Informed by Industry Research, Comprehensive Programmes to Bridge Skills Gap through Reskilling and Upskilling
KUALA LUMPUR, Malaysia, Nov. 18, 2024 /PRNewswire/ -- Talent Corporation Malaysia Berhad (TalentCorp), the strategic think tank for the Ministry of Human Resources (KESUMA), has unveiled a groundbreaking study on the Impact of Artificial Intelligence (AI), Digital, and the Green Economy on the Malaysian Workforce.
Aligned with YAB Prime Minister Datuk Seri Anwar Ibrahim's vision to position Malaysia among the top 20 nations in AI technology, the study examines how these transformative forces are reshaping industries, identifies emerging job roles, and pinpoints the skills crucial for Malaysia's future workforce.
The study focuses on 10 key sectors—Aerospace, Chemicals, Electrical & Electronics, Energy & Power, Food Manufacturing & Service, Global Business Services, ICT, Medical Devices, Pharmaceutical Manufacturing, and Wholesale & Retail Trade—collectively contributing RM933 billion (60%) to Malaysia's GDP in 2023.
Speaking at the launch event, Minister of KESUMA, YB Steven Sim Chee Keong emphasised the transformative potential of the study, stating "The study by TalentCorp highlights immense opportunities for Malaysian workers as AI, digitalisation, and the green economy transform industries. By identifying critical skills and emerging roles, we empower Malaysians to adapt and lead globally, driving sustainable growth and resilience in our workforce."
Central to these efforts is MyMAHIR, a comprehensive digital platform designed to equip Malaysian talent with future-ready skills. By integrating the findings of TalentCorp's Impact Study, MyMAHIR provides valuable insights into industry trends, emerging job roles, skill requirements, career pathways, and training programmes across various sectors. Acting as a centralised resource with a detailed skills taxonomy, it empowers policymakers, employers, professionals, and students with tools to navigate industry changes and seize new opportunities.
Thomas Mathew, Group CEO of TalentCorp, emphasised the agency's proactive role, "TalentCorp is working closely with industry stakeholders to ensure the Malaysian workforce remains adaptable. Through MyMAHIR and our initiatives including the Critical Occupations List and MyNext, we are addressing immediate and long-term needs, equipping Malaysians with skills critical to our economic and global competitiveness."
Driving Workforce Resilience
The study identifies 60 emerging roles, such as AI engineers, sustainability specialists, and bio-process engineers, which are pivotal to advancing Malaysia's green and digital economy.
To support workforce upskilling and reskilling, YB Steven Sim announced that through KESUMA's RM3 billion fund, the ministry will offer support through levies, credits, scholarships, and matching grants. Incentives for in-demand courses, such as scholarships for critical skills, are also under consideration.
These will be made available through the MyMAHIR platform, and the upcoming Akademi KESUMA to be introduced next year, to provide comprehensive resources for skill development and career advancement.
Looking ahead, Phase 2 of the study will expand to cover 12 additional sectors in 2025, reinforcing TalentCorp's commitment to equipping the nation's workforce with the skills needed to thrive in an evolving economy.
As Malaysia progresses towards a green and digital economy, TalentCorp's initiatives ensure the workforce is not only employable but capable of driving innovation and global leadership, paving the way for a sustainable future.
The launch event was also attended by the Minister of Digital, YB Gobind Singh Deo; Deputy Minister of Higher Education, YB Datuk Ts. Mustapha Sakmud; Secretary General of KESUMA, Datuk Azman Bin Mohd Yusof; Secretary General of the Ministry of Digital, Mr. Fabian Bigar, and TalentCorp's Chairperson, YB Wong Shu Qi together with more than 900 participants from Industry, Academia, Students and Government Agencies .
For more information about TalentCorp's Impact Study, findings from the 10 sectors and MyMAHIR platform, please visit www.mymahir.my
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** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
TalentCorp Launches Landmark Study on Workforce Impact of AI, Digitalisation, and Green Economy
HONG KONG, Nov. 18, 2024 /PRNewswire/ -- Eternal Group is delighted to announce its inaugural partnership with Cosmoprof Asia, the foremost beauty exhibition in the Asia-Pacific region, serving as the esteemed event partner for this year's fragrance initiatives. During the CosmoTalks fragrance session on November 15, 2024, Eternal Group proudly unveiled the 2024 Hong Kong and Macau Perfume and Home Fragrance White Paper, meticulously developed in collaboration with the International Fragrance Association. This year's exhibition, themed "SCENT HORIZONS: Unveiling the Future of Fragrance," profoundly emphasized the integral role of fragrances within the Asian market. Over the span of three days, Eternal Group orchestrated a captivating program that encompassed seven distinguished events across four diverse activity types, including enlightening seminars, immersive fragrance masterclasses, hands-on workshops, and a striking LED wall presentation of the white paper. The exceptional turnout of nearly 2,000 attendees, who enthusiastically engaged in these activities and explored the booth, underscores the significant impact and relevance of perfumes and home fragrances in today's industry landscape.
About <2024 Hong Kong and Macau Perfume and Home Fragrance White Paper>
Eternal Group was established in the 1980s in Hong Kong S.A.R.. It is a leading Omni-channel Brand Management of Beauty & Eyewear company in China. With its intuitive sense of marketing tactics and groundbreaking business strategies, Eternal has over 40 years leading the trend and lifestyle in Hong Kong SAR, Macau SAR and China, with an international vision. With our diversified brand portfolio, Eternal is continuously motivated to strengthen our advantages in total brand solutions in both online and offline operations. As a luxury brand management and distribution enterprise, Eternal Group established the International Fragrance Association in 2024, dedicated to advancing the fragrance industry through various activities. The newly <2024 Hong Kong and Macau Perfume and Home Fragrance White Paper> aims to equip industry stakeholders with insights into consumer needs, facilitating the development of sustainable business models.
The <2024 Hong Kong and Macau Perfume and Home Fragrance White Paper> is a continuation of the <2024 China Perfume and Fragrance White Paper>, which has been published annually since 2020. This initiative allows industry professionals to gain deeper insights into consumer behaviors and preferences regarding perfumes and fragrances.
In 2024, Eternal Group collaborated with COSMART, a member platform under South China Morning Post Publishers Limited, to conduct a survey assessing consumer behaviors and preferences in fragrance usage. This survey ensures the white paper accurately reflects the market dynamics in Hong Kong and Macau, reinforcing Eternal Group's position as a leader in the fragrance sector.
The Fragrance Market in Hong Kong and Macau Matures: Over 90% Have Purchased Perfume The survey collected data from 1,063 interviewees regarding their fragrance habits, preferences, and market trends.
Key findings include:
The survey not only illuminates market trends but also identifies potential marketing opportunities in the Hong Kong and Macau fragrance markets. Highlights in the below:
However, the fragrance market in Hong Kong and Macau also faces challenges. In a competitive landscape, brands must continuously innovate to maintain consumer loyalty and adapt to evolving shopping preferences, fostering sustainable growth.
Download the Full Survey:
<2024 Hong Kong and Macau Perfume and Home Fragrance White Paper:
http://www.eternal.hk/EternalGroup/WhitePaper/2024_HK-Macau_WhitePaper.pdf
<2024 China Perfume and Fragrance White Paper>:
http://www.eternal.hk/EternalGroup/WhitePaper/2024_China_WhitePaper.pdf
More Event Photo:
https://drive.google.com/drive/folders/1fVFflvbFmPAr8wJDbHweSSHENwhUtK1O
ABOUT ETERNAL GROUP
Eternal Group was established in the 1980s in Hong Kong S.A.R.. It is a leading Omni-channel Brand Management of Beauty & Eyewear organization in China. With its intuitive sense of marketing tactics and ground-breaking business strategies, Eternal has flourished over 40 years leading the trend and lifestyle in Hong Kong SAR, Macau SAR and China, with an international vision. With our diversified brand portfolio, Eternal is continuously motivated to strengthen our advantages in total brand solutions in both online and offline operations. As a luxury brand management and distribution enterprise, we aim to build a better and sustainable business as well as to drive for excellence. To fulfil customer's need and aspirations, we develop our own brands of beauty and optical products to bring new insight to the market.
About International Fragrance Association
Established in 2024, the International Fragrance Association, founded by the Eternal Group, is dedicated to enriching the art and culture of fragrances. It aims to cultivate a deeper understanding and appreciation among the public for the intricate relationship between scents and art, history, and innovation. Through the influential force of fragrances, the foundation strives to promote inclusivity and unity within the diverse cultural tapestry. Embracing its role as a trailblazer and advocate, the foundation seeks to ignite societal transformation and harmony, transcending cultural barriers with a fervent embrace of the world of fragrances.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Eternal Group Unveiled the at Cosmoprof Asia 2024
