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EDITED Launches Tariff Tracker to Help Retailers Navigate Rising Costs and Stay Competitive

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EDITED Launches Tariff Tracker to Help Retailers Navigate Rising Costs and Stay Competitive
News

News

EDITED Launches Tariff Tracker to Help Retailers Navigate Rising Costs and Stay Competitive

2025-04-22 18:46 Last Updated At:18:51

NEW YORK & LONDON--(BUSINESS WIRE)--Apr 22, 2025--

EDITED ™, the world’s leading AI-powered retail intelligence platform, has launched its new Tariff Tracker to help retailers respond faster to the growing impact of global tariffs.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250422711950/en/

Powered by EDITED’s unmatched market data – tracking over 5 billion SKUs across 5,000+ retailers and 14+ years of history – the Tariff Tracker is the first tool of its kind to publicly visualize how tariffs are shaping pricing, assortment, and promotional strategies in real time.

“Retailers don’t just need to know tariffs are coming, they need to know how to react,” said Shellie Vornhagen, CMO at EDITED. “With EDITED, they get real-time insights and AI-driven recommendations to move fast, protect margins, and stay ahead of the market.”

The Tariff Tracker is just the beginning. EDITED’s full Retail Intelligence Platform gives retailers the tools to make smarter decisions in volatile conditions with:

Retailers can explore the live tracker at edited.com/tariff-tracker and learn how EDITED can help your business by registering for our webinar, 15-Minute Briefing: Smarter Tariff Strategy Starts Here.

About EDITED:

EDITED is the world’s leading AI-powered retail intelligence platform that empowers brands and retailers with real-time insights and actionable recommendations around assortment, pricing, and site merchandising. We help retailers drive better business outcomes by providing a holistic view that is market-informed, profit-aware, and customer-centric. The world’s most successful brands and retailers use EDITED’s platform to get closer to their best customers and future-proof their business.

Check out the Tariff Tracker at edited.com/tariff-tracker

Check out the Tariff Tracker at edited.com/tariff-tracker

LOS ANGELES (AP) — Home ownership is receding further out of reach for most Americans as elevated mortgage rates and rising prices stretch the limits of what buyers can afford.

A homebuyer now needs to earn at least $114,000 a year to afford a $431,250 home -- the national median listing price in April, according to data released Thursday by Realtor.com

The analysis assumes that a homebuyer will make a 20% down payment, finance the rest of the purchase with a 30-year fixed-rate mortgage, and that the buyer’s housing costs won't exceed 30% of their gross monthly income — an often-used barometer of housing affordability.

Based off the latest U.S. median home listing price, homebuyers need to earn $47,000 more a year to afford a home than they would have just six years ago. Back then, the median U.S. home listing price was $314,950, and the average rate on a 30-year mortgage hovered around 4.1%. This week, the rate averaged 6.76%.

The annual income required to afford a median-priced U.S. home first crossed into the six figures in May 2022 and hasn't dropped below that level since. Median household income was about $80,600 annually in 2023, according to the U.S. Census bureau.

In several metro areas, including San Francisco, Los Angeles, New York and Boston, the annual income needed to afford a median-priced home tops $200,000. In San Jose, it's more than $370,000.

Rock-bottom mortgage rates turbocharged the housing market during the pandemic, fueling bidding wars for homes that pushed up sale prices sometimes hundreds of thousands of dollars above a seller initial asking price. U.S. home prices soared more than 50% between 2019 and 2024.

The U.S. housing market has been in a sales slump since 2022, when mortgage rates began to climb from their pandemic-era lows. Sales of previously occupied U.S. homes fell last year to their lowest level in nearly 30 years. In March, they posted their largest monthly drop since November 2022.

It's not all bad news for prospective homebuyers.

Home prices are rising much more slowly than during the pandemic housing market frenzy. The national median sales price of a previously occupied U.S. home rose 2.7% in March from a year earlier to $403,700, an all-time high for March, but the smallest annual increase since August.

In April, the median price of a home listed for sale rose only 0.3% from a year earlier, according to Realtor.com.

Buyers who can afford current mortgage rates have a wider selection of properties now than a year ago.

Active listings — a tally that encompasses all homes on the market except those pending a finalized sale — surged 30.6% last month from a year earlier, according to Realtor.com. Home listings jumped between 67.6% and 70.1% in San Diego, San Jose and Washington D.C.

As properties take longer to sell, more sellers are reducing their asking price. Some 18% of listings had their price reduced last month, according to Realtor.com.

“Sellers are becoming more flexible on pricing, underscored by the price reductions we’re seeing, and while higher mortgage rates are certainly weighing on demand, the silver lining is that the market is starting to rebalance,” said Danielle Hale, chief economist at Realtor.com. "This could create opportunities for buyers who are prepared.”

FILE - A sign announcing a home for sale is posted outside a home, Thursday, Feb. 1, 2024, in Aceworth, Ga., near Atlanta. (AP Photo/Mike Stewart, File)

FILE - A sign announcing a home for sale is posted outside a home, Thursday, Feb. 1, 2024, in Aceworth, Ga., near Atlanta. (AP Photo/Mike Stewart, File)

FILE - A housing development in Cranberry Township, Pa., is shown on March 29, 2024. (AP Photo/Gene J. Puskar, File)

FILE - A housing development in Cranberry Township, Pa., is shown on March 29, 2024. (AP Photo/Gene J. Puskar, File)

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