Peace and Sport launches the #WhiteCard 2025 campaign to promote peace through sport

MONACO, April 3, 2025 /PRNewswire/ -- On the occasion of the International Day of Sport for Development and Peace, the Organization Peace and Sport launched the #WhiteCard 2025 campaign from Monaco. This global movement aims to highlight the role of sport as a vector of peace and social inclusion, with a particular focus on the 460 million children living in conflict zones.

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A global call to action

According to UNICEF, one in six children lives in a conflict zone, facing the loss of access to education, the absence of playgrounds, and the risk of social exclusion. In response to this reality, Peace and Sport advocates for increased investment in sports, a tool recognized by the United Nations as essential for reconciliation, conflict prevention, and post-conflict reconstruction.

Peace education is at the heart of this initiative. Sport serves as a powerful educational tool, teaching essential values such as respect, teamwork, and resilience. By integrating sports for peace programs into educational systems, particularly in conflict-affected areas, children can regain access to structured learning environments that foster both academic and personal growth. Furthermore, sports play a crucial role in post-conflict reconstruction by helping reintegrate displaced youth, rebuild communities, and promote social cohesion. Peace and Sport urges policymakers and institutions to prioritize investment in sports for peace to ensure every child has the opportunity to learn, develop, and contribute to a peaceful and resilient society.

Support from renowned champions

The #WhiteCard 2025 campaign is supported by prominent sports figures, the Champions for Peace. Among them are Didier Drogba, Vice President of Peace and Sport, as well as Grace Geyoro (France, Football), Cheick Cissé (Ivory Coast, Taekwondo), Zakia Khudadadi (Para-Taekwondo) Siya Kolisi (South African, Rugby), Clarisse Agbegnenou (France, Judo), and Egan Bernal (Colombia, Cycling). All are committed to raising public awareness of the impact of sport in building more peaceful societies.

Join the movement

The official launch took place in Monaco in the presence of H.S.H. Prince Albert II of Monaco, a strong advocate for sport as a tool for peace and Patron of Peace and Sport.

Peace and Sport invites the international community around the world to join the movement by sharing their #WhiteCard and the message on social media. A simple gesture, yet one that carries a powerful message: sport is a right and a vital tool for building a better future.

Contact:

cb@peace-sport.org

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Peace and Sport launches the #WhiteCard 2025 campaign to promote peace through sport

BEIJING, April 7, 2025 /PRNewswire/ -- A news report from China Daily:

The 4th Creativity 2030 International Forum provided a platform dedicated to protecting cultural diversity and promoting sustainable development during this year's Zhongguancun Forum Annual Conference in Beijing on Saturday.

Shahbaz Khan, director of the UNESCO Multisectoral Regional Office for East Asia, delivered a video speech at the event, saying that this forum demonstrated the vital role of creativity and innovation in advancing sustainable development and preserving cultural diversity in the digital age.

He stressed the need to foster innovation in creative industries, particularly in fields like science fiction, by providing essential resources, network support and policy frameworks to stimulate the flourishing of creativity and robust growth.

The forum marked the 20th anniversary of the 2005 Convention on the Protection and Promotion of the Diversity of Cultural Expressions, which encouraged developing countries to enhance their capacity to protect and promote cultural diversity through dialogue and international cooperation. It is China's first project included in UNESCO's global celebration of the convention's 20th anniversary.

The Beijing Science and Technology Commission and the Zhongguancun Science Park Administrative Committee guided the forum with support from the Beijing Science and Technology Innovation Promotion Center. It was organized by the International Centre for Creativity and Sustainable Development under the auspices of UNESCO (Category 2).

Up to 150 representatives from 10 countries, including France, Germany and Austria, attended the forum.

In 2024, ICCSD launched a program to collect cases of protecting and promoting cultural diversity in the digital environment. Twenty exemplary cases were published at the event. These cases highlighted cutting-edge technological innovations like artificial intelligence, extended displays and big data, covering new technology applications in the cultural sector.

The cultural industry is expanding in the digital age, with new forms of cultural and technological integration, including science fiction, developing rapidly. Beijing alone hosts nearly 800 science fiction companies with a total annual revenue of 48 billion yuan ($6.6 billion), propelling the city's science fiction industry to new heights.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Beijing forum champions cultural diversity protection in science fiction