VICTORIA, Seychelles, April 15, 2025 /PRNewswire/ -- MEXC, a leading global cryptocurrency exchange, has reported a notable increase in trading activity following the launch of its Zero-Fee Trading Campaign in the first quarter of 2025. The program aimed to remove fees from particular futures trading pairs while simultaneously boosting user interaction and substantial growth throughout essential platform metrics.
During the first three months of the year, the platform witnessed an increase of 17.8% in monthly active traders and a 170.2% surge in trading volume, driven by the introduction of popular trading pairs such as SOL/USDT, HYPE/USDT, and S/USDT. These listings matched user preferences and overall market trends, reinforcing MEXC's position as a leader in both exchange performance and liquidity depth.
Top Performing Pairs: SOL/USDT and ADA/USDT
The campaign's most active trading pairs included SOL/USDT together with DOGE/USDT, ADA/USDT, TRUMPOFFICIAL/USDT and SUI/USDT.
SOL/USDT achieved the highest trading volume increase of 185.62%, comprising 19% of total futures trading volume and becoming the leading pair of the quarter. ADA/USDT showed outstanding growth through a 369.44% increase in trading volume accompanied by a 393.05% increase in daily average share, highlighting the effectiveness of zero fees in boosting interest for promising assets.
Market Share Growth: Dominance in Key Trading Pairs
In terms of market share growth, AIXBT/USDT led the rankings with a 331% increase, followed by DOGE/USDT (+283%) and SOL/USDT (+209%). Notably, DOGE/USDT and SOL/USDT achieved the highest market share in their categories on CoinMarketCap, at 30.5% and 30.3%, respectively. ADA/USDT followed with a 20.6% share, securing second place in its category, while HYPE/USDT posted a 165% increase in market share.
A Breakthrough in Campaign Performance and Exchange Leadership
During Q1 2025, the Zero Trading Fee Campaign established MEXC as a leading force behind market volume and activity for both well-known and up-and-coming tokens. MEXC achieved wider trader participation and increased liquidity by eliminating fees on popular trading pairs.
The campaign's success is attributed to precise timing, well-chosen trading pairs, and a clear, simplified fee structure — rather than external incentives or large-scale marketing. These results suggest that subtle adjustments to cost structures can have an outsized impact on user engagement and trading dynamics.
MEXC continues to evaluate the results of the initiative and explore further opportunities to enhance user experience in the upcoming quarters.
About MEXC
Founded in 2018, MEXC is committed to being "Your Easiest Way to Crypto". Serving over 36 million users across 170+ countries, MEXC is known for its broad selection of trending tokens, frequent airdrop opportunities, and low trading fees. Our user-friendly platform is designed to support both new traders and experienced investors, offering secure and efficient access to digital assets. MEXC prioritizes simplicity and innovation, making crypto trading more accessible and rewarding.
For more information, visit: MEXC Website｜X｜Telegram｜How to Sign Up on MEXC
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
MEXC Sees 170% Surge in Trading Volume Amid Zero-Fee Campaign
MEXC Sees 170% Surge in Trading Volume Amid Zero-Fee Campaign
MEXC Sees 170% Surge in Trading Volume Amid Zero-Fee Campaign
The invite-only, one-day event brought together SHEIN Marketplace sellers and partners for expert insights, hands-on learning, and a celebration of seller success.
LOS ANGELES, May 2, 2025 /PRNewswire/ -- On April 30, the SHEIN U.S. Marketplace team hosted its inaugural seller community event at SHEIN's Los Angeles office. The event brought together members of the SHEIN seller community as well as key solution provider partner sponsors, creating an exciting environment for networking, learning, and collaboration.
Throughout the event, sellers gained valuable insights into expanding their reach through SHEIN Marketplace's unique platform benefits, including zero monthly fees, easy onboarding, low referral fees, API integration, and zero-cost advertising opportunities.
"Bringing together our vibrant community of sellers and partners for this intimate in-person event marks an exciting milestone in our SHEIN Marketplace growth journey," said George Chang, general manager and head of SHEIN Marketplace U.S. "Elevate reflects our continued commitment to empowering entrepreneurs, fostering innovation, and offering an incredible shopping experience for our customers. We're inspired by the energy and turnout at the event, and the momentum it creates for the future."
SHEIN also announced an integration with ShipBob, a leading global supply chain and fulfillment platform that enables sellers to scale operations by leveraging ShipBob's extensive fulfillment network across the U.S., ensuring fast, reliable delivery to customers. ShipBob customers can now expand their reach by seamlessly connecting to SHEIN Marketplace, syncing products, orders, and shipment tracking.
"Channel diversification is key to unlocking new growth opportunities," said, Dhruv Saxena, CEO and co-founder of ShipBob. "With the ShipBob integration, SHEIN Marketplace sellers can now streamline their operations, manage orders seamlessly, and deliver exceptional service to customers across the globe."
The evening culminated with the SHEIN Seller Awards, celebrating sellers for their innovation and performance across various categories. The awards recognized valued seller partners who have demonstrated exceptional growth, creativity, and commitment to prioritizing customer experience. This year's winners included Seller of the Year, Monster Digital, a leader in the direct to garment print space.
"Joining SHEIN Marketplace has been a game-changer for our business," said Jon Halvorson, vice president of partnerships at Monster Digital. "We've experienced significant growth by staying responsive to customer feedback, quickly adapting to emerging trends, and making full use of the robust tools and guidance provided by SHEIN's Seller Support team. The platform has not only helped us boost sales but also given us valuable insights into Gen Z shopping behavior and evolving fashion trends."
Elevate was sponsored by several of SHEIN's authorized third-party solution partners, including Flexport, Gierd, SellerCloud, Acenda, Aftership, Base, Canal, CedCommerce, Feedonomics, Linnworks, and ShipBob. These partners offer a broad range of services—from multi-channel listings management to full-service inventory and fulfillment solutions—empowering sellers with the tools they need to grow and scale successfully on SHEIN Marketplace.
Looking ahead, SHEIN Marketplace is committed to continuing to provide sellers with the tools, resources, and support needed to set them up for success. SHEIN Marketplace is also currently looking to onboard new sellers to meet the demands of SHEIN's growing customer base; more information for prospective sellers can be found here.
Learn more about SHEIN Marketplace in the U.S. at https://marketplace.shein.com.
About SHEIN
SHEIN is a global online fashion and lifestyle retailer offering SHEIN-branded apparel and products from a global network of vendors, all at affordable prices. Headquartered in Singapore, SHEIN is committed to making the beauty of fashion accessible to all, promoting its industry-leading, on-demand production methodology for a smarter, future-ready industry. To learn more about SHEIN, visit www.sheingroup.com.
About ShipBob
ShipBob is a leading global supply chain and fulfillment technology platform designed for SMB and mid-market ecommerce merchants. ShipBob's technology offers a unified view of business operations, enabling merchants to manage products, inventory, orders, and shipments across multiple sales channels. With 60+ fulfillment centers worldwide, ShipBob helps businesses scale their operations and improve delivery speed. For more information, visit www.shipbob.com.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
SHEIN Marketplace U.S. Hosts First-Ever Seller Community Event, 'SHEIN Elevate,' in Los Angeles
