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NTC Launches Imperial, the new eye drops product line on THE PATIENT'S SIDE

Business

NTC Launches Imperial, the new eye drops product line on THE PATIENT'S SIDE
Business

Business

NTC Launches Imperial, the new eye drops product line on THE PATIENT'S SIDE

2024-10-07 18:00 Last Updated At:18:15

MILAN, Oct. 7, 2024 /PRNewswire/ -- NTC, an international pharmaceutical company headquartered in Milan, Italy, announced today to have embraced a strategic partnership with Silgan Dispensing Systems, a global leading supplier of dispensing solutions in healthcare to commercialize a set of new NTC proprietary eye drops with the innovative Silgan technology Iridyaâ„¢, a new preservative free multidose eye dropper.

"Thanks to Iridyaâ„¢, we improve our innovative dry eye portfolio, pursuing maximum patient satisfaction and compliance", says Marcello Selvaggio, NTC Global Head Ophthalmology. "We launched the Imperial product line for dry eye offering to our partners a solution that blends the benefits of the other main multidose preservative free devices into one, the Imperial product line, based on our innovative product range".

NTC is going to present the Imperial line during CPhI in Milan, supporting with evidence the innovation of this device characterized by exceptional drop control for precise dosing, elongated tip for a greater accuracy in instillation, and advanced ergonomics to assure a low squeeze force bottle.

"We are excited to unleash the potential of the Iridya technology of a leading company like Silgan," – says Riccardo Carbucicchio, CEO of NTC - "The NTC Imperial line is a further proof of NTC's focus on unmet medical needs and its continuous search for innovative solutions. The Imperial products will enhance the patient experience in dry eye and are designed to stay on the side of the patient".

"We are excited and proud to have partnered with NTC, a leading company in the ophthalmic market that has placed its trust in Silgan Dispensing Systems and our product Iridyaâ„¢" - says Eric Demaris, Commercial Director EMEA Silgan Dispensing Healthcare. "We are certain that this collaboration will allow us to offer increasingly better solutions in the treatment of dry eye diseases based on Iridya preservative-free technology. Thanks to Iridyaâ„¢ proven formula protection, broad compatibility, output accuracy and comfortable ergonomics, we can ensure brand owners deliver more secure dosing, drop after drop, to their patients."

NTC research makes innovation accessible to everyone and enhances product potential by looking at people's daily care needs and application habits.

The Imperial product line is a testimony to NTC's historical vocation for innovation to improve the experience and practice of care.

NTC offers products that increase people's participation and control, thus enhancing better compliance.

About NTC

A pharmaceutical company headquartered in Milan - Italy, with distributors and partners in more than 100 countries, engaged in research, development, registration, and commercialization of drugs, medical devices, and food supplements in ophthalmology, and other therapeutic areas including pediatrics, gynecology, and gastroenterology. NTC offers more than 200 partners innovative and highquality standard pharmaceutical products. For more information, please visit www.ntcpharma.com

About Silgan Dispensing Systems

Silgan Dispensing is a global leader in the design, development and distribution of highly engineered pumps and sprayers in the Home, Health and Beauty markets creating dispensing solutions for some of the world's most iconic brands.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

NTC Launches Imperial, the new eye drops product line on THE PATIENT'S SIDE

NTC Launches Imperial, the new eye drops product line on THE PATIENT'S SIDE

KOL Radar expands its data coverage to 190 countries, empowering global brands to capitalize on cross-border influencer marketing.

TAIPEI, Oct. 7, 2024 /PRNewswire/ -- iKala, a leading AI transformation solutions provider from Taiwan, announced that its AI-powered influencer marketing platform, KOL Radar, now officially includes over 300 million influencers across 190 countries and multiple platforms. Leveraging its exclusive AI technology, KOL Radar analyzes nearly 6 billion social data monthly, empowering brands with multi-market influencer insights to accelerate customer acquisition. KOL Radar will continue to introduce new feature upgrades, offering brands a more comprehensive AI-based influencer marketing search and analytics service.

Rapid Product Upgrade! KOL Radar Expands to Include over 300 Million Influencer Profiles across 190 Countries
As post-pandemic globalization accelerates, and in response to the growing demand for cross-border influencer marketing, KOL Radar announced today the official inclusion of over 300 million influencer profiles in its global database, now covering 190 countries and spanning major social platforms such as Facebook, Instagram, YouTube, TikTok, and Twitter. Leveraging exclusive AI and data analytics technology, KOL Radar has fully integrated influencer resources from 190 countries. With this expansion, KOL Radar has become the world's largest influencer search and analytics platform, empowering brands to effectively capture cross-border marketing opportunities and expand their global influence.

iKala continues to leverage its leading AI and data analytics capabilities to empower KOL Radar, providing real-time and precise AI-driven influencer marketing insights, helping brands efficiently develop optimized marketing strategies. To address key challenges such as estimating campaign performance and managing influencer resources, KOL Radar is launching two major feature upgrades to enhance both the "pre-evaluation" and "post-evaluation" processes. Brands will be able to select influencers, and through KOL Radar's exclusive AI and data analytics technology, estimate key metrics like post reach, shares, and likes. This assists brands in accurately estimating the public praise value and also allows them to export comprehensive proposals in just one click. In addition, KOL Radar will introduce a "Directory" feature, which automatically consolidates all interactions, records, unlocked, and previously collaborated influencers, enabling brands to easily search and manage influencer assets and streamline campaign management.

KOL Radar Organizes Global Influencer Resources, Empowering Brands to Precisely Capture Insights for Cross-Border Marketing
As the world's largest AI-powered influencer database, KOL Radar integrates influencer data from multiple countries and industries, leveraging iKala's exclusive AI technology to provide the most comprehensive trends, strategies, and analytical insights in cross-border influencer marketing. This enables enterprises to access an all-in-one influencer marketing solution tailored to their target markets, business challenges, and consumer preferences. Offering end-to-end support for influencer selection, data tracking, and performance evaluation, KOL Radar empowers brands to efficiently expand into new overseas markets and achieve more effective cross-border influencer marketing campaigns.

iKala Co-Founder and CEO, Sega Cheng, stated, "With this achievement, we have reached our ambitious goal of organizing global influencer information through AI, becoming the world's largest cross-border influencer search and analytics platform. As iKala's generative AI rapidly advances in search, reasoning, and innovation capabilities, KOL Radar will provide marketers with unprecedented market insights and remarkable productivity gains. This responds to the growing demand for cross-border marketing from global enterprises, with a particular focus on the influencer marketing opportunities in regions such as North America and Eurasia."

About iKala
iKala is a leading AI transformation solutions provider, with a mission to "enable AI competencies" of enterprises by providing AI-driven cloud management and MarTech solutions, to optimize their operational efficiency and increase customer engagement. iKala's solutions and SaaS products are available in 190+ countries, enabling over 1,000 enterprises and 50,000 brands and advertisers, including top-tier Fortune 500 companies, to transform their business.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

iKala KOL Radar Surpasses 300 Million Influencers, Leading Global Cross-Border Influencer Marketing with AI

iKala KOL Radar Surpasses 300 Million Influencers, Leading Global Cross-Border Influencer Marketing with AI

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