CMG launches cultural program "The Legend of Silk Manuscripts"

A major cultural program called The Legend of Silk Manuscripts was launched in Beijing on Tuesday, delving into the rich heritage of ancient texts to showcase the latest archaeological discoveries related to silk manuscripts and paintings.

Co-produced by China Media Group (CMG) and the National Cultural Heritage Administration, the five-episode program talks stories about silk manuscripts, a distinctive recording method of the ancient Chinese civilization.

Brushing away the dust of millennia, the program aims to help audiences appreciate the ethnic wisdom and spiritual essence embedded in these texts through dialogues that span across time, Shen Haixiong, president of CMG, said at the launching ceremony.

In the past six years, CMG has actively preserved and promoted traditional cultural resources, achieving success with innovative programs that have garnered widespread acclaim both domestically and internationally, Shen said.

The Legend of Silk Manuscripts program will explore various aspects of silk manuscripts, including recent archaeological findings, their stories of discovery, research efforts, academic significance, and cultural implications.

Utilizing AI technology, the program will bring the ancient artifacts to life and attempt to digitally reconstruct and translate fragmented texts, providing viewers with a fresh, immersive experience.

CMG launches cultural program "The Legend of Silk Manuscripts"

CMG launches cultural program "The Legend of Silk Manuscripts"

Thailand has been a regular participant in the China International Import Expo (CIIE), using the platform to increase exposure and demand for its products, including latex bedding. 

This year, a Thai latex product company named SleepHero is back at the expo, showcasing latex pillows and mattresses to expand its footprint in the Chinese market.

"Our company participated in this expo once in 2022. For this year, 2024, we are happy to participate again. We will prepare to produce pillows and rubber mattresses to participate, and to expand our business base, so that Chinese people can know more about our products," said SleepHero's marketing staff Natalya.

According to the Thai-Chinese Chamber of Commerce, Thai companies have increasingly used CIIE as a direct link to Chinese buyers, driving sales for Thai agricultural goods, including fruit, rice, and rubber. 

The Thai Ministry of Commerce and the Thai-Chinese Chamber of Commerce have organized over 40 companies to join this year's expo, with a special Thailand Pavilion highlighting agricultural and food products.

"Currently, CIIE is an important platform for traders from many countries to enter the Chinese market. I want both parties to benefit each other [through the CIIE,]" said Lin Chuqin, chairman of the chamber.

The 7th CIIE, which is being held from Nov 5-10 in Shanghai, has attracted participants from 152 countries, regions and international organizations.

Thai latex company expands market reach at CIIE