stability
- Respect, fostering a safe and equitable work environment by addressing gender-based violence and harassment
- Foundations, a workplace development program to increase agency and advance the rights of women workers.
- Digital Program, improving digital literacy and health, financial and stress management skills.
Leak, a Quality Controller in Cambodia who took part in the financial health program, shared she is using her new skills to plan her saving for her future: "Before I would save $10USD a month, but now I can save $25 a month because I am identifying my needs and wants better. I am saving for an AC unit for my home as it gets very warm during the hot season and in case of an emergency."
RISE plays a pivotal role in addressing gender inequalities and promoting women's economic independence. The organization prioritizes establishing gender-sensitive, responsible business practices in the garment sector, while advocating for changes in relevant laws and policies.
Christine Svarer, Executive Director of RISE, says "RISE now has over 30 members, including buyers and suppliers, which is crucial for achieving real improvement on the production floor. Factories that implement our programs notice real business benefits: a survey of 37 workplaces across six countries showed a 30% reduction in turnover rates, increased productivity, and a decline in rework rates from 7.2% to 5.5%. This highlights RISE's tangible impact which we are continuously scaling up as we expand to new members, factories and countries."
In the rapidly evolving garment, footwear and textile industries, protecting workers' rights is no longer optional but essential for sustainable growth. Initiatives like RISE mark a crucial starting point for sustainability, and more companies are expected to adopt responsible management practices through such programs.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Empowering Women in the Garment Sector: RISE Reaches 400,000 on Workers' Rights and Life Skills
