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Adams Outdoor Advertising Acquires Riley (Patriot) Outdoor, Expanding Presence in North Carolina

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Adams Outdoor Advertising Acquires Riley (Patriot) Outdoor, Expanding Presence in North Carolina
News

News

Adams Outdoor Advertising Acquires Riley (Patriot) Outdoor, Expanding Presence in North Carolina

2025-01-03 21:00 Last Updated At:21:21

CHARLOTTE, N.C.--(BUSINESS WIRE)--Jan 3, 2025--

Adams Outdoor Advertising, the 4th largest out-of-home advertising operator in the U.S. and the largest privately owned, is excited to announce the acquisition of Riley (Patriot) Outdoor. This strategic move marks a major expansion into North Carolina's Piedmont Triad region, encompassing Greensboro, Winston-Salem, and High Point. Renowned as a vital manufacturing and transportation hub in the southeastern United States, the Triad also serves as a thriving center for education, healthcare, and cultural development.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250103384454/en/

This acquisition includes Riley (Patriot) Outdoor’s inventory of 201 billboard faces and 7 digital displays, spanning 12 counties in eastern North Carolina. The addition further enhances Adams Outdoor Advertising’s market reach and solidifies its position as a leader in North Carolina’s largest cities.

Riley Outdoor, founded in August 2005 by Robert Moore, was named after Moore’s daughter and quickly became a trailblazer in the industry. In November 2007, the company launched its first digital billboard, a 10’x30’ Daktronics Digital, in Greenville, NC. A seasoned entrepreneur and industry veteran, Moore has a long history of leadership in outdoor advertising, including serving over 15 years as a board member of the North Carolina Outdoor Advertising Association, where he advocated for industry interests before the North Carolina General Assembly. With extensive experience in the sector, this marks Moore’s third successful venture in building and selling outdoor advertising companies.

Establishing the Triad Market

With this acquisition, Adams Outdoor will establish a new market in its portfolio, dubbed “The Triad,” an area recognized for its economic vitality and growth potential. Businesses in Greensboro, Winston-Salem, and High Point will gain access to a robust network of advertising opportunities, supported by Adams’ commitment to creativity and service excellence.

“We’re honored to bring Riley (Patriot) Outdoor into the Adams family,” said Mike Peters, General Manager of the Triad Market at Adams Outdoor. “Mr. Moore has built an incredible legacy with Riley (Patriot) Outdoor. This acquisition not only expands our reach in North Carolina but enhances our ability to deliver impactful advertising solutions to businesses across the region.”

The integration of Riley (Patriot) Outdoor into Adams Outdoor Advertising’s portfolio underscores the company’s commitment to innovation and continued growth.

About Adams Outdoor Advertising

Adams Outdoor Advertising is a leader in the out-of-home advertising industry, delivering creative and effective advertising campaigns in major markets across the U.S. With a focus on innovation, Adams helps brands reach audiences through high-quality billboard placements and cutting-edge digital displays.

Riley Outdoor Digital Unit - Greenville, NC (Photo: Business Wire)

Riley Outdoor Digital Unit - Greenville, NC (Photo: Business Wire)

VIENNA (AP) — Austrian People’s Party on Sunday nominated its General Secretary Christian Stocker as interim leader after the expected resignation of Chancellor Karl Nehammer, Austrian news agency APA reported.

Nehammer announced Saturday he would resign in the next few days after coalition talks with the Social Democrats collapsed.

Stocker, a lawyer and member of the Austrian Parliament, has served as general secretary of the People’s Party since 2022. He is seen as an experienced and calm crisis communicator who has frequently appeared in Austrian media to defend controversial decisions.

It is not clear yet who will become acting chancellor until a new government is formed.

Protected by special police forces, Nehammer walked across the square from the Chancellery toward the president’s office in Vienna.

“What is important for me is that the way of stability and the center can be continued,” he said.

Austria’s President Alexander Van der Bellen will make a public statement to announce the next steps once the meeting with Nehammer is over.

The 52-year-old Nehammer became chancellor and conservative party leader in 2021, after his predecessor Sebastian Kurz was forced to stand down following allegations of corruption.

In April 2022, Nehammer became the first European leader to visit Moscow and meet with Russian President Vladimir Putin since the invasion of Ukraine in February that year. Before going to Moscow, he also met Ukrainian President Volodymyr Zelenskyy in Kyiv.

Austria was thrown into political turmoil on Friday after the liberal party NEOS pulled out of coalition talks with the center-left Social Democrats and the conservative People’s Party. On Saturday the two remaining parties, who have a razor-thin majority in Parliament, made another attempt to negotiate and form a government – but this effort also ended in failure after a few hours, with negotiators saying they were unable to agree on how to repair the budget deficit.

FILE - Austrian Chancellor Karl Nehammer attends a press conference in Vienna on Thursday, Aug. 8, 2024. (AP Photo/Heinz-Peter Bader, File)

FILE - Austrian Chancellor Karl Nehammer attends a press conference in Vienna on Thursday, Aug. 8, 2024. (AP Photo/Heinz-Peter Bader, File)

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