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Thailand BOI Approves Continental AG Unit's Additional USD400 Million Investment to Boost Radial Tires Output for Export

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Thailand BOI Approves Continental AG Unit's Additional USD400 Million Investment to Boost Radial Tires Output for Export
Business

Business

Thailand BOI Approves Continental AG Unit's Additional USD400 Million Investment to Boost Radial Tires Output for Export

2024-10-09 11:18 Last Updated At:11:35

BANGKOK, Oct. 9, 2024 /PRNewswire/ -- The Thailand Board of Investment (BOI) has approved the investment promotion application by Continental AG group's Continental Tyres (Thailand) Co., Ltd. to spend a total of 13.4 billion baht (ca. USD400 million) to expand its tire plant in Rayong Province and boost annual production by an additional 3 million high-performance radial tires, mostly for export, reaffirming Thailand's status as the World's second largest tire production base.

The additional investment, including the construction of a new factory building, the extension of the existing plant, located in the WHA Industrial Estate Eastern Seaboard 4, and the installation of new machinery imported from Germany, will boost output at the site to 7.8 million tires per year, and increase employment by 600 to a total staff of 1,500.

The facility is using locally produced natural rubber and other raw materials to make tires for motorcycle, light trucks, and passenger cars, including electric vehicles.

"Continental's move demonstrates Thailand's potential as a world-class production base for tires featuring the highest quality standards, both in terms of safety and environmental considerations," said Mr. Narit Therdsteerasukdi, Secretary General of the BOI. "This major expansion by Continental also reinforces Thailand's status as an automotive industry hub, and reconfirms global investor's confidence in Thailand."

Continental Tyres (Thailand) was established in 2009 as a fully owned unit of Continental Group. Continental is the World's fourth biggest tire manufacturer. The company's tire production in Rayong started five years ago.

Like Continental, most leading tire manufacturers already have significant investments in Thailand, making the country the World's second largest tire production and export base, after China. World-class manufacturers with production bases in Thailand include Michelin from France, Bridgestone, Sumitomo Rubber and Yokohama Tire from Japan, Goodyear from the USA, as well as Zhongshe Rubber, Prinx Chengshan Tire, Linglong Tire, and Century Tire from China.

Since 2020, tire manufacturers have filed with the BOI 41 investment applications for new tire production projects, with a total investment value of over 112 billion baht.

Thailand has long been a successful player in the global automotive industry, ranking 10th in the world and number one in Southeast Asia as a manufacturer in 2023. Most leading makers of conventional internal combustion engine (ICE) cars and parts, as well as manufacturers of electric vehicles (EV) have operations in the country. They are attracted by government policies offering subsidies, tax breaks and other incentives, and by the country's strategic location and supply chain.

For more information, please contact:
Thailand Board of Investment
Tel. +66 (0) 2553 8111
Website: www.boi.go.th
YouTube: Think Asia, Invest Thailand

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Thailand BOI Approves Continental AG Unit's Additional USD400 Million Investment to Boost Radial Tires Output for Export

Thailand BOI Approves Continental AG Unit's Additional USD400 Million Investment to Boost Radial Tires Output for Export

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The Art of Lightness: ASUS to Unveil World's Lightest Copilot+ PC

2024-12-21 18:00 Last Updated At:18:15

LAS VEGAS, Dec. 21, 2024 /PRNewswire/ -- ASUS is set to debut the world's lightest Copilot+ PC during the AIways Incredible launch event on January 7, 2025. This groundbreaking laptop redefines ultra-light, AI-powered performance and will kick off CES 2025 with a live global stream.

Join the AIways Incredible Launch Event Online:

Date: January 7 at 9:00 AM PST

Event Page: https://asus.click/ces25_teaser

Teaser Video: https://www.youtube.com/watch?v=TLgFyI5jnbQ 

This latest solution will be part of the ASUS Zenbook series of laptops and offers several innovative aspects to look forward to.

The Art of Lightness Meets Next-Gen Technology

The ultra-light design of the world's lightest Copilot+ PC is set to redefine possibilities for mobility on AI devices, offering a portable partner and collaborator for the modern user. It is the perfect blend of elegance and functionality, offering a seamless experience for professionals, creators, and everyday users alike. Inspired by minimalism and nature, the design philosophy celebrates quiet luxury without sacrificing innovation.

Intelligent Innovation with Copilot+ AI

The new Zenbook is more than a laptop—it is a smart partner designed to revolutionize productivity. Powered by Copilot+ AI, it delivers intuitive, adaptive workflows, seamless collaboration, and smarter performance tailored to user needs.

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Despite its ultra-light design, the laptop boasts robust performance and an impressive 32-hour battery life, offering continuous productivity that makes it ideal for travelling, remote work, and on-the-go productivity. Full specs, including details of the cutting-edge processor, will be unveiled during the event.

AIways Incredible at CES 2025

The launch marks a key milestone for ASUS in shaping the AI era. Viewers around the world will discover the complete AI-powered capabilities of the revolutionary Zenbook, redefining the future of computing.

Tune in on January 7 to experience AIways Incredible for yourself: https://asus.click/ces25_teaser

About ASUS
ASUS is a global technology leader that provides the world's most innovative and intuitive devices, components, and solutions to deliver incredible experiences that enhance the lives of people everywhere. With its team of 5,000 in-house R&D experts, ASUS is world-renowned for continuously reimagining today's technologies for tomorrow, garners more than 11 awards every day for quality, innovation, and design, and is ranked among Fortune's World's Most Admired Companies.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

The Art of Lightness: ASUS to Unveil World's Lightest Copilot+ PC

The Art of Lightness: ASUS to Unveil World's Lightest Copilot+ PC

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