HONG KONG, Dec. 24, 2024 /PRNewswire/ -- INCUBASE Studio is delighted to announce the grand opening of "HSBC Life The Big Bounce World Tour - Hong Kong"! As a Guinness World Records-certified inflatable touring event from the US, The Big Bounce has kicked off its Asian tour in Hong Kong, transforming the Great Lawn of the West Kowloon Cultural District (WestK) Art Park into a 100,000-square-foot inflatable bounce party. This event spans Christmas and New Year, running from December 21, 2024 to January 5, 2025, and aims to bring a sense of excitement to Hong Kong. It invites everyone to "bounce all day and night" and enjoy the fun of "bouncing together".
The opening ceremony took place on December 20, inviting representatives from various partners and honoured guests to join in launching the event. Sion Yip, Founder and CEO of INCUBASE Studio, expressed at the ceremony: "Amidst global challenges in health and the economy, it seems that the people of Hong Kong have not had the chance to truly experience joy and laughter for quite some time. We believe The Big Bounce can bring joy and vitality to the city and uplift the spirits of Hong Kong people! Happiness is not just for children, nor is bouncing. We hope this entertaining event allows both adults and children to relieve stress and tension, and enjoy moments of simple happiness."
Covering over 100,000 square feet, the event features four uniquely designed inflatable attractions, including the 16,000-square-foot World's Biggest Bounce House, Hong Kong' longest obstacle course at 500 feet The Giant, the customized sports arena Sport Slam, and the one-of-a-kind space-themed wonderland airspace Pink Alien.
Sessions are tailored for various age groups, including Junior Sessions, Bigger Kids Sessions, and After Dark Party Sessions for those aged 16 and above. In addition, attendees can look forward to bubble parties and all-day DJ performances, each night offering a party theme that invites everyone to immerse themselves in a vibrant festive atmosphere and unique experiences.
Following its massive success in the US, Australia and Canada where it attracted over a million attendees, The Big Bounce has now reached Asia, set against the breathtaking backdrop of Victoria Harbour and its magnificent skyline. The journey to bring The Big Bounce to Hong Kong was marked by numerous challenges, demanding over a year of persistent effort and strategic planning. Ultimately, the team decided to host the event at the popular tourist destination of WestK during the peak holiday season to attract more participants, infusing positive energy into the city and boosting its event economy.
Sion added, "We are excited to introduce this large-scale international brand event to Hong Kong, with the hope of paving the way for similar events and attracting more major happenings to the city."
The event is sponsored by HSBC Life, with the West Kowloon Cultural District Authority serving as the venue partner in addition to support from various collaborators. For instance, the beloved local animation "McDull" features multiple inflatable roly-polies and exclusive merchandise on-site. Additionally, attendees can enjoy treats from Kinder and Carlsberg to enhance the overall experience.
Tickets for "HSBC Life The Big Bounce World Tour - Hong Kong" are now available online, including through the official ticketing platform Incutix: https://bit.ly/incutix_bbahk. Each 90-minute ticket includes a dedicated 40-minute access in the "World's Biggest Bounce House", and unlimited access to all other inflatable attractions. This exciting outdoor party invites both adults and children to join in the fun, filling the holidays with endless bouncing and laughter as we bounce into 2025 together!
HSBC Life The Big Bounce World Tour - Hong Kong
Opening Dates: 21 December 2024 – 5 January 2025
Opening Hours: 10:00 – 23:10 (with different time slots)
Event Location: Great Lawn, Art Park, West Kowloon Cultural District, Hong Kong
Website: www.thebigbounceasia.com
Facebook: www.facebook.com/thebigbounce.asia
Instagram: www.instagram.com/thebigbounce.asia
Standard Ticket Price (From now until 5 January 2025):
Ticket Session
Single Ticket Price
Who can enter
Junior Session
HK$179
Kids aged 7 or below & their accompanying adult caretakers
Bigger Kids Session
HK$179
Kids aged 15 or below & their accompanying adult caretakers
After Dark Party
HK$199
Anybody aged 16 or above only
All visitors must purchase a ticket to enter the event grounds, including the accompanying adult caretakers. Ticket price is the same for adults and children of any age. All accompanying parents and adult carers (adults aged 18+) must hold a valid ticket. For more details and important ticketing information, please refer to the official event website: www.thebigbounceasia.com and the ticketing platform: https://bit.ly/incutix_bbahk.
About INCUBASE Studio
INCUBASE Studio brings stories to life by curating top-tier, IP-themed experiences that celebrate and connect fandoms worldwide. Hong Kong-based INCUBASE Studio is an industry leader in the curation of unique immersive experiences of the highest quality with engaging storytelling and interactive devices. Based in Hong Kong, INCUBASE Studio has built an extensive network of local and international partners throughout the years to efficiently execute event planning and touring operations.
The Studio established INCUBASE Arena in Hong Kong in 2024 to bring Japanese anime culture and entertainment experiences to Hong Kong and the surrounding areas, continuously hosting various popular anime IP exhibitions and related events to build a vibrant community for anime fans.
www.incubasestudio.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
INCUBASE Studio Presents the World's Largest Inflatable Bounce Party "HSBC Life The Big Bounce World Tour - Hong Kong" Grand Opening
KUALA LUMPUR, Malaysia, Dec. 24, 2024 /PRNewswire/ -- Malaysia Aviation Group (MAG), the parent company of national carrier Malaysia Airlines, proudly commemorated the arrival of its first A330-900 (A330neo) aircraft today with a launch ceremony held at Hangar 6, MAB Engineering Complex. This milestone marks a pivotal step in MAG's fleet modernisation strategy as it strengthens its commitment to enhancing operational efficiency and providing passengers with an elevated level of comfort and service.
The aircraft, registered as 9M-MNG, was officially launched by Loke Siew Fook, Minister of Transport Malaysia, together with Dato' Amirul Feisal Wan Zahir, Managing Director of Khazanah Nasional Berhad, MAG's main shareholder; and Datuk Captain Izham Ismail, Group Managing Director of MAG. The aircraft will embark on its maiden flight to Melbourne via flight MH149 later this evening at 10:30pm local time and will gradually service long-haul routes across Australasia, among others.
YB Loke Siew Fook, Minister of Transport Malaysia said, "The launch of MAG's first Airbus A330neo is not simply the introduction of a new aircraft; it is the culmination of resilience, determination, and an unwavering belief in the power of progress.
It reflects MAG's determination to lead in a competitive industry, our nation's commitment to sustainability, and the extraordinary potential of Malaysian talent."
Datuk Captain Izham Ismail, Group Managing Director of Malaysia Aviation Group (MAG), said, "The debut of our first A330neo marks a transformative moment for MAG as we modernise our fleet and set a new era of air travel where innovation, comfort, and sustainability come together seamlessly. This commitment underscores our dedication to placing our passengers at the heart of everything we do, delivering an exceptional and unforgettable journey that embodies the warmth and care of Malaysian Hospitality."
The A330neo is the latest aircraft to join MAG's growing fleet, with a total of 20 to be delivered by 2028 following its Memorandum of Understandings (MOU) with Airbus, Rolls-Royce and Avolon in August 2022. Powered by the Rolls-Royce Trent 7000 engines, the A330neo features the latest innovations in aerodynamics, advanced materials, delivering a 14% reduction in fuel consumption and carbon emissions compared to previous-generation aircraft.
MAG's A330neo aircraft comprises 297 seats (28 in Business Class and 269 in Economy Class, of which 24 seats come with extra legroom). With a 1-2-1 herringbone configuration, the newly designed Collins Aerospace Elevation Business Class seats will be a first for the Group, featuring an all-suite cabin with individual privacy doors which prioritises cabin comfort and practicality.
The new A330neo aircraft is set to elevate the travel experience with a host of advanced features, including the industry–leading FlightPath3D moving map system — the most interactive across all MAG fleet – offering real-time tracking and detailed journey insights, enhancing the way passengers explore the skies. In keeping with the airline's family-friendly approach, the aircraft's in-flight entertainment system will also come with 'Kids Mode', providing a seamless interface in keeping them entertained throughout their journey.
Passengers can also enjoy a comprehensive destination guide that highlights the culture and history of the destinations served by the aircraft. Additionally, the aircraft will come with high-speed connectivity, allowing all passengers, regardless of cabin class or loyalty tier, to enjoy complimentary Wi-Fi onboard. In addition, Business Class passengers can also indulge in the SkySnacks offering, a selfservice concept featuring a curated selection of light snacks to munch at any time.
At the same event, Malaysia Airlines unveiled an exclusive partnership with Mercedes-Benz as its private terminal transfer service provider starting January 2025. Eligible passengers will enjoy travelling in premium comfort and will be chauffeured in style in the all-electric Mercedes-Benz EQS 500 4MATIC and Mercedes-Benz S 580 e plug-in hybrid – that deliver quiet, dynamic and luxurious experience, making them the perfect choice for this exclusive service, where sustainability and sophistication converge seamlessly. The airline is the only carrier to introduce this private transfer service in KLIA Terminal 1 between the Main Terminal Building and Satellite Building as part of its commitment to elevating the passenger experience.
MAG currently operates a fleet of 107 aircraft across its subsidiaries, including Malaysia Airlines, Firefly, MASwings and MASkargo. Looking ahead, the Group plans to expand its fleet to 62 narrowbody and 52 widebody aircraft by 2033. Its fifth Boeing 737-8 aircraft was delivered mid-December, with the remaining 20 expected between 2025-2026.
Campaign link: https://www.malaysiaairlines.com/my/en/plan-trip/destinations/flights-to-australia/flights-to-melbourne.html?cid=pr|MY1224A330NEO|pr_newswire|tactical|art|pros|kr|a330neo|ko|campaign|mab|awa
Campaign Video on Youtube: https://youtu.be/81ynJ6eoaLE
ENDS
About Malaysia Aviation Group
Malaysia Aviation Group (MAG) is a global aviation organisation comprising three focused business portfolios from Airlines, Loyalty and Travel Services (LTS) and Aviation Services.
Its current Airlines business portfolio that serves the global, domestic and segmented market comprises Malaysia Airlines – the national carrier of Malaysia, Firefly and MASwings – the regional airlines focused on serving communities across Malaysia, and AMAL by Malaysia Airlines – leading one-stop pilgrimage travel solutions centre.
MAG also focuses on Aviation Services business such as maintenance, repair and overhaul (MRO), cargo, ground handling and training that houses MAB Engineering, MASkargo – one-stop cargo logistic and terminal operations service provider, AeroDarat – one-stop ground handling solution provider and Malaysia Airlines Academy – onestop Aviation and Hospitality Centre of Excellence.
The Loyalty and Travel Services (LTS) business portfolio focuses on providing end-to-end travel solutions and loyalty programs, complementing its established strength and expertise in the airline and aviation service businesses. It comprises Journify - the integrated one-stop travel and lifestyle digital platform, Enrich – the award-winning Travel & Lifestyle Loyalty Programme of Malaysia Airlines; and MHholidays and Firefly Holidays – the tour operating arm for the Group.
With the clear business portfolios, MAG is set to achieve its vision anchored on becoming Asia's Leading Travel and Aviation Services Group, focused on delivering highly customised, end-to-end travel solutions by 2025.
Issued by Group Communications, Malaysia Aviation Group.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
MAG Unveils Its First A330neo, Ushering in a New Era of Air Travel
MAG Unveils Its First A330neo, Ushering in a New Era of Air Travel
