- Immersive XR Technology Combines Scent, Touch, and Media Art to Revolutionize Customer Engagement
SEOUL, South Korea, Jan. 6, 2025 /PRNewswire/ -- Sharebox Co., Ltd. is setting new standards in the commercial and public media art markets with its cutting-edge XR (Extended Reality) and metaverse-driven immersive media content. As part of the 2024 XR Content Demonstration Test under the Korea Trade Center Testbed initiative, Sharebox is collaborating with Hyundai Department Store Duty Free to present an XR popup featuring Moncler Perfume. This immersive experience will be available at the 9th-floor duty-free cornerof Hyundai Department Store's Trade Center branch from December 20, 2024, to February 19, 2025, and will also include anamorphic content displayed on outdoor billboards.
The popup is designed to provide an immersive sensory experience themed around Moncler Perfume. Visitors can explore the fragrance's top and middle notes visually and spatially through innovative XR content. At Hyundai Department Store Duty Free's request, Sharebox developed bespoke XR content and customized the popup space to align withthe brand's concept. This collaboration aims to deliver a novel customer experience fusingcommercial spaces with media art.
"Sharebox focuses on creating immersive experiences enablingmultisensory interactions within virtual realities," said CEO Yeonsik Shin, emphasizing the company's commitment to innovation at the intersection of XR and media art.
The popup takes place inside the sensory XR booth, "XR BOX," equipped with features such as fragrance, wind effects, and a 3D sound system to deliver a full 5 sensory experience. It offers an immersive experience of Moncler Perfume through various contents, including touch-based interactions, gamification, and media art. A newly developed web system allows for QR code photo zone photography, attracting customers by linking with social media events.Through this collaboration, Sharebox is contributing to a new form of customer experience combining commercial spaces with media art.
Sharebox's XR technology has gained traction in international markets. The company has showcased its innovations at prestigious events, including IT Week in Japan, GITEX in Dubai, and MWC in Barcelona. Sharebox is also exploring participation in smart city projects, applying its XR technology to public spaces and commercial facilities worldwide. CEO Shin expressed his vision: "We aim to transcend the boundaries of the metaverse and create real-world experiences blending imagination and interaction. Immersive XR content has the potential to deliver even greater value in everyday life."
In preparation for full-scale global expansion in 2025, Sharebox is establishing a foothold in key international markets. Following enthusiastic responses from the 2024 Hong Kong Autumn Electronics Fair, Dubai GITEX, Japan's IT Week, and Thailand's National Science and Technology Exhibition, Sharebox is working to establish a corporate presence in Hong Kong and launch local branches abroad. The company plans to advance localized marketing efforts and enhance offerings in smart classrooms, XR popups, VR content, and integrated solutions. Sharebox will continue prioritizing differentiated XR marketing strategies centered on K-content and brand collaborations.
Media Contact
global@ssharebox.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Korean XR Company 'Sharebox Co., Ltd.' Partners with Moncler Perfume to Deliver Multi-Sensory XR Popup Experience
UREVO introduced multiple lightweight fitness and wellness products designed for exercising at home
LAS VEGAS, Jan. 8, 2025 /PRNewswire/ -- UREVO, an industry leader in smart personal treadmills, attended CES 2025 with a range of innovative fitness innovations for homes and offices. At the event, UREVO showcased its Foldi Series treadmills, featuring foldable handrails for enhanced stability at higher speeds, along with the Cyber Series treadmills — powered by next-generation motors and featuring sleek, futuristic designs. Aiming to "do more with less," UREVO is making exercise enjoyable, effective, and efficient.
The UREVO CyberPad for Home takes center stage among the showcased models, distinguished by a 2.5HP brushless motor. This results in a 30% reduction in noise and fewer pollutants compared to its predecessors. Addressing the space constraints faced by taller runners with previous 2-in-1 home treadmills, the Cyber series has been redesigned to offer an expanded effective belt area. Additionally, the treadmills feature a dedicated MegaLift system, enabling elevation adjustments at both the front and rear ends, with an incline angle reaching up to 14% — a unique feature in the under-desk treadmill category.
UREVO also released its latest wellness product series, tailored for sports enthusiasts. The new lineup includes an intelligent leg massager and a smart scale. These products integrate seamlessly with the UREVO SmartCoach App, allowing users to operate all UREVO smart devices from one platform. This integration enables users to access detailed health and fitness data and to customize their exercise and recovery plans.
"This is a pivotal moment for us at UREVO as we are setting foot in major markets through various retail channels. The new products we're unveiling today at CES are a testament to our dedication to technological innovation and our response to consumer needs," said Vincent Wang, Marketing Director, UREVO. "Since our inception, UREVO has been dedicated to being a caring personal fitness partner, and we're eager to bring new solutions to our customers."
As a trailblazer in home fitness solutions, UREVO has created a comprehensive lineup of treadmills suited for walking and running. Building on the success of the SpaceWalk series, which introduced a revolutionary lightweight treadmill with a pioneering lifting function for incline in 2022, UREVO continues to push the boundaries of innovation to meet the daily fitness demands of users.
UREVO is experiencing rapid growth, with a global user base that spans over 1 million individuals, connected through a network of more than 30 distributors. The active community of the UREVO SmartCoach App is seeing steady monthly growth of 30%.
With a portfolio that showcases disruptive innovation through 150 patents, UREVO is not only expanding its hardware offerings but also leveraging its research and development prowess to provide more comprehensive solutions that cater to the evolving needs of its users.
Visitors to CES 2025 can discover UREVO's innovations in home fitness at booth #55835, Venetian Expo, from Jan. 6 to Jan. 10, 2025.
To learn more about UREVO, visit http://urevo.com/
To set up a meeting with the team during CES, please contact: marketing@urevo.com
About UREVO
UREVO believes in elevating the intelligence and convenience of home fitness and office wellness. UREVO's flagship products include state-of-the-art treadmills, available across the USA, Europe, Asia, and other regions through main retail outlets and specialized fitness equipment stores. Complemented by localized customer service, delivery, and dedicated after-sales support, UREVO is committed to enhancing your fitness journey with unparalleled convenience.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
UREVO Debuts New Compact Treadmill Series at CES 2025, Expanding Its Smart Fitness Ecosystem
