A Chinese zodiac snake version of 2022 Winter Olympic Games mascot Bing Dwen Dwen was unveiled on Tuesday in Beijing ahead of the upcoming Year of the Snake in January 2025.
The special version of the mascot was released to mark the third anniversary of the Beijing Games. Its new style comes in five versions: "Fu," "Lu," "Shou," "Xi," and "Cai," representing the "five blessings"- good fortune, prosperity, longevity, happiness, and wealth - which play a vital role in Chinese New Year celebrations.
Notably, the design of accessories on the mascot's head was inspired by the Peking Opera "The Legend of the White Snake", which tells a love story between a man and a female snake fairy who transforms into a beautiful woman.
"We drew inspiration from the hair accessories worn by the performers of the Peking Opera 'The Legend of the White Snake'. These accessories incorporate the elements of a snake, which were transformed into exquisite decorative pieces. We thought the design is really good, so we learned from the idea to use the snake as a headgear," said Lin Cunzhen, chief designer of the snake version of Bing Dwen Dwen.
The new version of Bing Dwen Dwen will be available for sale in five Chinese cities, including Beijing, Shanghai, Guangzhou, Tianjin, and Chongqing on Friday before a nationwide release in December. Meanwhile, other licensed products of the new version including plush toys, figurines, badges, and keychains will also be available for purchase both online and in stores.