Expands Global Reach with Official Amazon Launches Across Europe, the Middle East, and Australia
Flagship Products – Heartleaf Pore Control Cleansing Oil, Heartleaf Toner, and Niacinamide 10 + TXA 4 Serum – Top Their Amazon Categories
SEOUL, South Korea, April 4, 2025 /PRNewswire/ -- The Founders, Inc., a global brand-building company, announced that its skincare brand Anua has officially launched on Amazon in Europe, the Middle East, and Australia, marking a significant step in its global expansion and reinforcing its position as a leading player in the fast-growing K-beauty market.
After achieving strong performance and growing brand recognition on Amazon US and Japan, Anua is building on that momentum with recent launches in the UK (January), Dubai (February), and now Germany and Australia. In addition to its success online, Anua is also available in leading brick-and-mortar retailers such as Ulta Beauty (US) and Boots (UK), further expanding its presence across key global markets. Through these official Amazon launches, Anua also aims to provide authentic products directly to customers, minimize confusion caused by unauthorized listings, and foster stronger trust in global markets.
Since entering these new markets, Anua's signature products—Heartleaf Pore Control Cleansing Oil, Heartleaf 77 Soothing Toner, and Niacinamide 10 + TXA 4 Serum—have quickly climbed to the top of their respective categories, receiving an enthusiastic response from global consumers. In the UAE, the Cleansing Oil, Rice Enzyme Cleansing Powder and TXA Serum have claimed the top spot in their categories. The success of Ramadan and Spring Sale campaigns has further fueled Anua's momentum, with additional products poised to become category bestsellers across the region.
A spokesperson from Anua commented, "This expansion marks a major milestone in our mission to become the number one global skincare brand representing K-beauty," and added, "We're committed to introducing new product lines, launching engaging promotions, and connecting with more customers worldwide through innovative products and thoughtful service."
Since its launch in 2019, Anua has seen rapid growth—achieving over 200% year-on-year growth—and solidifying its place on the global skincare stage. The brand officially entered the US market in 2022, and in July 2023, saw a 537% sales increase during Amazon Prime Day. On Black Friday, Anua saw an 800% surge in daily sales, further establishing itself as a K-beauty frontrunner.
Brand Overview
Global Beauty Brand Anua
Founded in 2019, Anua is a skincare brand that carefully selects the most effective naturally derived and dermatological ingredients, offering a diverse range of products tailored to various skin concerns. Bestsellers include the Heartleaf 77 Soothing Toner, Heartleaf Pore Control Cleansing Oil, and Heartleaf 77 Clear Pad. The brand has seen impressive growth across major global platforms such as Amazon and eBay Japan, solidifying its status as one of K-beauty's leading skincare brands.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Anua Launches on Amazon in Europe, the Middle East, and Australia -- Accelerating Global Momentum for K-Beauty
SHENZHEN, China, April 11, 2025 /PRNewswire/ -- Recently, Yole Group, an international research institute and market research & strategy consulting company, released the LiDAR for Automotive 2025 report (hereinafter referred to as the "Report"). According to the Report, RoboSense has secured three global No.1 positions in the automotive LiDAR market: No.1 in 2024 global passenger car LiDAR market share, annual sales champion for ADAS LiDAR, and cumulative ADAS sales champion from 2018 to 2024. These achievements further demonstrate RoboSense's leading position and strong capabilities in the global LiDAR industry.
The Report also highlights RoboSense's progress in globalization, expansion into the Robotaxi market, and cutting-edge technology development over the past year, indicating a promising future.
Market Leadership
Market Share Leader, Annual and Cumulative Sales Champion
According to the Report, the global passenger car LiDAR market is experiencing rapid growth, with a 68% YOY increase in 2024 and market size reaching USD 692 million. RoboSense ranked first globally with a 26% market share. Thanks to the widespread adoption of high-level ADAS with LiDAR in China, the global market is booming, with Chinese LiDAR brands accounting for 92% of global share — closely linked to Chinese automakers' large-scale deployment and reliance on domestic supply chains.
The Report also notes that approximately 1.6 million LiDAR units were installed in passenger vehicles globally in 2024, more than doubling from the previous year. RoboSense ranked No.1 in global annual sales with 519,800 units sold. Among the rapidly expanding passenger car LiDAR market, the Report identifies RoboSense as the leader among the "Big Four" Chinese LiDAR companies.
RoboSense's impressive market performance is the result of its long-standing commitment to market-driven collaboration and continuous technological innovation. As of the end of March 2025, RoboSense has established close partnerships with over 30 OEMs and Tier 1 suppliers worldwide, including BYD, Zeekr, and IM, with more than 100 vehicle models awarded. From January to March 2025, RoboSense has supported the launch and debut of 15 collaborative models, including Toyota bZ3X, GAC Trumpchi S7, and Geely Galaxy E8. With the rapid adoption of L2+ advanced driving assistance systems, over 10 vehicle models in the ¥150,000–¥200,000 range have launched mass-produced models equipped with RoboSense LiDAR.
Furthermore, Yole Group estimates that between 2018 and 2024, RoboSense led the cumulative global passenger car LiDAR sales with over 800,000 units sold, far ahead of other brands — solidifying its position as a global leader in LiDAR technology and delivery capabilities.
Accelerating Global Expansion
Mass Production Collaboration in EU, U.S., and Japan
The Report indicates that China, the EU, the U.S., Japan, and Korea are all showing active plans to release car models equipped with LiDAR. Chinese OEMs are expected to release 111 car models with LiDAR in 2025 or soon after. EU OEMs are projected to launch 4+ car models with LiDAR, while U.S. OEMs plan to release 2. Additionally, Japanese and Korean OEMs are expected to release 2+ car models with LiDAR in 2024 or soon after.
While maintaining its leading position in China, RoboSense is rapidly expanding globally with its high-performance and highly reliable LiDAR products, becoming a preferred partner for overseas OEMs in their smart transformation. RoboSense has secured 8 overseas and Sino-foreign joint venture brand partnerships, including a top-tier Sino-American joint venture automaker, all three of Japan's top automakers, two Sino-European collaborative brands, a leading emerging automaker in North America, and a North American new energy vehicle brand — covering major automotive markets across Europe, North America, and Asia-Pacific.
L4 LiDAR Market
Rapid Expansion and Securing Multiple Leading Robotaxi Clients
As the global Robotaxi market shifts from pilot programs to large-scale deployment, the number of LiDAR units per vehicle is expected to rise significantly, accelerating growth in the L4 LiDAR segment.
Yole Group forecasts that the global L4 LiDAR market will reach USD 166 million in 2024, a 35% YOY increase. Among the 10 L4 autonomous driving companies listed in the Report, six have adopted RoboSense's LiDAR product, reflecting its exceptional performance and industry recognition.
With its stable, reliable, and automotive-grade LiDAR, RoboSense is poised to become a mainstream supplier for commercial Robotaxi vehicles, unlocking significant growth opportunities.
Cutting-Edge Technology and Full Product Portfolio
Full-Stack Chip Self-Development Drives Digital Transformation
The Report also analyzes technology trends among leading global LiDAR suppliers. According to Yole Group, RoboSense is the only global LiDAR brand offering a complete portfolio that includes mechanical, 1D and 2D hybrid solid-state, and full solid-state LiDAR products — leveraging innovation to stay ahead in diverse application scenarios.
Yole Group also notes that RoboSense, among others, has begun incorporating SPAD-SoC chips in its latest product designs. By combining VCSEL with SPAD-SoC, LiDAR systems can achieve longer detection range and higher resolution, breaking through performance limitations.
As a pioneer of LiDAR technology, RoboSense integrated LiDAR technology architecture in 2024 and mastered full-stack chip self-development, covering transceiving, scanning, and data processing. With a comprehensive product platform featuring "1D mechanical scanning, 2D MEMS scanning, and all-solid-state array scanning," RoboSense has pioneered the mass production of digital LiDAR and established the industry's most complete product portfolio. This allows rapid development and iteration to meet the diverse needs of intelligent driving, robotics, and other applications.
Amid widespread adoption of intelligent driving and rapid growth in the robotics industry, demand for LiDAR sensors and fusion perception solutions is rising rapidly. As the world's first company to ship over one million LiDAR units, RoboSense will continue to strengthen its global leadership in technology and mass production, driving the industry toward a smarter, safer, and more efficient future.
About RoboSense
RoboSense (2498.HK), founded in 2014, is an AI-driven robotic technology company that supplies advanced and reliable incremental components and solutions for the robotic industry. The company is committed to "become a global leader in robotic technology platforms," and its mission is "Safer world, Smarter life." For more information about RoboSense, visit https://www.robosense.ai
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
RoboSense Ranked No. 1 in Global Passenger Car LiDAR Market Share, Annual and Cumulative Sales in 2024 | Yole Annual Report
RoboSense Ranked No. 1 in Global Passenger Car LiDAR Market Share, Annual and Cumulative Sales in 2024 | Yole Annual Report
RoboSense Ranked No. 1 in Global Passenger Car LiDAR Market Share, Annual and Cumulative Sales in 2024 | Yole Annual Report
