A light show accompanied by cultural performance and a wide assortment of street food is helping attract flocks of visitors to Beijing's major commercial circles.
The light show consisting of a series of themed light performances held in the landmarks, parks, and shopping halls of the city's Chaoyang District will last about three weeks until Nov 10.
Kicking off in the Olympic Common Domain on Friday, the show greeted visitors with exotic street foods, band and cultural performances.
"It's all high-tech lighting and it brings an amazing vibe. I'm very impressed and like the show very much. I've also had a great time enjoying the street food," said Qu Chenglin, a visitor.
The lake and the castle in the Chaoyang Park were also well lit up, inviting the visitors to tour around by boat, take photos with iconic spots while enjoying the changing patterns made by light beams, which depict various fantastic stories.
Aimed at more than just sightseeing, the light show helps attract visitors to more than a dozen major commercial circles in Beijing, encouraging more consumption by visitors who are interested in nighttime city walk and shopping.
Customers in these shopping malls can have the opportunity to enjoy indoor light show as well, with one of them featuring major planets of the solar system. The symphonies played by orchestra on site also boost the festivity, drawing many residents and tourists to check in and enjoy the visual and audio feasts.