The World Internet Conference (WIC) Wuzhen Summit in east China's Zhejiang Province has demonstrated how digital platforms are building a concerted and efficient global trade network between Chinese enterprises and clients from around the world.
The 2024 WIC Wuzhen Summit wrapped up on Friday after featuring 24 sub-forums on topics such as the Global Development Initiative, digital economy and data governance.
The four-day event also highlighted China's efforts to promote high-quality digital connectivity and create opportunities for worldwide economic growth in the digital sphere.
China has emerged as a leading proponent of global digital economic development, through increased international collaboration and partnerships, the country is actively working toward creating a shared digital future.
Chinese e-commerce giant Alibaba is among those leading the way in the ever-changing online trading space. It has established the electronic World Trade Platform (eWTP), which it aims to promote public-private cooperation and support global inclusive trade.
"At Alibaba, we've developed a strategy for 'buying globally and selling globally' through the creation of online trade platforms like the eWTP and leading e-commerce sites. This allows Chinese shoppers to access products from around the world without ever leaving their homes, simply by using their mobile applications. Moreover, we empower less developed regions by helping them connect their goods to a global marketplace," said Chang Mu, a security operation expert at Alibaba International, a B2B foreign trade platform.
The expansion of China's cross-border e-commerce platforms is making it increasingly easier for small and medium-sized businesses to engage in international trade, and this evolution not only presents exciting opportunities for producers but also enhances consumer options, ultimately fostering a vibrant marketplace on a global scale, according to exhibitors.
"Our platform combines market insights, brand management, digital marketing, logistics, and customer support, offering smart operational strategies through our 'smart data dashboard.' This helps cross-border businesses grow sustainably. Cool features like product traceability and AI live streaming let artisans from rural China showcase their work to customers worldwide by just uploading pictures from their phones. Plus, we’ve really boosted our live commerce tools with AI hosts who can stream and sell products non-stop for hours, helping brands up their sales," said Zheng Lining, product manager at Wuchan Zhongda Life, Co., Ltd.
The WIC Wuzhen Summit was themed "Embracing a People-centered and AI-for-good Digital Future -- Building a Community with a Shared Future in Cyberspace."
WIC Wuzhen Summit promotes digital ecosystem to better connect global trade
