SHANGHAI, April 19, 2025 /PRNewswire/ -- The 2025 "Shanghai Summer" International Consumption Season Global Launch took place on April 18. This year's campaign is scheduled from early July to the second weekend of October, covering the entire summer period. Centered around the "240-Hour Products" and "City Customized Events," the program aims to showcase Shanghai's consumer appeal as an efficient, international metropolis. With a focus on "diversity, convenience, and family-friendliness," Singaporean visitors are invited to experience a summer journey that blends urban quality with family enjoyment.
According to China UnionPay, during the 2024 campaign, foreign card spending in Shanghai increased by 68.2%. Notably, Huaihai Road saw a 208.6% surge in overseas card usage, with an average transaction of RMB 1,597, while Lujiazui-Zhangyang Road rose by 119.9%, with an average spend of RMB 1,998. Total offline spending reached RMB 815.9 billion, including RMB 96.4 billion in dining—a 26.9% year-on-year growth—demonstrating the city's strong consumption momentum.
This year, the campaign launches a "starter kit" ideal for short-term trips—offering standardized, bookable urban experiences under the "240-Hour Products." Bundled with the "Shanghai Pass" one-day ticket, the offering integrates metro transit, landmarks, and commercial privileges. A multilingual official website (www.shanghaisummer.com) and AI assistant "Shanghai Xiaoxia" support visitors with a full-process, user-friendly service. Additionally, China Eastern Airlines provides special international group fares tailored for family travel.
Xiaolong Yin, General Manager at Visa Mainland China, introduced that Visa will partner with industry partners to create the "Visa Zone for Shanghai Summer". The Visa Zone will focus on optimizing international card acceptance across all payment scenarios, deploying diverse payment methods and innovative acceptance terminals, enhancing payment security and driving consumption, with an aim to promote international cultural and people-to-people exchanges and contribute to the construction of Shanghai as an international consumption center city.
Families will also find their place this summer. LEGO China is expected to begin trial operations of the LEGO Discovery Resort in Shanghai, featuring eight themed zones, more than 75 rides, shows, and attractions, and 2,889 models built with over 85 million bricks. LEGO China will also host the "World Play Festival" from June 11 to July 25, featuring interactive city playgrounds and themed urban installations. Additionally, the Jinshan LEGOLAND Resort is scheduled to open during the summer vacation, further expanding the family-friendly experience. POP MART will join with its signature designer toy IPs to launch themed exhibitions, pop-ups, and immersive installations. Disney China will present four themed summer events, including Zootopia, Disney Pets, Toy Story's 30th Anniversary, and Frozen's "Summer Snow Festival." Together, these leading global IPs will shape a vibrant CityWalk experience, blending culture, entertainment, and retail to create unforgettable moments for families of all kinds.
Media Contact: Lulu, media@shanghaisummer.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
"Shanghai Summer": A Living Case of a Next-Generation Consumer Hub
"Shanghai Summer": A Living Case of a Next-Generation Consumer Hub
"Shanghai Summer": A Living Case of a Next-Generation Consumer Hub
LOS ANGELES, May 2, 2025 /PRNewswire/ -- In an era where technology accelerates the pace of life, TESSAN believes that technology can—and should—play a role in healing the planet rather than merely accelerating life. As a brand specializing in home and travel charging solutions, TESSAN has made a decision to integrate sustainability into its core mission. Starting in 2025, TESSAN is taking a significant step forward by partnering with the globally recognized environmental organization One Tree Planted to officially launch the"Charging the Future"initiative. This initiative aims to connect environmental conservation with everyday lifestyles by pledging to"Plant a tree for every product sold," transforming each purchase into a commitment to the planet's future.
Beyond Chargers: A Rooted Responsibility
Why does TESSAN support tree planting? This is not because TESSAN is an environmental organization, but because it is a brand with a sense of responsibility. Every time users plug a TESSAN device into the wall, the company hopes to connect not only electricity to devices but also people to nature, bridging the gap between technology and the environment.
At first glance, planting a tree may seem like a small act, but it carries significant meaning. A tree represents clean air, fertile soil, thriving wildlife, and a promise for future generations. This is why TESSAN commits to planting a tree for every product sold.
This commitment is not just a slogan; it's a tangible action. The TESSAN product in the user's hand is not merely a tool to power their devices, it symbolizes a living tree, rooted in the earth, silently growing, and contributing to the planet's future. Although users may have never seen the tree they planted with their own hands or walked into the forest where it grew, it is certain that the tree is there—full of vitality, constantly growing, and helping to protect the future that everyone cares about.
How It Works:
Every TESSAN item = One Tree for the Future
Step 1: Pick any TESSAN product
Step 2: Complete the purchase
Step 3: TESSAN plants a tree on the purchaser's behalf
Step 4: Subscribe to the TESSAN email to receive a Tree digital Certificate
Starting From Now
Through its collaboration with One Tree Planted, TESSAN is making a long-term commitment to a sustainable future. "Charging the Future" is about adding value to every purchase—transforming consumer actions into environmental progress. This initiative marks not only TESSAN's first public welfare marketing campaign but also a significant step toward becoming a global sustainable brand. TESSAN believes that every user deserves the "power to save the planet," and its role is to make this power visible, credible, shareable, and sustainable.
TESSAN has always believed that even the tiniest power can help save the planet, and small actions can generate tremendous energy, allowing young saplings to come together to form a forest. This initiative is TESSAN's way of proving that "everyone can participate in actions to improve the planet".
Join TESSAN's mission of "Charging the Future" and help plant a tree for every product sold, one click from you could spark change. Together, create a lasting impact and ensure a future worth protecting.
About TESSAN
TESSAN, a trusted partner in charging solutions, is committed to enriching experiences both at home and during travel. The brand offers a wide array of products, including multifunctional power strips, travel adapters, wall extenders, and smart home devices. Supported by a robust R&D and production team, TESSAN develops innovative socket products for users across the globe. With the trust of over 20 million users, TESSAN empowers their journeys from home to every destination, promoting environmentally conscious electricity usage.
For more information, visit www.tessan.com or the TESSAN Amazon store, and follow TESSAN on Facebook, Instagram, and YouTube.
Derien Lin
derien@tessan.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
TESSAN Partners with One Tree Planted to Launch "Charging the Future" Initiative: A Commitment to Sustainability
