SEOUL, South Korea, April 16, 2025 /PRNewswire/ -- Hurom's newest juicer, the E50ST Slow Juicer, has been awarded a 2025 Red Dot Design Award, a globally prestigious honor recognizing outstanding achievements in product design.
Recognized as one of the world's top three design competitions—alongside Germany's iF Design Award and the IDEA Design Award in the U.S.—the Red Dot Design Award has been hosted by Germany's Design Zentrum Nordrhein Westfalen since 1955. Winning entries are selected each year through a rigorous evaluation process by leading international design experts.
Hurom's E50ST impressed judges with its innovation, functionality, emotional appeal, eco-consciousness, and durability, winning the main prize in the Product Design category.
As part of Hurom's latest "Pure Line" series, the E50ST integrates next-generation juicing technology with a precision fine-mesh filter to deliver smooth, clear, and nutrient-rich juice with exceptional performance.
Launched this year, the E50ST stands out for its sleek, approachable design—a minimalist body, softly curved lines, and a refined material finish that encourages consumer connection. By highlighting the natural matte texture of the materials and avoiding additional surface treatments, the design achieves a cohesive, sculptural aesthetic. The ventilation grille at the base of the unit adds both form and function—deliberately patterned for optimal airflow to dissipate motor heat while enhancing the visual appeal with its subtle detailing.
Since launching its first product in 2008, Hurom has been recognized for its world-class product design, winning multiple accolades at the world's top three design awards, including four Red Dot Design Awards, four iF Design Awards, and three IDEA Design Awards.
In addition, the Hurom E50ST was awarded the Kitchen Innovation Award 2025 this past February in Germany. Presented annually at Ambiente—the world's largest consumer goods trade fair held in Frankfurt—the award recognizes products that combine innovation with a deep understanding of consumer needs. What distinguishes this honor is its dual evaluation process, combining expert jury assessment with consumer voting for added credibility. The E50ST earned high praise in four core categories: functionality, ease of use, product excellence, and overall quality.
Hurom CEO Jae-won Kim shared, "We're honored that our new E50ST Slow Juicer has received back-to-back recognition from such prestigious global awards," adding "As a pioneer in slow juicing, Hurom remains committed to delivering innovative, design-forward products that help people live healthier lives worldwide."
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Hurom's E50ST Slow Juicer Wins 2025 Red Dot Design Award
LONDON, April 22, 2025 /PRNewswire/ -- This April, Azazie, the global leader in online bridalwear, made an unforgettable impression at The National Wedding Show at ExCeL London. Located at Stand D70, the brand unveiled its most expansive UK presentation to date—a thoughtfully curated bridalwear collection celebrating inclusivity, modern romance, and personal expression. The showcase offered attendees an exclusive first look at Azazie's highly anticipated London Pop-Up, alongside a glimpse into the wedding trends set to define 2025.
Breaking Tradition, Embracing Individuality
Azazie redefined what bridal looks like in 2025. Across six high-energy catwalk shows, the brand debuted everything from sweeping fairytale gowns to clean-cut modern silhouettes, tailored bridal pantsuits, and bridesmaid dresses in vibrant hues. This season's focus? Celebrating self-expression. Every look was designed with today's bride in mind.
The Pop-Up Everyone's Talking About
Visitors were given an exclusive first look—and first access—to Azazie's 2-Day London Pop-Up, happening April 19–20. With over 750 garments available to try on, it's the largest single-location preview Azazie has ever hosted in the UK. Highlights include:
With just a quick QR scan, brides secured their personalised fitting appointments—complete with expert stylists and on-the-spot advice for curating their wedding wardrobe with ease.
Not Just a Booth—An Experience
Azazie went beyond the typical vendor setup and built an immersive showroom-style space, where guests could slip into gowns, explore fabric swatches, and chat directly with the team about fit, customisation, and the perks of Azazie's seamless online shopping experience.
Fan-favourite Spin-to-Win returned, offering prizes like stretch satin scrunchies, wedding garters, jewellery boxes, and 10% off vouchers—adding a little extra sparkle to every visit.
Expanding Its Footprint in the UK
Following a successful showing in Birmingham, Azazie's London debut drew thousands of visitors, including entire bridal parties discovering the brand's affordable, size-inclusive, made-to-order model for the very first time.
With a growing UK presence and increasing demand, Azazie is solidifying its role as the go-to destination for modern brides who want standout style without the boutique markup.
Ready to Say Yes?
To learn more about Azazie's full UK offering or to book your spot at the upcoming London Pop-Up, visit www.azazie.com.
ABOUT AZAZIE
Azazie is the leading direct-to-consumer (DTC) e-tailer, providing an array of bridal gowns, bridesmaid dresses, evening wear, and accessories. Designed in Los Angeles, Azazie disrupts the traditional wedding industry by offering made-to-order gowns at an affordable price point. The brand is dedicated to promoting body-positive fashion, ensuring that all dresses—available in sizes 0-30—are meticulously cut and sewn to order. Explore our website to discover hundreds of bridal and bridesmaid gowns and dresses in over 80+ stunning color options.
Media Contact:
pr@azazie.com
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Azazie Makes a Statement at London's National Wedding Show with Bold Bridal Looks and the UK's Largest Pop-Up Experience
