The China International Import Expo (CIIE) has played the role of not only a global trade event, but also a platform for cultural exchange, as it brings together diverse cultures from around the world, weaving a rich and vibrant tapestry of global unity.
At the seventh CIIE held in Shanghai from Nov 5 to 10, Eleonora Crystal, a Czech brand and a seven-time participant, has expanded its exhibition space to the largest ever and plans to release nearly 100 new products at the expo, setting a new record. Its new crested ibis series is inspired by China.
The crested ibis, once near extinction, has been preserved through China's efforts, according to one of its managers, who also said that the series is created to raise awareness about environmental protection and the company is trying to blend traditional Chinese cultural elements with Czech craftsmanship.
Another highlight at the CIIE is a rope knot accessory adorned with dragon and phoenix elements, showcasing the unique charm of intangible cultural heritage.
Decorations on the modern cheongsam, or the qipao -- a traditional wearing of Chinese women, have also attracted much attention at the expo. Wu Huifang, an inheritor of traditional Hangzhou-style cheongsam, would love to blend exotic elements into the accessory.
"At this year's CIIE, we have seen many cultural elements from other countries. We would like to incorporate these into innovations in our intangible cultural heritage to better present Chinese culture and craftsmanship to the world," said Wu.
In addition to cultural and craft innovations, a waterless printing and dyeing machine shown in China Pavilion reflects China's green transformation in the textile industry.
"This machine has been very well-received by both domestic and international customers. In just over a day, we have sold more than 50 machines, mainly to European and Southeast Asian countries. This expo has been very successful for us," said Li Jianhua, chairman of Hangzhou Wensli Silk Culture Co., Ltd.
This year, the expo also features 200 cultural performances from around the world, providing a rich assortment of global traditions.
Visitors can immerse themselves in modern and contemporary art, experience a variety of foreign customs, and delve into historical explorations, making the CIIE a unique celebration of cultural diversity.
CIIE facilitates cultural exchange
