PEWAUKEE, Wis. (AP) — As the first news outlets began calling the Wisconsin Supreme Court election for the liberal candidate Susan Crawford, her opponent called her — to concede.
Minutes later Tuesday night, the conservative-backed Brad Schimel took the stage at his watch party to acknowledge the loss. Angry yells broke out. One woman began to chant about his opponent: “Cheater.”
Schimel didn't hesitate. “No,” he responded. “You’ve got to accept the results.” Later, he returned to the stage with his classic rock cover band to jam on his bass.
In any other American era, Schimel’s concession wouldn’t be considered unusual – except maybe the guitar part. But it stands out at a time when the nation's politics have opened a fissure between those who trust election results and those who don’t.
“It shouldn’t be super laudable,” said Jeff Mandell, general counsel of the Madison-based liberal law firm Law Forward. “But given where we are and given what we’ve seen over the past few years nationwide and in Wisconsin, it is laudable.”
Over the past several years, numerous Republicans — and some Democrats — have lobbed unfounded accusations of voter fraud, harassed election officials and pointed to “irregularities” to dispute their election losses. President Donald Trump led that movement in 2020, when he filed lawsuits in battleground states, including one thrown out by the Wisconsin Supreme Court, seeking to overturn his loss to Democrat Joe Biden.
Schimel’s concession of that very same court to a liberal majority, though in line with what generations of candidates have done in the past, was not a given in today’s divisive atmosphere.
Onstage, as his supporters yelled, Schimel shook his head and left no uncertainty he’d lost — a result that would become even clearer later in the night as Crawford’s lead grew to around 10 percentage points.
“The numbers aren’t going to — aren’t going to turn around,” he told the crowd. “They’re too bad, and we’re not going to pull this off.”
By acknowledging his loss quickly, Schimel curtailed the kind of explanation-seeking and digital digging that erupted online after Trump, a Republican, lost the 2020 presidential election, with citizen journalists falsely accusing innocent election workers and voters of fraud.
Schimel also avoided the impulses to which many in his party have defaulted in recent elections across the country, as they've dragged their feet to avoid accepting defeat.
Last fall, Wisconsin Republican Eric Hovde spent days sowing doubt in the results after he lost a Senate race to Democrat Tammy Baldwin. He conceded nearly two weeks after Election Day, saying he did not want to “add to political strife through a contentious recount” even as he raised debunked election conspiracies.
In a 2024 state Supreme Court race in North Carolina, two recounts have affirmed Democrat Allison Riggs narrowly won the election, but her Republican opponent, Jefferson Griffin, is still seeking to reverse the outcome by having ballots thrown out.
Trump also has continued to falsely claim he won the 2020 presidential election, even though there was no evidence of widespread fraud and the results were confirmed through multiple recounts, reviews and audits. His close adviser, billionaire Elon Musk, has also spread a flurry of unfounded claims about voter fraud involving noncitizens.
Musk and his affiliated groups sank at least $21 million into the Wisconsin Supreme Court race, and he personally paid three voters $1 million each for signing a petition to boost turnout. He had said the race was central to the “future of America and Western civilization.”
But after the results came in, he said he “expected to lose” and touted the successful passage of a voter ID amendment in Wisconsin’s Constitution. Trump, who had endorsed Schimel, didn’t post about the loss but used his Truth Social platform to celebrate the voter ID win.
Not all Republicans watching the race were in a magnanimous mood as they processed the results. Peter Bernegger, the head of an election integrity organization who has brought numerous lawsuits against Wisconsin election clerks and offices, raised the specter that an “algorithm” was behind Crawford’s win. InfoWars founder and conspiracy theorist Alex Jones reacted to the results on X, saying, “Election fraud should be investigated."
But at Schimel’s watch party, several supporters applauded his high road.
“He was all class,” said Russell Jones, a 51-year-old attorney. “That’s how you lose.”
Adam Manka, of the La Crosse County Republican Party, said he worries about how a liberal court could redraw the state’s congressional districts. “But you can’t exactly change it,” Manka said, calling Schimel “very graceful” in his defeat. “This is democracy.”
Crawford, in an interview Wednesday, said Schimel's phone call was "the way elections should conclude” and said she would have done the same thing if she had lost.
The moment is a good example for future candidates, said Ari Mittleman, executive director of the Wisconsin-based nonprofit Keep Our Republic, which aims to rebuild trust and confidence in elections. He compared elections to a Green Bay Packers football game: “We know who won, we know who lost.” He said he thinks Schimel, a lifelong Wisconsinite, understands that.
“It’s transparent, and we accept the final score,” Mittleman said. “That’s democracy.”
Schimel and his band, performing for a thinning crowd Tuesday night, took the loss in stride.
“Can you ask them at the bar to get me a Coors Light please?” Schimel said between songs. “Put it on my tab.”
This story has been updated to correct the name of Jeff Mandell, previously misspelled as Mandel.
Associated Press writer Scott Bauer contributed from Madison, Wis. Swenson reported from New York. The Associated Press receives support from several private foundations to enhance its explanatory coverage of elections and democracy. See more about the AP’s democracy initiative here. The AP is solely responsible for all content.
Wisconsin Supreme Court candidate Brad Schimel talks with supporters after making his concession speech Tuesday, April 1, 2025, in Pewaukee, Wis. (AP Photo/Andy Manis)
Wisconsin Supreme Court candidate Brad Schimel makes his concession speech to a crowd at his election night party Tuesday, April 1, 2025, in Pewaukee, Wis. (AP Photo/Andy Manis)
Wisconsin Supreme Court candidate Brad Schimel plays with his band "4 on the Floor" at his election night party Tuesday, April 1, 2025, in Pewaukee, Wis. (AP Photo/Andy Manis)
