The screening of a select batch of highly rated programs produced by the China Media Group (CGM) was launched in Astana, Kazakhstan, on Sunday.
More than 10 top-quality documentaries and feature films on China's development, the ancient Silk Road, Chinese cultural heritage, and other topics will be screened. They will be broadcast by mainstream media outlets in Kazakhstan, such as the Silk Way TV Channel and the Atameken Business Channel.
The activity comes ahead of Chinese President Xi Jinping's scheduled attendance at the 24th Meeting of the Council of Heads of State of the Shanghai Cooperation Organization (SCO) in Astana and the upcoming state visit to Kazakhstan later this week.
CMG President Shen Haixiong, Raushan Kazhibayeva, director-general of the TV and Radio Complex of the President of Kazakhstan, and Chinese Ambassador to Kazakhstan Zhang Xiao delivered video messages to the screening launch.
In his message, Shen said that CMG has remained committed to promoting cultural exchanges and people-to-people friendship between China and Kazakhstan and is ready to deepen practical cooperation with Kazakh media counterparts to contribute to the advancement of bilateral relations.
Kazhibayeva said that the TV and Radio Complex of the President of Kazakhstan is steadily advancing cooperation with CMG, aiming to further strengthen the friendship between Kazakhstan and China.
Zhang highlighted the significance of the screening activity in Kazakhstan, adding that he believes it will help the Kazakh people better understand China and enhance the friendship between the two peoples.
The screening runs through July 6.