Rising number of international exhibitors seize immense opportunities at Airshow China

The week-long 15th China International Aviation and Aerospace Exhibition, which ends in Zhuhai City of south China's Guangdong Province on Sunday, has seen a notable increase in the number of international exhibitors, with many using the event as a launchpad to showcase their new technologies and expand their presence in China's rapidly growing aviation market.

The number of overseas exhibitors at this year's airshow, held from Nov 12 to 17 in Zhuhai, a coastal city in Guangdong Province, increased by 104 percent compared to the previous edition. A total of 1,022 companies from 47 countries and regions showcased cutting-edge innovations across various aviation sectors, from aircraft to engines.

"Zhuhai [Airshow] is an airshow like the big other European ones, which I happen to know. We're using Zhuhai Airshow to sign contracts. We have signed a variety of supplier contracts and we also use it to promote our business," said Erik Buschmann, Chief Operating Officer of Airbus's China branch.

The airshow, also known as Zhuhai Airshow, also featured exhibitors from the just-concluded 7th China International Import Expo (CIIE), held from Nov 5 to 10 in Shanghai, offering new opportunities for participants to grow their businesses in China's expansive market, with GE Aerospace being a prime example.

"We've secured orders at both the CIIE and the Zhuhai Airshow. At the CIIE, we signed deals worth 2.2 billion U.S. dollars with multiple airlines, and at this airshow, we're set to close contracts totaling 1.9 billion U.S. dollars," said Guo Xinyang, an exhibitor of the GE Aerospace.

Industry leaders highlighted the immense potential of China's aviation market, which continues to offer significant opportunities for international companies. They also expressed eagerness to deepen their involvement in China's rapidly expanding aerospace and aviation sectors.

"The China aerospace market for us is fascinating. And to open up and welcome suppliers and partners from other parts of the world is very important for us," said an exhibitor.

"The policies of China for aviation and aerospace became [have become] more open for [companies], [which] means more business for companies," said a staff member of the China-Italy Chamber of Commerce.

Rising number of international exhibitors seize immense opportunities at Airshow China

Jim Rogers, a prominent American investor, emphasized the importance of trade and people-to-people exchanges between China and the United States, highlighting the mutual benefits that closer bilateral cooperation can bring.

Chinese President Xi Jinping on Saturday met with U.S. President Joe Biden on the sidelines of the 31st APEC Economic Leaders' Meeting in Lima, Peru, with both sides highlighting trade ties and people-to-people exchanges.

In an interview with China Global Television Network (CGTN), Jim Rogers, chairman of Rogers Holdings in Singapore, highlighted the benefits of closer trade ties between China and the U.S., noting that the past three decades or so have shown how collaboration between the two countries has led to mutual prosperity.

"For the past 30 or 35 years, China and the U.S. have been working together. Things have been good; both countries have made much more money, and both countries have been prospering and succeeding. Both countries got much, much more prosperous [prosperity]. I hope that will continue. Trade wars are not good for anybody, and trade wars sometimes lead to worse. So I would hope that China and America would reduce tariffs, open their borders and have even more trade of everything," said Rogers.

He also stressed the importance of people-to-people exchanges between the two countries, saying that such interactions can play a key role in dispelling misperceptions.

"Whenever you have people-to-people exchanges, everybody learns something. Maybe they won't learn to speak English or learn to speak Chinese, but they will learn. People realize there's a lot to see in China, so there are great opportunities for people-to-people exchanges, travel exchanges, tourism, educational exchanges. All sorts of crazy things are said, but if you go there, you see they're wonderful; the Chinese are wonderful people. I wanted my children to know Asia, and I wanted my children to speak Mandarin. It worked, and now we all love China and they speak Mandarin," said Rogers.

Prominent American investor highlights trade, cultural exchanges between China, U.S.