RAS AL KHAIMAH'S AL HAMRA TARGETS OVERSEAS INVESTORS WITH A MONTH-LONG, SPECIAL ACTIVATION AT HARRODS IN LONDON

Link to Press Kit

RAS AL KHAIMAH, UAE, Aug. 5, 2024 /PRNewswire/ -- Al Hamra, a pioneering lifestyle developer and real estate investment company in Ras Al Khaimah, will be targeting UK and GCC investors and residents via a special activation in London at the world's leading luxury department store, Harrods.

In a first for a regional developer, and running for the whole month of August, Al Hamra's activation on Harrods' fifth floor will showcase the exclusive luxury living options at a range of recently launched premium and ultra-luxury residential properties to potential investors.

Part of a wider initiative to connect with target audiences in key locations, Al Hamra's Harrods activation will allow potential investors to explore Destination Al Hamra in Ras Al Khaimah and the premium lifestyle it offers.

Among the pipeline of exciting projects being showcased to Harrods visitors is the Waldorf Astoria Residences Ras Al Khaimah – the emirate's most prestigious address. Comprising 43 ultra-luxury residences, penthouses, sky palaces and villas, the development promises unparalleled living experiences with palatial interiors and unrestricted views of the Arabian Gulf and the region's first integrated gaming resort – The Wynn Al Marjan Island.

Al Hamra Waterfront, another premium residential project located on the shores of the Royal Yacht Club of Ras Al Khaimah, offers 622 apartments, 19 townhouses and a range of world-class leisure and recreational amenities across five residential towers.

With superb travel links and a business-friendly environment for investors and entrepreneurs, Ras Al Khaimah's property values are continuing to rise steadily. Demand is at an all-time high, driven by sophisticated investors from a range of nationalities who are choosing the Emirates as a place in which to live, work, play and invest.

Offering an attractive business environment, the Emirate was named the fourth-best city for expats to live and work in by the InterNations Annual Report 2023, and, in 2019, Ras Al Khaimah was ranked 30^th for ease of doing business among 190 economies in the World Bank's global survey.

Benoy Kurien, Group CEO of Al Hamra, said: "We are always seeking new and innovative ways to directly communicate with investors and buyers in our key markets, and are delighted to be partnering with Harrods – a brand that shares our values of premium excellence – on this first-of-its-kind activation for Al Hamra. The Al Hamra team will be present on the ground in the heart of London for the entire month of August, highlighting its ultra-luxury and premium residential projects and the destination's unparalleled waterfront lifestyle offering to potential new investors.

"The United Kingdom is one of Al Hamra's primary target markets, and a majority of residents and investors across Al Hamra's extensive residential portfolio are from the UK and Europe. Our expertise in delivering innovative lifestyle experiences and products in Ras Al Khaimah, combined with the Emirate's visionary approach, has created an array of premium real estate opportunities.

"Attracted to Al Hamra's luxurious waterfront lifestyle, these developments offer a wide range of amenities for residents and tourists alike, and allied with Ras Al Khaimah's tax-free, business-friendly environment, we have seen high levels of demand from this all-important market and look forward to welcoming visitors to our pop up."

The Harrods activation will be launched under the umbrella of Al Hamra's strategic five-year plan, which outlines several targets between 2023 and 2027. It focuses on diversifying revenue streams, expanding services, and leveraging existing assets to create new and sustained opportunities for growth via a three-pronged approach that brings hospitality, retail, and real estate to the forefront.

For more information on Al Hamra, please visit here.

Note to Editors

About Al Hamra:

Al Hamra is a leading lifestyle development and investment company, based in Ras Al Khaimah, UAE. The company has been instrumental in shaping the Northern Emirate's real estate and investment landscape across residential, retail, hospitality, leisure, and entertainment since its inception in 2003.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

RAS AL KHAIMAH'S AL HAMRA TARGETS OVERSEAS INVESTORS WITH A MONTH-LONG, SPECIAL ACTIVATION AT HARRODS IN LONDON

SEOUL, South Korea, Sept. 9, 2024 /PRNewswire/ -- Ministry of Tourism, Arts and Culture Malaysia (MOTAC), through  its agency, the National Art Gallery Malaysia, also supported by the Teluk Intan  Municipal Council and Tourism Malaysia, proudly presents the artwork of young artist  Zulkefli Jais titled "Project Temporary Marking" at the Asia Culture Center in  Gwangju and the Korea Foundation Gallery in Seoul, South Korea, in conjunction with  the Gwangju Biennale 2024, which takes place from 7th September 2024 until 1st December 2024.

The Malaysia Pavilion, featuring the artwork of Zulkefli Jais, was graced by the presence of Datuk Wira Roslan Tan Sri Abdul Rahman, Secretary-General of MOTAC. Also in attendance were H.E. Datuk Mohd Zamruni Khalid, Ambassador of Malaysia to the Republic of Korea;  Amerrudin Ahmad, Director-General of the National Art Gallery Malaysia; Lee Kanghyun, President of the Asia Culture Center (ACC), along with senior officers from MOTAC and the National Art Gallery Malaysia.

Zulkefli Jais' participation in this prestigious art event is a significant recognition for the country. It highlights the growth of contemporary art in Malaysia and marks an important achievement in his journey towards global recognition.

The "Project Temporary Marking" installation at Menara Condong, Teluk Intan, Perak, showcases vests that represent Menara Condong as a prominent landmark of the town. The artwork delves into the intersection of the town's geography and history, while also reflecting Zulkefli Jais' personal memories as a native of Teluk Intan, Perak, Malaysia. Each vest in the artwork symbolizes the emotions and memories associated with past disasters that impacted the town's residents, serving as a poignant reminder of the cyclical nature of  history.

The artwork will be presented alongside a 6-minute and 2-second documentary, which will be screened multiple times during the exhibition. This documentary delves into the intriguing history of Menara Condong, featuring a bell that rings hourly according to Malaysia Time (MYT), offering a deeper understanding and appreciation of the artwork.

According to Amerrudin Ahmad, Director-General of the National Art Gallery Malaysia, "The National Art Gallery Malaysia sees the opportunity to elevate local young  artists to higher platforms. This artist was selected after undergoing a challenging process in the Young Contemporary Competition, where he competed with numerous other participants before being announced as the winner of the Major Award. His participation in  the Gwangju Biennale 2024 provides new inspiration and momentum for him. Through this exposure, we hope he will continue to shine as a talented young artist and represent Malaysia on the global stage." 

Additionally, we extend our sincere appreciation and congratulations to the two curators representing the National Art Gallery Malaysia - Erry Arham Azmi and Syahrul Niza Ahmad  Zaini, for their unwavering commitment and significant contributions to the success of this exhibition.

The National Art Gallery is dedicated to supporting local artists. Zulkefli Jais' international  success in showcasing his work is viewed as a catalyst for developing contemporary art in Malaysia and promoting Malaysia's history and cultural uniqueness globally.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

GWANGJU BIENNALE 2024: ZULKEFLI JAIS BRINGS MALAYSIAN ART TO THE WORLD STAGE